Business Models - Publications - Faculty & Research

08 May 2015
News

Ubiquitous digital connectivity is now essential to competitiveness

rethink their business models to identify new opportunities for creating and capturing value. The fundamental properties of digital technology (exact replication infinite times at zero marginal costs), along... View Details

25 Aug 2022
News

Full Stream Ahead

high-water mark for the valuation of an individual artist’s catalog: more than $500 million, according to the New York Times. Estimates by Music Business Worldwide suggest that investors, including many of the biggest players in private... View Details

Keywords: Jen McFarland Flint; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

December 2018 (Revised June 2021)
Case

Bulb 2015: Foundation

By: John R. Wells and Benjamin Weinstock

In late August 2015, Amit Gudka and Hayden Wood, co-founders of Bulb, Ltd (Bulb), were ready to offer affordable renewable energy to the United Kingdom’s 27 million households. They hoped to capitalize on the hundreds of thousands of customers switching their energy... View Details

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24 Sep 2020
News

The Race for a Vaccine

Pisano says. But vaccines don’t really fit the same business model as high-volume therapeutic drugs; they have an even higher bar for safety and effectiveness, because unlike most other drugs they are... View Details

Keywords: April White; COVID-19; Scientific Research and Development Services

06 Aug 2024
Cold Call Podcast

How EdTech Firm Coursera Is Incorporating GenAI into Its Products and Services

Keywords: Re: Suraj Srinivasan; Education; Technology

08 Apr 2009
Research & Ideas

Clayton Christensen on Disrupting Health Care

affordable, changing the way we consumers pay for the services doesn't fix anything. What we need is a system of new value networks that will disrupt the old business models in this industry. We need a new... View Details

Keywords: by Deborah Blagg; Health

January 2024
Case

Flashfood: The Magic of Commitment

By: Reza Satchu and Patrick Sanguineti

Josh Domingues had accomplished what countless young entrepreneurs long to achieve: founding a promising company that aspires to make the world a tangibly better place. Shocked to learn that international food waste cumulatively amounted to the world’s third largest... View Details

Keywords: Entrepreneur; Founder; Startup; Business Model; Business Startups; Food; Applications and Software; Mission and Purpose; Environmental Sustainability; Canada

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April 2017
Case

China Hospitals Inc.: The Growth of Private Hospitals in China

By: Kevin Schulman, Xiao Yu and Ariel Hwang

This case examines the privatization of hospitals in China. China Hospitals, Inc. has become the largest for-profit hospital company in China, purchasing government owned hospitals in Tier 2 cities. The case profiles CEO Frank Hu. To build his company, he has to... View Details

Keywords: Privatization; For-Profit Firms; Growth and Development Strategy; Business Model; Health Industry; China

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March 2011 (Revised March 2013)
Supplement

mixi (B)

By: Mikolaj Jan Piskorski and Mayuka Yamazaki

Supplements case 709-413. View Details

Keywords: Business Model; Value Creation; Social and Collaborative Networks

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August 2022
Exercise

Joy4Home Brands: Pricing Matters

By: Elie Ofek, Oded Koenigsberg and Marco Bertini

Joy4Home Brands, the maker of novel houseware items, was gearing up for its launch. The company would be introducing two lines: kitchenware products and storage containers. The initial go-to-market plan called for a direct to consumer (DTC) channel strategy. While... View Details

Keywords: DTC; Pricing Decisions; B2B; Product Marketing; Product Launch; Marketing Strategy; Business Model; Opportunities; Consumer Products Industry

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February 2000 (Revised October 2000)
Case

CarPoint in 1999

By: Thomas R. Eisenmann and Gillian Morris

Updates events in Microsoft CarPoint through the end of 1999, focusing on CarPoint's strategic alliance with Ford and on competitive developments. View Details

Keywords: History; Business Model; Transportation Networks; Alliances; Emerging Markets; Entrepreneurship; Growth and Development Strategy; Auto Industry

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October 2011 (Revised February 2012)
Case

One Game to Rule Them All: Lord of the Rings Online and the MMO Market

Keywords: Competition; Strategy; Business Model; Games, Gaming, and Gambling; Video Game Industry

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March 2011 (Revised March 2014)
Teaching Note

IP Intermediaries & Intellectual Ventures

By: Andrei Hagiu

Teaching Note for 710423 and 711486. View Details

Keywords: Intellectual Property; Business Model; Innovation and Invention; Revenue; Sales

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March 2011 (Revised March 2014)
Teaching Note

Intellectual Ventures

By: Andrei Hagiu

Teaching Note for 710423. View Details

Keywords: Patents; Business Model; Innovation and Invention; Revenue

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25 Jul 2012
News

Movie Magic

swipe of a credit card. “Automated retail sounds better,” suggests Gregg Kaplan (MBA 1997). Recruited by McDonald’s to help start new businesses within the fast-food giant, in 2002 Kaplan oversaw the installation of six kiosks in... View Details

Keywords: vending machines; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; General Merchandise Stores; Retail Trade

March 2009
Teaching Note

Publicis Groupe 2009: Toward a Digital Transformation (TN)

By: Rosabeth M. Kanter and Matthew Bird

Teaching Note for [309085]. View Details

Keywords: Transition; Mergers and Acquisitions; Problems and Challenges; Globalization; Expansion; Organizational Change and Adaptation; Business Model; Advertising Industry

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01 Jun 2022
News

Empowering Entrepreneurially Minded Students

and even a required course, The Entrepreneurial Manager? William Kerr is the Dimitri V. D’Arbeloff-MBA Class of 1955 Professor of Business Administration, unit head of Entrepreneurial Management, co-director of HBS’s Managing the Future... View Details

Keywords: Jennifer Gillespie

01 Mar 2008
News

Faculty Books

synthesizes Gulati's work on network dynamics of the last fifteen years and presents his key findings. When Professionals Have to Lead: A New Model for High Performance by Thomas J. DeLong, John J. Gabarro, and Robert J. Lees (HBS Press)... View Details

Keywords: Business Schools & Computer & Management Training; Business Schools & Computer & Management Training

May 2025
Case

Humana Commits to Value-Based Care

By: V.G. Narayanan, Henry Eyring and David Lane

In late 2023, CEO Bruce Broussard reviewed health insurer Humana’s transformation into a value-based care ecosystem. Under its CenterWell brand, the several millions of members in Humana Medicare Advantage plans now had access to Humana-provided primary care, home... View Details

Keywords: Business Model; Business Units; Financing and Loans; Innovation Strategy; Growth and Development Strategy; Service Operations; Health Industry; United States

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May 2018
Case

Environmental Platform LEEDership at USGBC

By: Michael W. Toffel, Timothy S. Simcoe and Aldo Sesia

By 2018, it was clear that U.S. Green Building Council (USGBC) had significantly contributed to the growth of green building and over its 25-year history had become a powerful brand in the construction sector with its Leadership in Energy and Environmental Design... View Details

Keywords: Environmental Sustainability; Standards; Business Model; Leadership; Problems and Challenges; Construction Industry; Green Technology Industry

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