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Show Results For
- All HBS Web
(8,907)
- People (12)
- News (1,324)
- Research (6,772)
- Events (36)
- Multimedia (49)
- Faculty Publications (5,580)
- Article
Soul and Machine (Learning)
By: Davide Proserpio, John R. Hauser, Xiao Liu, Tomomichi Amano, Burnap Alex, Tong Guo, Dokyun (DK) Lee, Randall Lewis, Kanishka Misra, Eric Schwarz, Artem Timoshenko, Lilei Xu and Hema Yoganarasimhan
Machine learning is bringing us self-driving cars, medical diagnoses, and language translation, but how can machine learning help marketers improve marketing decisions? Machine learning models predict extremely well, are scalable to “big data,” and are a natural fit to... View Details
Keywords: Machine Learning; Marketing Applications; Knowledge; Technological Innovation; Core Relationships; Marketing; Applications and Software
Proserpio, Davide, John R. Hauser, Xiao Liu, Tomomichi Amano, Burnap Alex, Tong Guo, Dokyun (DK) Lee, Randall Lewis, Kanishka Misra, Eric Schwarz, Artem Timoshenko, Lilei Xu, and Hema Yoganarasimhan. "Soul and Machine (Learning)." Marketing Letters 31, no. 4 (December 2020): 393–404.
- March 2021
- Article
The Customer May Not Always Be Right: Customer Compatibility and Service Performance
This paper investigates the impact of customer compatibility – the degree of fit between the needs of customers and the capabilities of the operations serving them – on customer experiences and firm performance. We use a variance decomposition analysis to quantify the... View Details
Keywords: Customer Compatibility; Satisfaction; Profitability; Service Operations; Customer Relationship Management; Customer Satisfaction; Performance
Buell, Ryan W., Dennis Campbell, and Frances X. Frei. "The Customer May Not Always Be Right: Customer Compatibility and Service Performance." Management Science 67, no. 3 (March 2021): 1468–1488.
- October 2000 (Revised December 2002)
- Background Note
Note on Customer Management
By: Das Narayandas
Describes a process for managing customers for profit. View Details
Narayandas, Das. "Note on Customer Management." Harvard Business School Background Note 501-044, October 2000. (Revised December 2002.)
- 04 Apr 2016
- Working Paper Summaries
Preparing the Self for Team Entry: How Relational Affirmation Improves Team Performance
- August 2019
- Case
Volkswagen and Suzuki (A): A Match Made in Heaven?
By: Ranjay Gulati and Saloni Chaturvedi
The alliance between Volkswagen and Suzuki in 2009 was expected to help Volkswagen become the world’s largest carmaker and Suzuki gain expertise in fuel-efficient technologies. In addition, each promised to help the other in the two largest emerging markets. While... View Details
Gulati, Ranjay, and Saloni Chaturvedi. "Volkswagen and Suzuki (A): A Match Made in Heaven?" Harvard Business School Case 420-037, August 2019.
- 2001
- Book
Brand New: How Entrepreneurs Earned Consumers' Trust From Wedgwood to Dell
By: Nancy F. Koehn
Keywords: Customer Focus and Relationships
Koehn, Nancy F. Brand New: How Entrepreneurs Earned Consumers' Trust From Wedgwood to Dell. Boston: Harvard Business School Press, 2001.
- April 2015 (Revised July 2015)
- Case
Proxy Access at Whole Foods
By: Jay Lorsch and Emily McTague
Proxy access grants shareholders meeting certain ownership requirements the right to nominate directors for election to the board without going through a typical proxy contest. In August 2010 the SEC approved a rule granting proxy access for shareholders meeting... View Details
Keywords: Board Of Directors; Proxy Advisor; Shareholder Activism; Shareholder Voting; Shareholder Votes; Proxy Battle; Institutional Change; Institutional Investing; Business and Shareholder Relations; Food and Beverage Industry; North America
Lorsch, Jay, and Emily McTague. "Proxy Access at Whole Foods." Harvard Business School Case 415-073, April 2015. (Revised July 2015.)
- March 2015
- Supplement
Interview: Iz-Lynn Chan at Far East Organization
By: Linda A. Hill and Anthony Mayo
Contains excerpts from an interview with Iz-Lynn Chan, former assistant director of retail business group and service quality and vice president of Far East retail consultancy for Far East Organization, a private real estate developer group in Singapore. Chan discusses... View Details
Hill, Linda A., and Anthony Mayo. "Interview: Iz-Lynn Chan at Far East Organization." Harvard Business School Multimedia/Video Supplement 415-708, March 2015.
- January 2014
- Article
Networks and Productivity: Causal Evidence from Editor Rotations
By: J. Brogaard, J. Engelberg and Christopher Parsons
Using detailed publication and citation data for over 50,000 articles from 30 major economics and finance journals, we investigate whether network proximity to an editor influences research productivity. During an editor's tenure, his current university colleagues... View Details
Keywords: Networks; Performance Productivity; Education Industry; Journalism and News Industry; Publishing Industry
Brogaard, J., J. Engelberg, and Christopher Parsons. "Networks and Productivity: Causal Evidence from Editor Rotations." Journal of Financial Economics 111, no. 1 (January 2014): 251–270.
- 1981
- Other Teaching and Training Material
The Business Administrator and Government Policy - A Course Description for Teachers
By: J. Ronald Fox
Keywords: Business and Government Relations
- August 2009 (Revised October 2009)
- Teaching Note
The TSMC Way: Meeting Customer Needs at Taiwan Semiconductor Manufacturing Co. (TN)
By: Willy C. Shih and Chen-Fu Chien
Teaching Note for [610003]. View Details
- March 2009 (Revised June 2011)
- Teaching Note
TA Energy (Turkey): A Bundle of International Partnerships (TN)
By: William R. Kerr
Teaching Note for 807175. View Details
- August 1988 (Revised January 1990)
- Case
Boston Edison vs. City of Boston
Schleifer, Arthur, Jr. "Boston Edison vs. City of Boston." Harvard Business School Case 189-047, August 1988. (Revised January 1990.)
- April 2005
- Article
The Quest for Customer Focus
By: Ranjay Gulati and James Oldroyd
Keywords: Customer Focus and Relationships
Gulati, Ranjay, and James Oldroyd. "The Quest for Customer Focus." Harvard Business Review 83, no. 4 (April 2005): 2004–2005.
- autumn 1992
- Article
Industrial Groups as Contractual Governance Systems
By: W. C. Kester
Kester, W. C. "Industrial Groups as Contractual Governance Systems." Oxford Review of Economic Policy 8, no. 3 (autumn 1992): 24–44.
- February 1996
- Background Note
Note on the FDA Review Process for Medical Devices
Describes the FDA's classification scheme for the three classes of medical devices and the review processes. View Details
Keywords: Business and Government Relations; Medical Devices and Supplies Industry; Public Administration Industry; United States
Teisberg, Elizabeth O., and James Leonard. "Note on the FDA Review Process for Medical Devices." Harvard Business School Background Note 796-063, February 1996.
- October 1994 (Revised October 1995)
- Case
AT&T and the International Settlements Problem
By: Willis M. Emmons III and David Riordan
Emmons, Willis M., III, and David Riordan. "AT&T and the International Settlements Problem." Harvard Business School Case 795-035, October 1994. (Revised October 1995.)
- Article
Environmental and Organization Context and Executive Team Characteristics
By: S. Keck and Michael Tushman
Keck, S., and Michael Tushman. "Environmental and Organization Context and Executive Team Characteristics." Academy of Management Journal 36, no. 6 (December 1993): 1314–1344.
- Article
The Control of Technology Alliances: An Empirical Analysis of the Biotechnology Industry
By: Josh Lerner and Robert P. Merges
Lerner, Josh, and Robert P. Merges. "The Control of Technology Alliances: An Empirical Analysis of the Biotechnology Industry." Journal of Industrial Economics 46, no. 2 (June 1998): 125–156. (Special Symposium "Inside the Pin Factory": Empirical Studies Augmented by Manager Interviews.)
- July 1987
- Case
Investor Relations at AT&T
By: Stephen A. Greyser and Norman Klein
Greyser, Stephen A., and Norman Klein. "Investor Relations at AT&T." Harvard Business School Case 588-003, July 1987.