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Show Results For
- All HBS Web
(3,607)
- People (15)
- News (947)
- Research (2,110)
- Events (8)
- Multimedia (69)
- Faculty Publications (1,491)
- 04 Dec 2013
- Research & Ideas
The Fantastic Horizon: How to Invest in a New City
and Syria; to the south is the booming Saudi Arabian metropolis of Jeddah. In front of me is a vast expanse of sand and hope, fueled by a huge investment towards a brand new city the size of Washington, DC. I can see intermittent puffs... View Details
- 02 Jun 2014
- Research & Ideas
Excerpt: ‘A Social Strategy’
application the right to collect the recipient's Facebook "likes," which are then used to recommend a gift. Thus, if the intended recipient has indicated on Facebook that he likes the Beatles or Apple, Group Gifts then recommends Apple View Details
- 13 Feb 2006
- Research & Ideas
Turning High Potential into Real Reward
light, not itchy, and captures no odor. Of his first $200,000 in seed financing, he spends a $100,000 creating a "brand blueprint," an architecture for what the brand needs to look like some day to exploit this advantage in... View Details
- 15 Apr 2002
- Research & Ideas
In the Virtual Dressing Room Returns Are A Real Problem
comparisons based on independent performance evaluations. (Although for online purchases, as for catalog purchases, brand names help consumers infer certain aspects of quality or fit, especially for consumers making repeat purchases.)... View Details
- 23 Sep 2024
- Blog Post
2024 Summer Internships in Business & Environment
surplus food to build a more equitable, inclusive, and circular food system by feeding those in need. Carina's role prior to HBS was Brand Manager at Little Leaf Farms, an indoor agriculture startup. View Details
- Web
Judith Prior Lawrie Oral History - Business Education For Women At Harvard University | Harvard Business School
seniors can always claim credit for new ideas, but at some point it becomes obvious whether they have the talent for it or not. That's what's kept me at it for thirty-three years now; it's a brand new world every day and I love it because... View Details
- 01 Jun 2013
- News
Five Bright Ideas
compensation in return for allowing marketing programs through school websites and on campus, including on-premise signage, naming rights, and branded items. Colorado-based EFP, founded in 2010 by Brad Greenwald (MBA 1990), now its... View Details
- 01 Jun 2003
- News
Up Against The Firewall
although many would like to say ‘I’m busy, let the MIS folks take care of it.’ Instead, it’s more likely they don’t get it — they don’t understand the degree to which a company’s livelihood could be impaired or its brand damaged, or the... View Details
- Web
Program Policies - HBS Online
courses Personal Branding and Leading in the Digital World. Successfully complete the Capstone Project. Participate actively and respectfully in team activities and discussions. Credential of Readiness (CORe) To earn the Credential of... View Details
- May 2022
- Supplement
Maestro Pizza (B): The Competition Awakens
By: Ramon Casadesus-Masanell and Fares Khrais
Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of... View Details
Keywords: Competitive Strategy; Competitive Advantage; Competition; Market Entry and Exit; Emerging Markets; Business Startups; Corporate Entrepreneurship; Product Positioning; Disruption; Disruptive Innovation; Advertising; Advertising Campaigns; Social Media; Forecasting and Prediction; Crisis Management; Growth and Development Strategy; Brands and Branding; Product Development; Production; Service Delivery; Business Growth and Maturation; Financial Statements; Cost Management; Analysis; Quality; Performance Consistency; Customer Satisfaction; Profit; Family Ownership; Food and Beverage Industry; Saudi Arabia; Middle East
Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (B): The Competition Awakens." Harvard Business School Supplement 722-400, May 2022.
- Career Coach
Kristin Brennan
Kristin (Duke ’03) applies her background as a management consultant, nonprofit Chief Talent Officer and negotiation strategist to her work helping students and alumni chart a course for their career and take the practical steps to achieve it. She looks forward to... View Details
Keywords: Social Enterprise
- Career Coach
Phil Wong
Phil (Caltech ‘05, HBS ‘10) is currently the CFO and co-founder of Sevi Health, a healthcare startup on a mission to simplify primary care in the US. His role at Sevi focuses on acquiring clinics, integrating housing and healthcare for seniors living in senior... View Details
Keywords: Entrepreneurship; Corporate Finance; Financial Services (All); Investment Banking; Financial Services (All); Investment Management; Financial Services (All); Private Equity; Financial Services (All); Venture Capital; Financial Services (All); Health Care; Startup - Founder; Entrepreneurship
- Career Coach
Hillary Mann
Hillary Mann (MBA, Babson ’15; University of Michigan ’04) is a Corporate Relations Director who manages relationships with organizations in Consumer Products, Retail & Luxury Goods, Hospitality, Agribusiness, and Sustainability. Hillary brings over 10 years of... View Details
- 13 Feb 2018
- First Look
New Research and Ideas, February 13, 2018
recent successes and challenges of the business, it also explores a new challenge of building a platform with a branded third-party solution or a “white label” solution, which would hide the third-party brand. Purchase this case:... View Details
Keywords: Sean Silverthorne
- 09 May 2017
- First Look
New Research and Ideas, May 9
few years to turn things around or consider closing the Kameda USA subsidiary. Every marketing element was on the table: from changing the packaging to rethinking the retail approach to accepting private label deals to investing in more efficient plants to partnering... View Details
Keywords: Sean Silverthorne
- 10 Jun 2014
- First Look
First Look: June 10
diverged from their American counterparts in using public relations strategies not only to contain fallout from criticism, but also as opportunities for changes in corporate culture aimed at promoting a positive bond with consumers based on new green View Details
Keywords: Sean Silverthorne
- 03 Nov 2009
- First Look
First Look: Nov. 3
report a slowdown for the year's first semester. He knew that according to his management philosophy he should leave the primary decisions for the Gucci brand to Gucci's CEO. Yet, given the urgency of the situation, Polet wondered if it... View Details
Keywords: Martha Lagace
- 20 Jan 2015
- First Look
First Look: January 20
attention to increase financial inclusion among individuals with historically no access to banking or financial services in countries around the world with large underserved populations. The effort included partnerships with governments and banks to issue MasterCard... View Details
Keywords: Sean Silverthorne
- 08 May 2012
- First Look
First Look: May 8
brand in the U.S.; a competitive offering of private label and exclusive brands; and, following the execution of One Macy's and My Macy's, a fresh, unique foundation for future growth. However, the company still faces significant... View Details
Keywords: Carmen Nobel
- 27 Jan 2009
- First Look
First Look: January 27, 2009
created efficiencies. Focuses on the Orthopedics department at one of the hospitals. Purchase the case: http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=108016 Rachael Ray: Cooking Up a Brand Harvard... View Details
Keywords: Martha Lagace