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  • March 2012
  • Article

The Influence of Prior Industry Affiliation on Framing in Nascent Industries: The Evolution of Digital Cameras

By: Mary J. Benner and Mary Tripsas
New industries sparked by technological change are characterized by high technological, market, and competitive uncertainty. In this paper we explore how a firm's conceptualization of products in this context, reflected in its introduction of product features, is... View Details
Keywords: Technology; Transformation; Risk and Uncertainty; Competitive Strategy; Product; Values and Beliefs; Mathematical Methods; Power and Influence; Behavior; Experience and Expertise; Design; Market Entry and Exit; Employment Industry; Computer Industry
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  • August 2006 (Revised February 2009)
  • Case

Medco Energi Internasional

In late 2004, Hilmi Panigoro, CEO of the publicly traded Indonesian oil company Medco Energi Internasional, is striving to regain majority control of the company his brother Arifin founded in 1980. The Asian financial crisis of 1999 led to a major restructuring that... View Details
Keywords: Leveraged Buyouts; Family Business; Restructuring; Financing and Loans; Ownership Stake; Business and Shareholder Relations; Indonesia; Singapore
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  • Article

Technology, Identity, and Inertia: Through the Lens of 'The Digital Photography Company'

By: Mary Tripsas
Organizations often experience difficulty when pursuing new technology. Large bodies of research have examined the behavioral, social, and cognitive forces that underlie this phenomenon; however, the role of an organization's identity remains relatively unexplored.... View Details
Keywords: Change Management; Disruptive Innovation; Organizational Culture; Behavior; Cognition and Thinking; Identity; Perception; Technology Adoption
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  • 2008
  • Working Paper

Allocating Marketing Resources

By: Sunil Gupta and Thomas J. Steenburgh
Marketing is essential for the organic growth of a company. Not surprisingly, firms spend billions of dollars on marketing. Given these large investments, marketing managers have the responsibility to optimally allocate these resources and demonstrate that these... View Details
Keywords: Investment Return; Resource Allocation; Marketing; Demand and Consumers; Mathematical Methods
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  • 2008
  • Chapter

Allocating Marketing Resources

By: Sunil Gupta and Thomas J. Steenburgh

Companies spend billions of dollars on marketing every year because it is essential to organic growth. Given these large investments, marketing managers have the responsibility to optimally allocate resources and to demonstrate that their investments generate... View Details

Keywords: Investment Return; Resource Allocation; Marketing; Demand and Consumers; Mathematical Methods
Related
  • 2007
  • Working Paper

Intra-Industry Foreign Direct Investment

By: Laura Alfaro and Andrew Charlton
We use a new firm level data set that establishes the location, ownership, and activity of 650,000 multinational subsidiaries—close to a comprehensive picture of global multinational activity. A number of patterns emerge from the data. Most foreign direct investment... View Details
Keywords: Multinational Activity; Horizontal FDI; Vertical FDI; Stages Of Production; Multinational Firms and Management; Business Subsidiaries; Foreign Direct Investment; Competency and Skills; Production
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  • 14 Sep 2023
  • Video

Arthur C. Brooks and Oprah Winfrey in Conversation: Build the Life You Want

  • Web

Hidden Workers, Part-Time Potential - Managing the Future of Work

Re: Joseph Fuller 05 Feb 2025 | Thomas CEO of 16 years shares her No. 1 trait for a must-hire job candidate: I want to know ‘how you think on your feet' Re: Joseph Fuller 03 Feb 2025 | CNBC Is Small Thinking the New American Way? Re:... View Details
  • 06 Oct 2020
  • Sharpening Your Skills

18 Tips Managers Can Use to Lead Through COVID's Rising Waters

address concerns, and ultimately get everyone back on the same track to achieve team goals. Team leaders should focus their relaunch in four key areas. Revisit your shared purpose. A relaunch ensures that every team member understands and... View Details
Keywords: by Sean Silverthorne
  • 20 May 2024
  • Blog Post

Get to Know Class Day Student Speaker Erik Roberts

he’ll be feeling incredibly lucky. “I want to share my family’s values and send my classmates off with something they’ll hopefully think about and that will influence their behavior for a long time. In a few months or years from now, I... View Details
  • 30 Nov 2022
  • Research & Ideas

Recruiters: Highlight Your Company’s Diversity, Not Just Perks and Pay

University; and Sorabh Tomar of Southern Methodist University. Investigating the value of diversity US public firms aren’t required to publicly disclose their workforce demographics or policies, but corporations started sharing more data... View Details
Keywords: by Sean Silverthorne
  • 17 Nov 2015
  • First Look

November 17, 2015

made at the precision of $1 or $5 per share is associated with a $4 to $5 million higher expected transaction price than one made at a precision greater than one quarter. Download working paper:... View Details
Keywords: Sean Silverthorne
  • 25 Oct 2020
  • Research & Ideas

The Dark Side of Fintech Borrowing

Small Business Using Fintech to Disrupt Eastern Bank from Within Gender Bias Complaints against Apple Card Signal a Dark Side to Fintech Are fintech loans good for consumers? Share your insights below. View Details
Keywords: by Rachel Layne; Financial Services; Banking
  • Web

Buy Now, Pay Later: Cars on Time

arrangement that shared the risk of car loans between dealer and manufacturer. Its goals were, initially, to smooth out seasonal fluctuations in sales, but the ultimate effect was to dramatically increase the numbers of units sold. Henry... View Details
  • 01 Sep 2023
  • News

Global Outposts Expand HBS’s Intellectual Footprint

associations on the continent, hosted an in-person event last fall in Johannesburg that featured a virtual discussion with Professor Debora Spar, the senior associate dean for Business and Global Society, who leads HBS’s Institute for the Study of Business in Global... View Details
Keywords: Jennifer Gillespie
  • 11 Mar 2019
  • Research & Ideas

Branding Sells Cereal, Handbags, and Vacations. Can It Sell a Country?

visit the nation and share their experiences with their followers, pushing authentic messages to key consumer groups, such as affluent parents. Establishing street CRED Switzerland, Germany, and Japan dominate brand rankings.... View Details
Keywords: by Danielle Kost; Tourism
  • 27 Sep 2021
  • Research & Ideas

Managers, Your Employees Don’t Want to Be Facebook ‘Friends’

blurring is a “thorny issue” for employees, forcing people to master an important new “digital social skill”: carefully choosing to share online space with some colleagues and not others, and considering whether the connection will... View Details
Keywords: by Rachel Kim Raczka
  • 08 Nov 2022
  • Research & Ideas

How Centuries of Restrictions on Women Shed Light on Today's Abortion Debate

understood in the light of her findings on restricting women’s promiscuity. Becker’s research shows that countries that historically relied more on pastoralism than agriculture have wider gender gaps in the workforce. For example, such countries have a smaller View Details
Keywords: by Kara Baskin
  • 08 Jul 2019
  • Research & Ideas

Are Paywalls Saving Newspapers?

will likely fail.” About the Author Kristen Senz is a writer and social media creator for Harvard Business School Working Knowledge. [Image: diane39] Related Reading: Digital Change: Lessons from the Newspaper Industry HBS Cases: What Warren Buffett Saw in Newspapers A... View Details
Keywords: by Kristen Senz; Journalism & News; Media & Broadcasting
  • 30 Jul 2018
  • Research & Ideas

Why Ethical People Become Unethical Negotiators

curious or wrong in their environment.” Related Reading: The Role of Emotions in Effective Negotiations Henry Kissinger's Lessons for Business Negotiators Six Ways to Build Trust in Negotiations What do you think of this research? Have you encountered unethical... View Details
Keywords: by Dina Gerdeman