Publications

April 2012
Case

Danish National Advanced Technology Foundation

By: Willy Shih and Margaret Pierson

Danish National Advanced Technology Foundation (DNATF), a government agency, invests in public-private partnerships to stimulate commercialization of Danish scientific research within the country's industry. DNATF established a process for evaluating proposals, making... View Details

Keywords: Leadership; Commercialization; Management Practices and Processes; Experience and Expertise; Innovation and Invention; Public Ownership; Business and Government Relations; Technology Industry; Denmark

14 Oct 2014
First Look

First Look: October 14

Transparency Trap By: Bernstein, Ethan Abstract—To get people to be more creative and productive, managers increase transparency with open workspaces and access to real-time data. But less transparent work environments can yield... View Details

Keywords: Sean Silverthorne

Career Coach

Vanessa Wu

Vanessa is happy to support fellow students in exploring and navigating career options in management consulting and energy & sustainability space. Vanessa started her career as a consultant at BCG after graduating with a degree in... View Details

Feb 07 2018
Testimonial

Taking Leadership to a Whole New Level

May 03 2022
Interview

Interview with Faculty Cochairs Robert S. Kaplan & Herman B. 'Dutch' Leonard

Web

Finance Curriculum - Faculty & Research

Management and Capital Markets Luis Viceira , Emil Siriwardane Fall 2024 Q1Q2 3.0 Investment Strategies William Vrattos Spring 2025 Q4 1.5 Managing and Innovating in Financial... View Details

Web

Dean Srikant Datar | About

he holds two masters degrees and a Ph.D. from Stanford University. Datar’s research and course development have been in the areas of cost management and management control, View Details

Rob Markey

Rob Markey is a Senior Lecturer of Business Administration in the Technology and Operations Unit at Harvard Business School.

In addition to teaching at HBS, Professor Markey is an advisory partner in Bain &... View Details

05 Jun 2007
First Look

First Look: June 5, 2007

available to its customer-facing employees. In the spring of 2003, Bankinter introduced an Excel-based program called the Mortgage Simulator that helped branch managers calculate the price of a mortgage and estimate the customer lifetime... View Details

Keywords: Martha Lagace

2014
Working Paper

The Nobel Prize: A 'Heritage-based' Brand-oriented Network

By: Mats Urde and Stephen A. Greyser

Purpose — Understanding the Nobel Prize as a 'true' heritage brand in a networked situation and its management challenges, especially regarding identity and reputation.

Methodology — The Nobel Prize serves as an in-depth case study and is analysed within... View Details

Keywords: Nobel Prize; Heritage Brand; Brand Network; Networked Brand; Brand Within A Network; Brand Orientation; Brand Stewardship; Corporate Brand Identity; Reputation; Networks; Organizations; Philanthropy and Charitable Giving; Brands and Branding

Read Now

February 2003 (Revised March 2004)
Case

Store24

By: Susan L. Kulp, V.G. Narayanan and Dennis Campbell

Illustrates how nonfinancial performance measures can be used to manage a business and evaluate the success of a strategy. View Details

Keywords: Business or Company Management; Balanced Scorecard; Performance Evaluation; Strategy; Retail Industry

July 2018 (Revised August 2018)
Case

Rocky Mountain Condiments: Close Encounters with the Legal System for the First Time

By: Lena G. Goldberg

The founder of a Colorado start-up focused on developing a line of condiments confronts a host of legal issues that threaten the viability of her young enterprise. She is suing a co-packer for, among other things, breach of contract, theft of recipes and trade secrets,... View Details

Keywords: Law And Regulation; Start-ups; Founders' Agreements; Cross-Border Jurisdiction; Torts; Consumer Protection; Non-disclosure Agreements; Intellectual Property Protection; Fraud; Legal Remedies; Law; Lawsuits and Litigation; Laws and Statutes; Business Startups; Contracts; Intellectual Property; Food and Beverage Industry

01 Nov 2011
First Look

First Look: Nov. 1

and teaching on risk management, we identify three categories of risk and elaborate on the ways companies can identify and mitigate them, with particular emphasis on strategy execution risks. Managing the... View Details

Keywords: Sean Silverthorne

2010
Working Paper

Lawful but Corrupt: Gaming and the Problem of Institutional Corruption in the Private Sector

By: Malcolm S. Salter

This paper describes how the gaming of society's rules by corporations contributes to the problem of institutional corruption in the world of business. "Gaming" in its various forms involves the use of technically legal means to subvert the intent of society's rules in... View Details

Keywords: Crime and Corruption; Civil Society or Community; Competitive Advantage; Earnings Management; Trust; Law; Performance; Investment Funds; Private Sector; Behavior; Relationships; Goals and Objectives

Read Now

January 2006 (Revised December 2006)
Case

Toyota Motor Corporation: Launching Prius

By: Forest L. Reinhardt, Dennis A. Yao and Masako Egawa

In 1995, Hiroshi Okuda, president of Toyota Motor Corp., considers whether to push for a more aggressive launch of the Toyota Prius--an automobile that incorporates Toyota's new and technically advanced hybrid power train. This launch decision allows discussion of the... View Details

Keywords: Environmental Sustainability; Product Launch; Transportation; Brands and Branding; Manufacturing Industry; Green Technology Industry; Auto Industry; Japan

July 2006 (Revised December 2007)
Case

Strategic Outsourcing at Bharti Airtel Limited

By: Francisco de Asis Martinez-Jerez, V.G. Narayanan and Michele Jurgens

Faced with exponential growth and a competitive telecom environment, Bharti looks for ways to better manage its capital expenditures for telecommunications and information technology. One option is to hand over management of its telecom and IT networks to its vendors.... View Details

Keywords: Innovation and Management; Job Cuts and Outsourcing; Competitive Advantage; Technology Networks; Telecommunications Industry; India

04 Feb 2014
First Look

First Look: February 4

in Motion In late 2012, the management team of Myomo, a startup that had designed a unique myoelectric arm brace for patients with dysfunctional arms, was deciding which of the three sales models the company had tested to pursue as its... View Details

Keywords: Sean Silverthlorne

July 2000 (Revised August 2000)
Case

AllHerb.com: Evolution of an E-tailer

By: Teresa M. Amabile and Christina L. Darwall

Serial entrepreneur Ken Hakuta, in the second year of his latest venture, reconsiders his original strategy of maintaining an independent, self-funded, self-led company. His Internet herbal remedy company, AllHerb.com, has already enjoyed considerable success with its... View Details

Keywords: Entrepreneurship; Corporate Entrepreneurship; Technological Innovation; Business or Company Management; Goals and Objectives; Strategic Planning; Strategy; Competitive Strategy; Medical Devices and Supplies Industry; Web Services Industry