SaaS Business Models - Publications - Faculty & Research - Harvard Business School

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March 1998 (Revised March 2001)
Case

Concordia Electronic Systems Test

By: Thomas R. Piper

The management of an electronics company must decide whether to use a single hurdle rate for all projects or to move to a system of different hurdle rates for each of its two divisions. The divisions differ substantially in terms of risk and seem to have substantially... View Details

Keywords: Business Model; Risk and Uncertainty; Cost of Capital; Valuation; Business Divisions; Electronics Industry

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March 2001 (Revised July 2002)
Case

WingspanBank.com (B): Should This Bird Still Fly?

By: Sandra J. Sucher and Stacy McManus

WingspanBank.com is launched to critical acclaim, but its fate is hardly certain. Bank One's new CEO, Jamie Dimon, must decide what to do with what is now a second Web site for the bank's current and prospective customers. View Details

Keywords: Business Model; Business Startups; Customers; Innovation and Management; Organizations; Complexity; Web Sites; Financial Services Industry

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July 2008 (Revised January 2013)
Teaching Note

eHarmony (TN)

By: Mikolaj Jan Piskorski and Hanna Halaburda

Teaching Note for eHarmony [709424]. View Details

Keywords: Business Model; Strategy; Valuation; Industry Structures; Competitive Advantage; Web Services Industry

February 2000 (Revised August 2000)
Case

Priceline WebHouse Club

By: Thomas R. Eisenmann and Jon K Rust

Priceline empowered consumers to "name their own price" for airline tickets and hotel rooms; then it shopped these offers to marketers. Priceline's founder Jay Walker described the resulting transactions as a new ecosystem, that helped consumers realize lower prices... View Details

Keywords: Business Model; Strategy; Disruptive Innovation; Internet and the Web; Entrepreneurship; Retail Industry

2020
Book

The Ends Game: How Smart Companies Stop Selling Products and Start Delivering Value

By: Marco Bertini and Oded Koenigsberg

How some firms are rewriting the rules of commerce by pursuing “ends”—actual outcomes—rather than selling “means”—their products and services. View Details

Keywords: Commerce; Business Model; Design; Customer Relationship Management; Strategy

September 2010
Case

NetApp

By: Das Narayandas and Elizabeth A. Kind

NetApp had undertaken an award-winning overhaul and upgrading of its channel strategy design that accounted for 46 percent of North America sales in 2006. Nonetheless, NetApp senior management announced they expected to grow revenue another 30% in fiscal 2007 with half... View Details

Keywords: Advertising; Business Model; Design; Revenue; Planning; Problems and Challenges; Sales; Manufacturing Industry; Computer Industry; Information Technology Industry

April 2001
Teaching Note

first direct (A) TN

By: Jeffrey F. Rayport, Michelle Toth and William A. Sahlman

Teaching Note for (9-897-079). For book only - not listed on case. View Details

Keywords: Customer Focus and Relationships; Information Technology; Customer Satisfaction; Business Model; Banking Industry; United Kingdom

Profile

Alexandra Stanek

private business model can provide accessible toilets that are not dependent on a public sanitation system that just doesn’t exist. It was my first experience with a start-up, and it showed me how a private... View Details

Keywords: Consulting

01 Aug 2014
News

A closer look at the industry of beauty

The global beauty business is a $450 billion industry, yet it received little serious scholarly attention until Geoffrey G. Jones, the Isidor Straus Professor of Business History at HBS, published Beauty... View Details

October 2010 (Revised May 2011)
Case

Take-Two Interactive Software, Inc.

By: Sunil Gupta and Kerry Herman

In September 2010, faced with increasing threat from social game companies such as Zynga, Ben Feder, the CEO of Take-Two Interactive Software. Inc., had to decide the long-term strategy of his video-game company. As a publisher of traditional video games for Xbox 360,... View Details

Keywords: Mergers and Acquisitions; Business Model; Leadership Style; Marketing; Competitive Strategy; Entertainment and Recreation Industry

September 2010 (Revised April 2013)
Case

Gazelle in 2012

By: Andrei Hagiu and James Weber

Gazelle has pioneered a reCommerce intermediation model: it buys used electronics from consumers and resells them on eBay or to wholesalers. Going forward, its two main strategic challenges are 1) deciding how much to rely on partnerships with large retailers for... View Details

Keywords: Business Model; Growth and Development Strategy; Markets; Two-Sided Platforms; Partners and Partnerships; Business Strategy; Retail Industry; Service Industry

01 Jun 2008
News

Faculty Books

The Oxford Handbook of Business History edited by Geoffrey Jones and Jonathan Zeitlin (Oxford University Press) This handbook surveys research in business history, a broad area of study generating empirical... View Details

Keywords: Business Schools & Computer & Management Training; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training

25 Aug 2022
News

Full Stream Ahead

high-water mark for the valuation of an individual artist’s catalog: more than $500 million, according to the New York Times. Estimates by Music Business Worldwide suggest that investors, including many of the biggest players in private... View Details

Keywords: Jen McFarland Flint; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

December 2018 (Revised June 2021)
Case

Bulb 2015: Foundation

By: John R. Wells and Benjamin Weinstock

In late August 2015, Amit Gudka and Hayden Wood, co-founders of Bulb, Ltd (Bulb), were ready to offer affordable renewable energy to the United Kingdom’s 27 million households. They hoped to capitalize on the hundreds of thousands of customers switching their energy... View Details

01 Sep 2006
News

Redefining Health Care

PORTER: Health care's zero-sum competition model adds costs and results in severe quality problems. University professor Michael Porter never planned to write a book on health-care reform. In fact, he expected brickbats in response to a... View Details

Keywords: Roger Thompson; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training

Forthcoming
Article

FinTech Lending and Cashless Payments

By: Pulak Ghosh, Boris Vallée and Yao Zeng

Borrower's use of cashless payments both improves their access to capital from FinTech lenders and predicts a lower probability of default. These relationships are stronger for cashless technologies providing more precise information, and for outflows. Cashless payment... View Details

Keywords: Fintech; Lending; Payments; Data Sharing; Financing and Loans; Information Technology; Banks and Banking; Business Model

November 1988 (Revised November 1996)
Case

Roy Rogers Restaurants

By: William J. Bruns Jr.

Roy Rogers Restaurants is a subsidiary of Marriott Corp. which sells franchises to own and operate standardized fast food restaurants. Many franchise owners operate more than one restaurant. One of these, presently operating 16 restaurants and committed to develop 30... View Details

Keywords: Franchise Ownership; Business Model; Cost Management; Quality; Transformation; Food and Beverage Industry

September 2002 (Revised July 2012)
Case

Athleta

By: William A. Sahlman and Taslim Pirmohamed

The management team at Athleta is attempting to raise equity capital for the company in March 2002. Athleta is a catalog and online retailer of women's athletic clothing. The company has made substantial progress, with anticipated 2002 sales over $20 million, but has... View Details

Keywords: Management Teams; Financing and Loans; Business Model; Business Strategy; Equity; Capital; Retail Industry

January 2002
Case

Teledesic

By: Thomas R. Eisenmann, Daniel J. Green and Douglas R Rogers

Management of a satellite-delivered broadband data communications company sets strategy in an uncertain environment, using Michael Porter's scenario planning tools to assess likely outcomes and determine which actions to take. This case draws a distinction between... View Details

Keywords: Business Model; Business or Company Management; Infrastructure; Strategic Planning; Risk and Uncertainty; Strategy; Internet; Information Technology Industry

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February 2004
Case

Aspire Public Schools

Set in the fall of 2003, covers managerial challenges facing the CEO and COO of Aspire Public Schools, a nonprofit charter school management company. In operation since 1999 and funded by prominent national foundations and venture philanthropies, Aspire operates 10... View Details

Keywords: Business Model; Business or Company Management; Expansion; Social Entrepreneurship; Education; Education Industry; California

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