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  • February 2018 (Revised October 2019)
  • Case

HubSpot and Motion AI: Chatbot-Enabled CRM

By: Jill Avery and Thomas Steenburgh
HubSpot, an inbound marketing, sales, and customer relationship management (CRM) software provider, announced that it had acquired Motion AI, a software platform that enabled companies to easily build and deploy chatbots, fueled by artificial intelligence, to interact... View Details
Keywords: CRM; Sales Management; Customer Service; Artificial Intelligence; B2B Vs. B2C; Business Marketing; SaaS; Marketing; Marketing Strategy; Brands and Branding; Customer Focus and Relationships; Sales; Salesforce Management; Technological Innovation; Applications and Software; Customer Relationship Management; AI and Machine Learning; Technology Industry; Service Industry; United States; North America
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  • 21 Jul 2011
  • Working Paper Summaries

Collaborating Across Cultures: Cultural Metacognition and Affect-Based Trust in Creative Collaboration

Keywords: by Roy Y.J. Chua, Michael W. Morris & Shira Mor
  • June 2025
  • Case

The Value of Art on Campus as a Vision for Educating Leaders Who Make a Difference

By: James Riley, Alexis Lefort and Helen Yap
This case explores the debate surrounding the installation of a large contemporary sculpture, Inés by Jaume Plensa, at Harvard Business School under the leadership of Dean Nitin Nohria. Set in 2016, the case examines the role of physical campus design and public art in... View Details
Keywords: Leadership; Mission and Purpose; Organizational Culture; United States
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  • 2023
  • Working Paper

The Impact of Unionization on Consumer Perceptions of Service Quality: Evidence from Starbucks

By: Isamar Troncoso, Minkyung Kim, Ishita Chakraborty and SooHyun Kim
The US has seen a rise in union movements, but their effects on service industry marketing outcomes like customer satisfaction and perceptions of service quality remain understudied. In this paper, we empirically study the impact on customer satisfaction and... View Details
Keywords: Labor Unions; Customer Satisfaction; Perception; Public Opinion; Employees; Food and Beverage Industry
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  • Article

A Career Life-Cycle Perspective on Women's Health and Safety

By: Robert S. Kaplan, Chizoba L. Chukwura, Gregory H. Gorman, Vivian S. Lee, Chester B. Good, Kathleen L. Martin, Gregory A. Ator and Michael D. Parkinson
Women's health has demanded more attention from employers as women integrated into the workforce. Traditionally male-dominant fields and occupations require special attention to workplace design, physical standards for entry, employment practices, equipment, and health... View Details
Keywords: Women's Health; Healthcare Access; Workplace Design; Military Health System; Occupational Health; Medical Equipment ＆ Devices; Employees; Gender; Personal Development and Career
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  • January 2022
  • Case

Hybrid Classroom - an Opportunity or a Threat?

By: V.G. Narayanan
When the Covid pandemic struck in the spring of 2020, HBS pivoted to remote instruction while maintaining the interactive and engaged discussions which distinguished the case system pedagogy. In fall 2020 HBS adopted a hybrid approach, fitting out its classrooms with... View Details
Keywords: Education; Teaching; Higher Education; Technology Adoption; Digital Platforms; Internet and the Web; Adaptation; Opportunities; Education Industry
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  • April 16, 2021
  • Article

A Playbook for Negotiators in the Social Media Era

By: James K. Sebenius, Ben Cook, David Lax, Ron S. Fortgang, Isaac Silberberg and Paul Levy
The disruptive effects of social media have been felt in virtually every corner of the world. Yet the information revolution has been largely ignored in the field of negotiation. Through a series of case studies we explore how savvy practitioners can ethically harness... View Details
Keywords: Negotiation Analysis; Bargaining; Negotiation; Analysis; Negotiation Tactics; Social Media; North America
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  • January 2018
  • Supplement

Interview with Case Protagonist Wen Li

By: Willy C. Shih
In today's global economy, what are the factors that go into production location choice? This case is set in the world's largest automotive glass producer as it expands from China into the United States. To meet a very aggressive cost target, management is faced with... View Details
Keywords: Globalization Of Supply Chain; Production Management; Production; Globalization; Global Strategy; Auto Industry; China; United States
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  • Teaching Interest

Field Global Immerson

By: Martin A. Sinozich

The FIELD Global Immersion (FGI) is a semester-long first-year (RC) MBA course. The course is a capstone of sorts, and it requires students to build on learnings from their first-year courses and apply them to real-world business problems. At the beginning of the... View Details

  • Teaching Interest

Strategy

By: Jan W. Rivkin

The objective of this course is to help students develop the skills for formulating strategy, and provides an understanding of:

  • A firm's operative environment and how to sustain competitive advantage.
  • How to generate superior value for... View Details
  • Teaching Interest

Overview

By: Benjamin C. Esty
I created and teach a course called Strategies for Value Creation (SVC). It is designed to be a capstone course in the Elective Curriculum (EC or second year of the MBA program) that integrates and further develops concepts developed in several Required Curriculum (RC... View Details
Keywords: Corporate Strategy; Corporate Social Responsibility and Impact; Corporate Finance; Value Creation; Competitive Advantage; Competitive Strategy; Financial Management
  • 22 Feb 2024
  • News

Combat-Tested Cancer Coaching

features her battle-tested advice for the newly diagnosed and their caretakers. In this episode of Skydeck, Kathy and I talk about how she learned those lessons, the mission and work of the Multiple Myeloma Research Foundation that she... View Details
  • June 2023
  • Article

When Does Uncertainty Matter? Understanding the Impact of Predictive Uncertainty in ML Assisted Decision Making

By: Sean McGrath, Parth Mehta, Alexandra Zytek, Isaac Lage and Himabindu Lakkaraju
As machine learning (ML) models are increasingly being employed to assist human decision makers, it becomes critical to provide these decision makers with relevant inputs which can help them decide if and how to incorporate model predictions into their decision... View Details
Keywords: AI and Machine Learning; Decision Making
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  • Web

Online Finance & Accounting Courses | HBS Online

intersection of accounting, strategy, and finance, and learn how to evaluate a business’s performance, prospects, and value to make strategic investment decisions that generate financial success. 8 weeks, 5–6 hrs/week Pay by August 14... View Details
  • March 2022 (Revised May 2022)
  • Case

Winning Business at Russell Reynolds (A)

By: Ethan Bernstein and Cara Mazzucco
In an effort to make compensation drive collaboration, Russell Reynolds Associates’ (RRA) CEO Clarke Murphy sought to re-engineer the bonus system for his executive search consultants in 2016. As his HR analytics guru, Kelly Smith, points out, that risks upsetting–and... View Details
Keywords: Compensation; Collaboration; Executive Search Firms; Consulting Firms; Compensation and Benefits; Restructuring; Human Resources; Human Capital; Management Practices and Processes; Organizational Culture; Organizational Change and Adaptation; Social and Collaborative Networks; Recruitment; Selection and Staffing; Talent and Talent Management; Consulting Industry; Employment Industry; Asia; Europe; Latin America; Middle East; North and Central America; South America; Oceania
Related
  • 09 May 2016
  • Blog Post

What Is the Difference between RC and EC Year?

years have one similarity: they fly by fast, and my best advice is to enjoy both for what they are.  ---------------------------------- To learn more about student life, visit our First Year Experience and Second Year Experience pages. View Details
  • 27 Apr 2016
  • Research & Ideas

How the FBI Reinvented Itself After 9/11

reads like a tagline for a dramatic feature film. “He thought he was signing up to run a law enforcement agency,” Rivkin says. “He ended up with a job he didn’t sign up for. And God bless him, he pulled it off.” Mueller’s major challenge was also a major View Details
Keywords: by Carmen Nobel
  • 13 Sep 2023

Entrepreneurial Insights: 20 Minutes with an HBS Founder

Wondering how an MBA can help with your professional growth? Learn from HBS alumna, Lizzie Matusov (MS/MBA 2022), how HBS helps prepare you for a career in entrepreneurship. View Details
  • Web

Lawyers-in-Residence - Entrepreneurship

Click "Make an Appointment." If you have any questions or would like to learn more about the Rock Center for Entrepreneurship, please email us at rockcenter@hbs.edu . Larissa Bifano Partner, DLA Piper Boston, MA Steve Cagnetta Founder and... View Details
  • Web

Courses - Institute For Strategy And Competitiveness

global collaborative network of universities, business schools, research institutes, competitiveness centers, and strategic partners, with representatives from 50 universities in more than 30 countries. To learn more and to join the MOC... View Details