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Publications

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  • All HBS Web  (7,032)
    • People  (20)
    • News  (999)
    • Research  (5,319)
    • Events  (2)
    • Multimedia  (6)
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Show Results For

  • All HBS Web  (7,032)
    • People  (20)
    • News  (999)
    • Research  (5,319)
    • Events  (2)
    • Multimedia  (6)
  • Faculty Publications  (4,380)
← Page 163 of 7,032 Results →
  • 01 Dec 2013
  • News

Double Vision

found that TV ads not only can spur web traffic—the browser is at the ready, after all—but can drive sales, too. But which ads push the most? As part of the study, Teixeira and his colleagues collected thousands of ads hawking products... View Details
Keywords: Arts, Entertainment
  • Web

Introduction

Home | Baker Library | Bloomberg Center | Harvard Business School × Please sign in You need to log in to use the bookmarking feature. Sign In Baker Library Databases Ask Us Special Collections Fast Answers All Services Hours Plan Your... View Details
  • 01 Dec 1999
  • News

HBS Alumni Association Board of Directors: President's Report

three areas to address in committee this year: Alumni continuing education for the new millennium Online services for alumni Positioning clubs for the next century Each of these committees has important implications for you as a graduate... View Details
  • 01 Apr 2000
  • News

A "Growing" Online Community

Internet commerce isn't usually associated with chicken feed, but in one country at least, that may be changing. The Dow Jones International News recently highlighted the surge of new Web sites that are geared toward agriculture in... View Details
  • 08 Jul 2002
  • Research & Ideas

How to Fashion Your New E-Business Model

Consumers are looking for the ability to bundle the products they want in a fashion unique to each individual, and the Web will provide this capability .... We believe that vertical portals will do the best job of providing the consumer... View Details
Keywords: by Lynda M. Applegate
  • Web

Privacy - HBS Working Knowledge

that is not connected with any specific personal identity, such as data about usage and service operation. The following summarizes the types of information that we may collect. SYSTEM INFORMATION, IP ADDRESSES AND REFERRERS When you... View Details
  • February 9, 2024
  • Article

The Rise of Consumer Crypto

By: Steve Kaczynski and Scott Duke Kominers
Although non-fungible tokens are often misunderstood and even derided, they remain a general and flexible solution for establishing and tracking ownership in the digital domain. As a superior solution to existing technology in many areas of the consumer economy, their... View Details
Keywords: Cryptocurrency; Crypto Economy; NFTs; Non-fungible Tokens; Internet Of Everything; Market Design; Technological Innovation; Demand and Consumers; Web Services Industry
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Kaczynski, Steve, and Scott Duke Kominers. "The Rise of Consumer Crypto." Project Syndicate (February 9, 2024).
  • October 1999
  • Article

What Netscape Learned from Cross-platform Software Development

By: M. A. Cusumano and D. B. Yoffie
Keywords: Applications and Software; Research and Development; Learning; Web Services Industry
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Cusumano, M. A., and D. B. Yoffie. "What Netscape Learned from Cross-platform Software Development." Communications of the ACM 42, no. 10 (October 1999): 72–78.
  • December 2012
  • Background Note

Are Daily Deals Good for Merchants?

By: Sunil Gupta, Timothy Keiningham, Ray Weaver and Luke Williams
In the relatively short time since Groupon was founded, the response to "daily deals"—services that promote businesses by marketing deeply discounted, pre-paid vouchers to an online subscriber base—has by all accounts been spectacular. Our evaluation of daily deals is... View Details
Keywords: Marketing; Technology; Business Strategy; Digital; Marketing Strategy; Web Services Industry
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Gupta, Sunil, Timothy Keiningham, Ray Weaver, and Luke Williams. "Are Daily Deals Good for Merchants?" Harvard Business School Background Note 513-059, December 2012.
  • April 2009
  • Case

Keeping Google "Googley" (Abridged)

By: Boris Groysberg, David A. Thomas and Alison Berkley Wagonfeld
Keywords: Organizational Culture; Web Services Industry; California
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Groysberg, Boris, David A. Thomas, and Alison Berkley Wagonfeld. Keeping Google "Googley" (Abridged). Harvard Business School Case 409-099, April 2009.
  • June 2003
  • Case

A Brief History of the Browser Wars

Recounts the history of the evolution of browser market shares from 1994 forward. Netscape's Navigator establishes a huge early lead, but is then displaced by an equally dominant offering from Microsoft. Highlights the role of Microsoft's dominance in desktop operating... View Details
Keywords: Competition; Marketing Strategy; Software; Web Services Industry
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Corts, Kenneth S., and Deborah Freier. "A Brief History of the Browser Wars." Harvard Business School Case 703-517, June 2003.
  • November 2001
  • Case

Women.com (B)

By: Myra M. Hart and Susan Saltrick
Supplements the (A) case. View Details
Keywords: Web Services Industry
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Hart, Myra M., and Susan Saltrick. "Women.com (B)." Harvard Business School Case 802-109, November 2001.
  • August 2001 (Revised September 2005)
  • Case

eBay (A): The Customer Marketplace

By: Frances X. Frei and Hanna Rodriguez-Farrar
eBay, the popular Internet-based consumer-to-consumer marketplace, has recently become attractive to corporate customers. According to a vocal subset of eBay customers, the company has lost its way and is set to forsake its traditional business. Told from the... View Details
Keywords: Customers; Multi-Sided Platforms; Problems and Challenges; Opportunities; Trust; Internet; Web Services Industry
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Frei, Frances X., and Hanna Rodriguez-Farrar. "eBay (A): The Customer Marketplace." Harvard Business School Case 602-071, August 2001. (Revised September 2005.)
  • April 2001 (Revised September 2001)
  • Case

ScreamingMedia Inc.

By: Paul W. Marshall and Michele Lutz
Keywords: Organizational Change and Adaptation; Strategic Planning; Web Services Industry
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Marshall, Paul W., and Michele Lutz. "ScreamingMedia Inc." Harvard Business School Case 801-371, April 2001. (Revised September 2001.)
  • April 2001
  • Teaching Note

PlanetAll TN

By: Jeffrey F. Rayport, Steven Silverman and William A. Sahlman
Teaching Note for (9-898-105). For book only. View Details
Keywords: Decision Making; Business Model; Web Services Industry
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Rayport, Jeffrey F., Steven Silverman, and William A. Sahlman. "PlanetAll TN." Harvard Business School Teaching Note 901-027, April 2001.
  • August 2000 (Revised January 2001)
  • Background Note

Reporting Income for Dot-Coms

By: Paul M. Healy
Dot-coms provide unique financial reporting situations. View Details
Keywords: Financial Reporting; Capital; Revenue; Web Sites; Web Services Industry
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Healy, Paul M. "Reporting Income for Dot-Coms." Harvard Business School Background Note 101-013, August 2000. (Revised January 2001.)
  • February 2000 (Revised April 2003)
  • Case

InSite Marketing Technology (B)

By: Lynda M. Applegate and Genevieve J.S. Feraud
Provides students an example of partnerships/acquisitions that allow delivery of packaged solutions to customers in the electronic commerce space. View Details
Keywords: Mergers and Acquisitions; Customer Focus and Relationships; Customer Satisfaction; Entrepreneurship; Partners and Partnerships; Strategy; Business Strategy; Web Services Industry
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Applegate, Lynda M., and Genevieve J.S. Feraud. "InSite Marketing Technology (B)." Harvard Business School Case 800-280, February 2000. (Revised April 2003.)
  • December 1999
  • Case

Sendwine.com

By: Thomas R. Eisenmann, Charmaine C Ess and Ann A. O'Hara
Sendwine.com, an online retailer of premium gifts of wine by the bottle, faced decisions about its growth strategy in mid-1999. Mike Lannon, president and founder, had established his company as a prominent player in an increasingly crowded field. But with success came... View Details
Keywords: Decision Choices and Conditions; Venture Capital; Financial Strategy; Problems and Challenges; Luxury; Diversification; Internet; Web Services Industry
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Eisenmann, Thomas R., Charmaine C Ess, and Ann A. O'Hara. "Sendwine.com." Harvard Business School Case 800-211, December 1999.
  • August 1999
  • Case

Double Dealmaking in the Browser Wars (B)

By: James K. Sebenius
Supplements the (A) case. View Details
Keywords: Negotiation Deal; Web Services Industry
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Sebenius, James K. "Double Dealmaking in the Browser Wars (B)." Harvard Business School Case 800-051, August 1999.
  • July 1991 (Revised March 1994)
  • Case

CompuServe--1984

By: James L. Heskett
Keywords: Web Services Industry
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Heskett, James L. "CompuServe--1984." Harvard Business School Case 692-004, July 1991. (Revised March 1994.)
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