Publications

Keywords: Clothing and Clothing Accessories Stores; Clothing and Clothing Accessories Stores; Clothing and Clothing Accessories Stores; Clothing and Clothing Accessories Stores; Clothing and Clothing Accessories Stores

12 Mar 2014
News

10 Harvard Business School Startups You Should Know

18 Jan 2021
Book

How Thinking Like a Startup Helps Governments Solve More Problems

first big-city innovation offices in the United States. In April 2013, he helped guide the mayor’s office’s response to the attacks on the Boston Marathon. At HBS, he has helped build the Young American Leaders Program View Details

Keywords: by Martha Lagace

January 2020
Case

The June Oven

By: Leonard A. Schlesinger and Christian Godwin

The June Oven was a smart oven which was capable of identifying food and cooking it accordingly. This type of smart oven represented the next step in the long history of oven and stove development. Due to the widespread use of traditional ovens, the market for the June... View Details

09 Mar 2016
Lessons from the Classroom

In This Classroom, Beer Can Improve Your Grade

combined into one “industry” in which those teams compete, independent from the other industry groupings. With each round, teams can see how they’re faring and how their rivals are performing, altering their... View Details

Keywords: by Roberta Holland; Education; Food & Beverage

July 2022
Case

Metaverse Seoul

By: Mitchell Weiss and Samantha Markowitz

In May 2022, the Seoul Metropolitan Government (SMG) launched the pilot of Metaverse Seoul, a government-run metaverse. SMG had delivered a virtual version of Seoul’s mayor’s office. The team aimed to gain insights as they worked towards building a broad, immersive,... View Details

Keywords: Metaverse; Entrepreneurship; Innovation and Invention; Digital Platforms; Internet and the Web; Government Administration; Public Administration Industry; South Korea; Asia

April 2003 (Revised October 2004)
Case

Novartis: The Challenge of Success (B)

By: Sandra J. Sucher and Stacy McManus

When Dr. Daniel Vasella learned of the early Phase 1 trial results, he immediately decided what course of action Novartis would take. Students will be able to examine and assess the concrete steps, and the rationale behind them, that Novartis took in response to this... View Details

Keywords: Decision Making; Moral Sensibility; Innovation and Invention; Distribution; Product Development; Production; Problems and Challenges; Research and Development; Biotechnology Industry; Pharmaceutical Industry

28 May 2013
Research & Ideas

Can LEGO Snap Together a Future in Asia?

more localized products coupled with licensing agreements linked to specific movie franchises might be an option, but an expensive one. The company also had to consider that "diminishing play time and the threat of a disruptive... View Details

Keywords: by Kim Girard; Entertainment & Recreation

21 Nov 2012
Research & Ideas

What Health Care Managers Need to Know--and How to Teach Them

digital platform, and the increased fiscal pressures created by the worldwide economic crisis. Unfortunately, the educational programs for future health care leaders fail to provide many of the needed skills, according to a survey of CEOs... View Details

Keywords: by Paul Guttry; Health; Education

January 2012
Article

How Leaders Kill Meaning at Work

By: Teresa Amabile and Steven J. Kramer

Senior executives routinely undermine creativity, productivity, and commitment by damaging the inner work lives of their employees in four avoidable ways. This article is based on analysis of hundreds of work diaries from professionals describing everyday events that... View Details

Keywords: Leadership; Creativity; Performance Productivity; Motivation and Incentives; Innovation Strategy; Performance; Strategic Planning; Leading Change; Balanced Scorecard; Mission and Purpose

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April 1998
Case

Becton Dickinson: Worldwide Blood Collection Team (Abridged)

By: Clayton M. Christensen

Becton Dickinson's Vacutainer business was largely based in the United States, but in 1980 management determined to grow the business aggressively first in Europe and then Japan. These areas demanded new products that were tailored to local markets. Despite the change... View Details

Keywords: Resource Allocation; Growth and Development Strategy; Change Management; Product Development; Global Strategy; Expansion; Innovation and Invention; Multinational Firms and Management; Medical Devices and Supplies Industry; United States; Europe; Japan

June 2004 (Revised January 2005)
Case

Rambus Inc., 2004

By: David B. Yoffie and Deborah Freier

Examines the role of technology licensing in strategies for high-technology companies. In the 1990s, Rambus developed a revolutionary memory technology that would improve the ability of DRAMs to keep pace with ever-faster microprocessors. To commercialize the... View Details

Keywords: Innovation Strategy; Lawsuits and Litigation; Strategic Planning; Relationships; Commercialization; Competition; Technology Adoption; Value; Semiconductor Industry

April 1989 (Revised March 1990)
Case

Burlington Northern (B)

By: Janice H. Hammond

Describes the experiences of a seasoned Burlington Northern (BN) sales representative after the introduction of ShipSmart, a decision support system developed by the BN to help its employees and customers analyze logistics problems. After a brief description of a... View Details

Keywords: Change Management; Expansion; Rail Transportation; Logistics; Distribution Channels; Truck Transportation; Innovation and Invention; Sales; Rail Industry; United States

21 May 2001
Research & Ideas

From Tigers to Kaleidoscopes: Thinking About Future Leadership

opportunities for both independence and active engagement of their most talented employees. Since many companies can get their hands on the same technology, the same markets, the same production methods... View Details

Keywords: by Martha Lagace

September 2018
Case

Sealed Air Corporation: Deciding the Fate of VTID (Abridged)

By: Elie Ofek

In mid-2010 the Sealed Air Corporation has to decide on next steps for its novel video tracking technology (called VTID) after unsuccessful attempts to market it in three different industry settings. The company must determine whether its most recent target market, the... View Details

Keywords: Budgets and Budgeting; Customer Focus and Relationships; Decision Choices and Conditions; Technological Innovation; Marketing Strategy; Problems and Challenges; Commercialization; Service Industry

2022
Article

Missing Novelty in Drug Development

By: Joshua Krieger, Danielle Li and Dimitris Papanikolaou

We provide evidence that risk aversion leads pharmaceutical firms to underinvest in radical innovation. We introduce a new measure of drug novelty based on chemical similarity and show that firms face a risk-reward trade-off: novel drug candidates are less likely to... View Details

Keywords: Drug Development; Risk Aversion; Research and Development; Innovation and Invention; Investment; Pharmaceutical Industry

November 2000
Case

Wit Capital: Evolution of the Online Investment Bank (B)

Describes the evolution of Wit Capital from its origins as a small brewery to an online investment bank advising both small technology-based companies seeking to raise capital and large companies seeking to acquire Internet companies, as well as offering retail... View Details

Keywords: Internet and the Web; Disruptive Innovation; Service Delivery; Investment Banking; Entrepreneurship

October 1995
Case

Ending the Fishing Expedition: The Use of Real-Time MRI in Surgery

By: Regina E. Herzlinger and Ann Winslow

Keywords: Health; Innovation and Invention; Health Industry

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April 1997 (Revised May 1997)
Case

Mercer Management Consulting's "Grow to Be Great" (A): The Growth Initiative

By: Dorothy A. Leonard and Carin-Isabel Knoop

In late 1994, James Down, member of Mercer's Executive Committee, has to decide whether or not he should push ahead with the writing and publication of a book on growth--at a time when the more successful business publications focus on reengineering and cost cutting.... View Details

Keywords: Technological Innovation; Organizational Culture; Business Growth and Maturation; Knowledge Management; Product Development; Information Publishing; Books; Consulting Industry; Publishing Industry