Theatre And Community - Publications - Faculty & Research

15 Oct 2014
Research & Ideas

Apple Pay’s Technology Adoption Problem

communications readers used by Apple Pay unless consumer demand is high. First off, Apple must convince merchants to adopt its service, says Willy Shih, the Robert and Jane Cizik Professor of Management... View Details

Keywords: by Dina Gerdeman; Technology; Retail

03 Dec 2007
Research & Ideas

Authenticity over Exaggeration: The New Rule in Advertising

a market in service, reputation, and reliability develops. Social exchanges. People build identities in virtual communities like Korea's Cyworld (90 percent of Koreans in their 20s are members). Firms may... View Details

Keywords: by Julia Hanna; Publishing; Advertising

01 Mar 2016
First Look

March 1, 2016

Enforcement: Evidence from Two Field Experiments By: Luo, Hong, and Julie Holland Mortimer Abstract—Effective dispute resolution is important for reducing private and social costs. We study how resolution... View Details

Keywords: Sean Silverthorne

12 Jul 2006
Research & Ideas

Competition the Cure for Healthcare

and changes in the practitioner community that we were drawn to try to operationalize our thinking into recommendations that would allow the actors to do things differently, View Details

Keywords: by Roger Thompson; Health

14 Oct 2008
Research & Ideas

Should You Bring Advertising Expertise In-House?

reasons include structural changes in the advertising industry such as the unbundling of agency services, and improved communication tools that make it easier and more cost... View Details

Keywords: by Sarah Jane Gilbert; Advertising

05 Oct 2010
First Look

First Look: October 5, 2010

inattentional blindness. We discuss the practical implications of our findings in the contexts of interpersonal communication and public debates. Download the paper:... View Details

Keywords: Sean Silverthorne

05 Jul 2016
First Look

July 5, 2016

fully embed the company's CSV strategy and to communicate it to shareholders and external stakeholders. Purchase this case:... View Details

Keywords: Sean Silverthorne

17 Jan 2012
First Look

First Look: January 17

Equity, and the Financing of Entrepreneurship Authors:Josh Lerner, Ann Leamon, and Felda Hardymon Publication:John Wiley & Sons, 2012 An abstract is not available at this time. Publisher's Link:... View Details

Keywords: Sean Silverthorne

September 2007
Supplement

The MCI Takeover Battle: Verizon versus Qwest (CW)

By: Malcolm P. Baker and James Quinn

Keywords: Integration; Communications Industry

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September 2004 (Revised August 2007)
Case

XM Satellite Radio (C): The Next Generation of Radio Receivers

By: David B. Godes and Elie Ofek

Supplements the (A) case. View Details

Keywords: Communications Industry

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04 Aug 2014
Op-Ed

Why Small-Business Lending Is Not Recovering

more tentative for small firms than for large firms. Regarding points of access to capital, community banks have long been crucial to small business lending. But community bank failures have been high View Details

Keywords: by Karen Mills; Banking; Financial Services

26 Mar 2013
First Look

First Look: March 26

Dennis, and Maria Loumioti Abstract—We study the portability of soft information in a decentralized financial institution. Theories from a variety of literatures suggest that difficulties in capturing, storing, View Details

Keywords: Sean Silverthorne

04 Oct 2011
First Look

First Look: October 4

this time. Read the paper: http://hbr.org/2011/10/the-cure-for-horrible-bosses/ar/1 Golfing Alone? Corporations, Elites and Nonprofit Growth in 100 American Communities Authors:Christopher Marquis, Gerald F.... View Details

Keywords: Sean Silverthorne

January 2002
Case

Global Business Council on HIV/AIDS on World AIDS Day 2001, The

Explores the motivation for businesses to be concerned with the global AIDS epidemic. The formation of the council serves as an example of how business leaders are building a network of companies to develop an effective business response to AIDS-both through workforce... View Details

Keywords: Health; Social Issues; Global Strategy; Business and Community Relations; Growth and Development Strategy; Business and Government Relations; Health Industry

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13 Mar 2018
First Look

March 13, 2018

“European business.” While internment was perceived and managed as a political risk, the case also shows that it created unexpected networking opportunities, generating a tight community of German... View Details

Keywords: Sean Silverthorne

22 Jul 2008
First Look

First Look: July 22, 2008

report other tokens from this vast territory. Most of the tokens in this article that have not been previously listed were obtained in markets in Kinshasa between 2000 and 2005. Given the poor communications... View Details

Keywords: Martha Lagace

September 2019
Exercise

Difficult Conversations (B)

By: Shikhar Ghosh and Shweta Bagai

The exercises can be used as a follow-up to the Yesware (A) case (#816-039), or in conjunction with any case that involves replacing a founding team member (and/or providing feedback to a top executive). This is a role-playing exercise, and has been carried out in the... View Details

Keywords: Firing; Feedback; Founders; Culture; Values; Neuroscience; Business Startups; Organizational Culture; Resignation and Termination; Communication; Emotions; Trust; Human Resources; Entrepreneurship

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12 Feb 2007
Lessons from the Classroom

‘UpTick’ Brings Wall Street Pressure to Students

situations in classroom discussion. It's not a bad way to learn, but Coval and colleague Erik Stafford felt the need for a classroom tool that would more effectively communicate the dynamic nature of their... View Details

Keywords: by Julia Hanna; Financial Services; Education

21 Jan 2009
First Look

First Look: January 21, 2009

risks they present for brands. The case allows students to grapple with the strategic and tactical decisions that accompany marketing communications strategy and to combine... View Details

Keywords: Martha Lagace