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  • All HBS Web  (5,155)
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    • News  (1,200)
    • Research  (3,435)
    • Events  (19)
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Show Results For

  • All HBS Web  (5,155)
    • People  (6)
    • News  (1,200)
    • Research  (3,435)
    • Events  (19)
    • Multimedia  (5)
  • Faculty Publications  (2,310)
← Page 164 of 5,155 Results →
  • 01 Jun 2017
  • News

Inbox: From Das’s Desk

and customer profitability. I have taught a variety of courses, including First-Year Marketing (FYM) in the RC and Business Marketing in the EC. I was course head of FYM for several years. More recently, I... View Details
Keywords: Das Narayandas
  • Article

Understanding Demand-Side Innovation

By: Jeffrey F. Rayport
Keywords: Marketing, Technology, Digital, Services, And Strategy; Strategy; Internet and the Web; Marketing
Citation
Related
Rayport, Jeffrey F. "Understanding Demand-Side Innovation." Nikkei BizTech, nos. 180-185 (Summer 2005).
  • Article

It's Down to Two: Microsoft and Google

By: Jeffrey F. Rayport
Keywords: Marketing, Technology, Digital, Services, And Strategy; Strategy; Internet and the Web; Marketing
Citation
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Rayport, Jeffrey F. "It's Down to Two: Microsoft and Google." Bloomberg Businessweek Online (February 4, 2008).
  • Article

Why Ballmer Bailed on Yahoo

By: Jeffrey F. Rayport
Keywords: Marketing, Technology, Digital, Services, And Strategy; Strategy; Internet and the Web; Marketing
Citation
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Rayport, Jeffrey F. "Why Ballmer Bailed on Yahoo." Bloomberg Businessweek Online (May 10, 2008).
  • Article

Cable TV vs. Cable Broadband

By: Jeffrey F. Rayport
Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing
Citation
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Related
Rayport, Jeffrey F. "Cable TV vs. Cable Broadband." Bloomberg Businessweek Online (June 3, 2009).
  • November 30, 2010
  • Article

Seven Social Transformations Unleashed by Mobile Devices

By: Jeffrey F. Rayport
Keywords: Technology; Digital Services; Strategy; Internet and the Web; Marketing
Citation
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Rayport, Jeffrey F. "Seven Social Transformations Unleashed by Mobile Devices." MIT Technology Review (website) (November 30, 2010). (Lead Article for November 2010: Technology Review’s month of articles focused on business impacts of mobile computing and mobile social networking.)
  • Article

The Miracle of Memphis

By: Jeffrey F. Rayport
Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing
Citation
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Rayport, Jeffrey F. "The Miracle of Memphis." MIT Technology Review (website) (December 20, 2010).
  • August 2018
  • Article

The Effect of Graphic Warnings on Sugary-Drink Purchasing

By: Grant Donnelly, Laura Y. Zatz, Daniel Svirsky and Leslie John
Governments have proposed text warning labels to decrease consumption of sugary drinks – a contributor to chronic diseases like diabetes. However, they may be less effective than more evocative, graphic warning labels. We field-tested the effectiveness of graphic... View Details
Keywords: Policy Making; Preferences; Food; Health; Policy; Information; Labels; Consumer Behavior; Decision Making; Performance Effectiveness
Citation
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Donnelly, Grant, Laura Y. Zatz, Daniel Svirsky, and Leslie John. "The Effect of Graphic Warnings on Sugary-Drink Purchasing." Psychological Science 29, no. 8 (August 2018): 1321–1333.
  • August 2019
  • Case

Preserving Trust at Care.com (A)

By: Krishna G. Palepu and Julia Kelley
Care.com was an online platform designed to match caregivers with individuals seeking care for themselves, others, and pets, through job postings, caregiver profiles, and directories of local day care centers. In March 2019, the Wall Street Journal had just published a... View Details
Keywords: Business Strategy; Corporate Governance; Digital Platforms; Market Design; Emerging Markets; Trust; Technology Industry; United States
Citation
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Palepu, Krishna G., and Julia Kelley. "Preserving Trust at Care.com (A)." Harvard Business School Case 120-011, August 2019.
  • 01 Jun 2006
  • News

The Baby Business

families. By viewing this widespread activity through the lens and logic of markets — and daring to define it in terms of supply, demand, and property rights — Spar aims to bring realism and thoughtful public-policy debate to a subject... View Details
Keywords: Garry Emmons; Government; Health, Social Assistance
  • 01 Sep 2003
  • News

CGLV Plenary Session

academia and focused on executive compensation, limits to board effectiveness, capital market intermediaries, and management education. A principal goal of CGLV is to encourage specific actions that will lead to changes in practice.... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • Fast Answer

Pharmaceuticals: drug approval dates in the UK and Europe

Where can I find drug approval dates for the UK? The European Medicines Agency provides information on drug approvals in the UK and Europe: EMA Annual Reports and Work Programmes provides list of new medicines with View Details
  • 08 Jul 2002
  • Research & Ideas

How to Fashion Your New E-Business Model

Social or regulatory systems (ownership incentives, freelancing, virtual work, distance learning, digital copyright laws) Although Industrial Age markets and power bases were built on proprietary infrastructure, participants within View Details
Keywords: by Lynda M. Applegate
  • February 2018 (Revised December 2019)
  • Case

Rise of the Drones: Identified Technologies

By: Andy Wu and George Gonzalez
The founder and CEO of Identified Technologies, a Pittsburgh-based drone software and services company, faces a dilemma when San Francisco–based DroneDeploy begins to disrupt the industry with its drone software platform. Identified Technologies needs to consider... View Details
Keywords: Applications and Software; Digital Platforms; Disruption; Network Effects; Computer Industry; Web Services Industry; Pittsburgh; San Francisco
Citation
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Wu, Andy, and George Gonzalez. "Rise of the Drones: Identified Technologies." Harvard Business School Case 718-482, February 2018. (Revised December 2019.)
  • 12 Oct 2011
  • Research & Ideas

Creating Online Ads We Want to Watch

video we really want to see. But assuming a captive audience on these video sites may not make online marketers more effective at reaching consumers. Harvard Business School Assistant Professor Thales S. Teixeira notes that it's just as... View Details
Keywords: by Carmen Nobel; Consumer Products
  • 12 Sep 2012
  • Research & Ideas

The Unexpected Link Between Cadavers and Careers

talk to the families of patients who are soon-to-be deceased," says Anteby, who for several years has studied the morality of markets by focusing on legal cadaver commerce in the United States. "There's a lot of discussion in... View Details
Keywords: by Carmen Nobel; Education; Health
  • 24 Apr 2014
  • News

Leaders must be strategists first

behavioral aspects of leading a firm—building organizations and influencing people. Montgomery wants to change that approach, teaching leaders to ask the question, What will this firm be, and why will it matter? Although a company may change what it makes, the services... View Details
  • 01 Dec 1997
  • News

New Releases

Technology Integration by Marco Iansiti (Harvard Business School Press) In the old days, coping with technological change was simple: you kept track of developments, tried to decide if they had legs, and implemented them when the market... View Details
Keywords: Robert Binstock
  • 2009
  • Chapter

Opening Platforms: When, How and Why?

By: Thomas R. Eisenmann, Geoffrey Parker and Marshall Van Alstyne
Platform-mediated networks encompass several distinct types of participants, including end users, complementors, platform providers who facilitate users' access to complements, and sponsors who develop platform technologies. Each of these roles can be opened-that... View Details
Keywords: Decision Choices and Conditions; Governance Controls; Market Participation; Digital Platforms
Citation
Related
Eisenmann, Thomas R., Geoffrey Parker, and Marshall Van Alstyne. "Opening Platforms: When, How and Why?" Chap. 6 in Platforms, Markets and Innovation, edited by Annabelle Gawer. Cheltenham, U.K. and Northampton, MA: Edward Elgar Publishing, 2009.
  • 01 Dec 2011
  • News

Reimagining the MBA

roles and responsibilities of business, and the limitations of models and markets. And they need leadership skills informed by self-awareness and self-reflection. “To remain relevant,” continues Garvin, the C. Roland Christensen Professor... View Details
Keywords: Roger Thompson; FIELD program; Colleges, Universities, and Professional Schools; Educational Services
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