Publications
Publications
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- All HBS Web
(13,372)
- Faculty Publications (3,380)
- June 1980 (Revised November 2006)
- Case
Southwest Lumber Distributors
By: David E. Bell
Concerns a lumber wholesaler who has been asked to give a forward price commitment. The market price has been volatile and the type of wood is different from that traded on the futures market. The question is: What to do about customer's request? View Details
- January 1980 (Revised August 1986)
- Case
General Electric vs. Westinghouse in Large Turbine Generators (A)
Describes the U.S. large turbine generator industry in early 1963, a period of severe price cutting and depressed industry conditions. Presents data to allow a structural analysis of the industry and an analysis of the strategies of the major players since 1946. The... View Details
- 1 Sep 1979
- Conference Presentation
Rape and Physical Attractiveness: Judgements Concerning the Likelihood of Victimization
By: W. DeJong, Teresa M. Amabile and M. L. Stubbs
- March–April 1979
- Article
How Competitive Forces Shape Strategy
By: M. E. Porter
Many factors determine the nature of competition, including not only rivals, but also the economics of particular industries, new entrants, the bargaining power of customers and suppliers, and the threat of substitute services or products. A strategic plan of action... View Details
- January 1978 (Revised February 1983)
- Case
Polaroid-Kodak (B1)
Describes additional events in battle between Polaroid and Kodak outlined in Polaroid-Kodak. Includes the competitive actions taken by the companies such as the introduction of customer rebates and bonus plans with dealers. Details the new products of each company and... View Details
- August 1977
- Article
The Effects of Communication and Information Availability in an Experimental Study of a Three Person Game
By: J. K. Murnighan and A. E. Roth
- Article
Imperfect Personal Information and the Demand Revealing Process: A Sampling Approach
By: Jerry R. Green and Jean-Jacques Laffont
- July 1977
- Article
Social Roles, Social Control and Biases in Social Perception Processes
By: L. D. Ross, T. M. Amabile and J. Steinmetz
To make accurate social judgments, an individual must both recognize and adequately correct for the self-presentation advantages or disadvantages conferred upon actors by their social roles. Two experiments using 120 undergraduates examined social perceptions formed... View Details
- March – April 1975
- Article
Personal Privacy versus the Corporate Commuter
By: K. Goldstein and R. L. Nolan
- 1972
- Book
Managers and Their Careers: Cases and Readings
By: J. W. Lorsch and Louis B. Barnes
Keywords: Personal Development and Career
- December 1970 (Revised October 1980)
- Case
David Alpert (B)
By: Jay W. Lorsch
Personal history of David Alpert, with emphasis on psychoanalytic developmental issues. View Details
- Teaching Interest
Advanced Management Program
Market volatility and disruptive innovation are changing the way companies compete in every industry—and increasing the demand for business leaders who can manage globally in the age of digital transformation. Whether you are looking to move up to the executive... View Details
- Teaching Interest
Advanced Management Program: Transforming Proven Leaders into Global Executives
As the world economy continues to evolve, so do the requirements for global leadership. The Advanced Management Program (AMP) is a powerful, transformational, and personalized learning experience that explores the best management practices... View Details
- Forthcoming
- Article
Advancing Personalization: How to Experiment, Learn & Optimize
By: Aurelie Lemmens, Jason M.T. Roos, Sebastian Gabel, Eva Ascarza, Hernan Bruno, Elea McDonnell Feit, Brett Gordon, Ayelet Israeli, Carl F. Mela and Oded Netzer
Personalization has become the heartbeat of modern marketing. Advances in causal inference and machine learning enable companies to understand how the same marketing action can impact the choices of individual customers differently. This article provides an academic... View Details
- Forthcoming
- Article
An AI Method to Score Celebrity Visual Potential from Human Faces
By: Flora Feng, Shunyuan Zhang, Xiao Liu, Kannan Srinivasan and Cait Lamberton
It has long been a mantra of marketing practice that, particularly in low-involvement situations, spokespeople should be physically attractive. This paper suggests there is a higher probability of gaining fame and influence (i.e., celebrity potential) than is captured... View Details