Publications

November 2012 (Revised July 2012)
Supplement

Andrew Sullivan and Faraway Ltd (C): Anthony Pierce of John Lewis

By: Frank V. Cespedes and Alex Godden

The "Andrew Sullivan and Faraway Ltd" case series focuses on entrepreneurial selling, and is based on an older case study, "Deaver Brown and Cross River Inc." (9-394-042). It concerns two entrepreneurs, Andrew Sullivan and Hope Abasi, who have designed an innovative... View Details

Keywords: Entrepreneurship; Management; Sales; Marketing; Consumer Products Industry; United Kingdom

01 Dec 2014
News

Alumni and Faculty Books for December 2014

(CreateSpace Independent Publishing Platform) Taylor Gibbs chronicles more than 200 years of her paternal family’s history and highlights their contributions to the civil rights movement in the United States. The Human Element: The... View Details

24 Jun 2019
Blog Post

Chloe Ho, MBA 2019: Data-Driven and In Demand

‘data is the new oil’—it is the next key and critical resource, one that confers significant competitive advantage to organizations and companies,” says Ho. “However, it is... View Details

Keywords: Technology

19 Oct 2021
Research & Ideas

Fed Up Workers and Supply Woes: What's Next for Dollar Stores?

stores,” which now outnumber all of the Starbucks and McDonald’s in the United States combined. They will account for 40 percent of all new store openings this year, according to a Coresight Research report. Willy Shih, the Robert View Details

Keywords: by Christine Pazzanese, Harvard Gazette; Retail

2019
Article

Can Big Data Improve Firm Decision Quality? The Role of Data Quality and Data Diagnosticity

By: Maryam Ghasemaghaei and Goran Calic

Anecdotal evidence suggests that, despite the large variety of data, the huge volume of generated data, and the fast velocity of obtaining data (i.e., big data), quality of big data is far from perfect. Therefore, many firms defer collecting and integrating big data as... View Details

Keywords: Big Data; Analytics and Data Science; Decisions; Quality

October 2016 (Revised April 2018)
Case

ASICS: Chasing a 2020 Vision

By: Elie Ofek, Nobuo Sato and Akiko Kanno

In early 2016, Motoi Oyama, president and CEO of ASICS, a major sports apparel and footwear manufacturer based in Japan, lays out his company’s growth plan for the upcoming 5 years. The new plan set ambitious goals in terms of revenue and profit increases. At the heart... View Details

Keywords: Brand Management; Sports Apparel; Competitive Positioning; Direct To Consumer Marketing; Retail Formats; Lifestyle Brands; Information Technology; Competition; Brands and Branding; Organizational Change and Adaptation; Digital Platforms; Product Positioning; Marketing Channels; Sports; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry

Educators

April 2012
Case

Renesas Electronics and the Automotive Microcontroller Supply Chain (A)

By: Willy Shih and Margaret Pierson

The magnitude 9.0 earthquake that struck Japan in March 2011 caused extensive damage to Renesas Electronics wafer fabrication facility, a critical link in the global automotive supply chain. Many OEMs sole-sourced customized microprocessors from the fab, so its... View Details

Keywords: Natural Disasters; Crisis Management; Supply Chain Management; Production; Strategy; Semiconductor Industry; Auto Industry; Japan

Educators

2011
Working Paper

The Flexible Substitution Logit: Uncovering Category Expansion and Share Impacts of Marketing Instruments

By: Qiang Liu, Thomas J. Steenburgh and Sachin Gupta

Different instruments are relevant for different marketing objectives (category demand expansion or market share stealing). To help brand managers make informed marketing mix decisions, it is essential that marketing mix models appropriately measure the different... View Details

Keywords: Decision Choices and Conditions; Forecasting and Prediction; Investment; Brands and Branding; Marketing Strategy; Demand and Consumers; Mathematical Methods

04 Apr 2018
Research & Ideas

Smart Cities are Complicated and Costly: Here's How to Build Them

Chombosan Much promotion of smart cities assumes that municipalities will take a proactive, top-down, technology-first approach to urban progress. Thus far, these initiatives look for some forward-thinking city official (or immensely deep-pocketed private investor) to... View Details

Keywords: by John Macomber; Construction; Green Technology

01 Mar 2014
News

Faculty and Alumni Books for March 2014

business of defending its citizens' property rights abroad? Associate Professor Maurer looks at how modern US involvement in the empire business began, how American foreign policy became increasingly tied to... View Details

27 Feb 2018
First Look

First Look at New Research and Ideas, February 27, 2018

Review Firm Turnover and the Return of Racial Establishment Segregation By: Ferguson, John-Paul, and Rembrand Koning Abstract—Racial segregation between American workplaces is greater today than View Details

Keywords: Sean Silverthorne

January 2024
Article

Fencing Off Silicon Valley: Cross-Border Venture Capital and Technology Spillovers

By: Ufuk Akcigit, Sina T. Ates, Josh Lerner, Richard Townsend and Yulia Zhestkova

The treatment of foreign investors is a contentious topic in U.S. entrepreneurship policy. We model a setting where foreign corporate investments in Silicon Valley may allow U.S. entrepreneurs to pursue technologies that they could not otherwise, but may also lead to... View Details

Keywords: Innovation; Corporate Venture Capital; Knowledge Spillovers; Foreign Direct Investment; Innovation and Invention; Venture Capital; Entrepreneurship; Policy

SSRN

2010
Book

The Big Ditch: How America Took, Built, Ran, and Ultimately Gave Away the Panama Canal

By: Noel Maurer and Carlos Yu

On August 15, 1914, the Panama Canal was officially opened for business, thus changing the face of both world trade and military power and playing a pivotal role in the rise of the United States on the world stage. Today we view the creation of the Panama Canal as a... View Details

Keywords: Political History; For-Profit Firms; Development Economics; Infrastructure; State Ownership; Ship Transportation; Panama; United States

Find at Harvard

10 Mar 2021
News

New Releases: Alumni and Faculty Books, Podcasts

and a love story. It traces an epic journey from inside the human mind to the vastness of space, from AIs battling in the desert to the peace of a mountain refuge. It asks... View Details

Keywords: Margie Kelley; Publishing Industries (except Internet); Information

May 2021
Case

The International Space Station, Principal-Agent Problems, and NASA's Quest to Keep Humans in Space

By: Matthew Weinzierl and Mehak Sarang

In building the International Space Station (ISS), NASA opened the door to the development of a robust in-space economy in low-Earth Orbit, and yet the decision to build the station, and continue to extend its lifetime, placed a huge burden on NASA’s Human Spaceflight... View Details

Keywords: Aerospace; Nasa; Space Economy; Principal-agent Theory; Policy; Commercialization; Aerospace Industry

Educators