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Show Results For
- All HBS Web
(3,421)
- People (16)
- News (825)
- Research (1,732)
- Events (22)
- Multimedia (18)
- Faculty Publications (923)
- 2009
- Working Paper
Do Friends Influence Purchases in a Social Network?
By: Raghuram Iyengar, Sangman Han and Sunil Gupta
Social networks, such as Facebook and Myspace have witnessed a rapid growth in their membership. Some of these businesses have tried an advertising-based model with very limited success. However, these businesses have not fully explored the power of their members to... View Details
Keywords: Marketing; Network Effects; Sales; Power and Influence; Social and Collaborative Networks; Web Sites; South Korea
Iyengar, Raghuram, Sangman Han, and Sunil Gupta. "Do Friends Influence Purchases in a Social Network?" Harvard Business School Working Paper, No. 09-123, April 2009.
- June 18, 2022
- Article
In Defense of Online Anonymity
By: Michael Luca
Lack of transparency on the internet may help fuel toxic dialogue, but it also encourages honest feedback and protects people against discrimination View Details
Luca, Michael. "In Defense of Online Anonymity." Wall Street Journal (June 18, 2022).
- 2006
- Chapter
Dynamics of Trust in Guanxi Networks
By: Roy Y.J. Chua and M. Morris
Chua, Roy Y.J., and M. Morris. "Dynamics of Trust in Guanxi Networks." In National Culture and Groups. Vol. 9, edited by Ya-Ru Chen. Research on Managing Groups and Teams. JAI Press, 2006.
- 23 Apr 2024
- Blog Post
Alumni in Climate Networking Series: Chicago
Are you interested in connecting with other alumni leveraging their careers to combat climate change? BEI invites HBS Alumni to join our Alumni in Climate Networking Series for a chance to connect with local alumni to discuss ideas,... View Details
- Web
Certificates, Credentials, & Credits | HBS Online
are deadlines to ensure you’re progressing through the course in step with your peers and taking full advantage of all networking and social learning opportunities. To earn a Certificate of Completion, you... View Details
- 11 May 2018
- News
Online Ad Targeting Does Work—As Long As It's Not Creepy
- March 2004 (Revised April 2005)
- Case
International Rivers Network and the Bujagali Dam Project (A)
By: Benjamin C. Esty and Aldo Sesia
In the summer of 2002, the International Rivers Network (IRN), an environmental NGO located in Berkeley, California, was engaged in what appeared to be the last hours of a three year campaign to stop a $582 million dam and hydropower project at Bujagali Falls in... View Details
Keywords: Ethics; Corporate Disclosure; Project Finance; Investment; Environmental Sustainability; Projects; Developing Countries and Economies; Energy Industry; Uganda
Esty, Benjamin C., and Aldo Sesia. "International Rivers Network and the Bujagali Dam Project (A)." Harvard Business School Case 204-083, March 2004. (Revised April 2005.)
- March 2011 (Revised August 2014)
- Background Note
Social Media in Health Care
By: Regina E. Herzlinger, Selin Gunal Tyler and Charles C. Huang
This note reviews the social media firms in health care that help providers and consumers to interact and their nascent business models. View Details
Keywords: Business Model; Health Care and Treatment; Digital Platforms; Social and Collaborative Networks; Health Industry
Herzlinger, Regina E., Selin Gunal Tyler, and Charles C. Huang. "Social Media in Health Care." Harvard Business School Background Note 311-093, March 2011. (Revised August 2014.)
- 01 Feb 1997
- News
HBS Introduces Global Networking through Technology
Global Electronic Network will enable them - and all alumni - to use this powerful tool to stay connected after they graduate and to take advantage of the rich variety of services and information available to them from HBS throughout... View Details
- 06 May 2016
- Blog Post
Make Social Media Work For You Abroad
acquaintances. This vast network can be located all over the world, but social media has the potential to bring everyone together and help you in your international search. It’s a lot easier today to find... View Details
- 5:30 PM – 7:30 PM CDT, 14 Oct 2016
- HBS Alumni Events
HBS Chicago Young Alumni Networking Reception
Members of the classes of 2007 - 2016, come and catch up with old friends at this unique event - HBS Young Alumni are invited to a private party at SPiN-Ping Pong Social Club for an evening of networking and... View Details
- November 2012 (Revised June 2013)
- Case
The Facebook IPO Litigation
By: Lena G. Goldberg and Annelena Loeb
Despite its success in the social-networking space, Facebook Inc.'s May 2012 IPO was largely considered a failure. Facebook faced multiple lawsuits and its share price had dropped significantly. Adversaries contended that Facebook had misled investors and violated... View Details
Keywords: Social Networking; IPO; Litigation Risk; Initial Public Offering; Ethics; Lawsuits and Litigation; Failure; Consumer Products Industry; Information Technology Industry; Entertainment and Recreation Industry; United States
Goldberg, Lena G., and Annelena Loeb. "The Facebook IPO Litigation." Harvard Business School Case 313-080, November 2012. (Revised June 2013.)
- 2008
- Working Paper
Deterring Online Advertising Fraud Through Optimal Payment in Arrears
By: Benjamin Edelman
Online advertisers face substantial difficulty in selecting and supervising small advertising partners. Fraud can be well-hidden, and limited reputation systems reduce accountability. But partners are not paid until after their work is complete, and advertisers can... View Details
Keywords: Misleading and Fraudulent Advertising; Online Advertising; Profit; Corporate Accountability; Partners and Partnerships; Mathematical Methods
Edelman, Benjamin. "Deterring Online Advertising Fraud Through Optimal Payment in Arrears." Harvard Business School Working Paper, No. 08-072, February 2008. (Revised August 2008, October 2008, February 2009.)
- 01 Jun 2009
- News
Social Enterprise Visionary
John Whitehead Played a Key Role in Developing the HBS Initiative AUSTIN, WHITEHEAD, AND RANGAN: Social enterprise pioneers. In the early 1990s, legendary Wall Street executive and former deputy secretary of state John Whitehead (MBA... View Details
- 2020
- Working Paper
Social Networks, Ethnicity, and Entrepreneurship
By: William R. Kerr and Martin Mandorff
We study the relationship between ethnicity, occupational choice, and entrepreneurship. Immigrant groups in the United States cluster in specific business sectors. For example, Koreans are 34 times more concentrated in self-employment for dry cleaning than other... View Details
Keywords: Self-employed; Occupation; Entrepreneurship; Social Entrepreneurship; Industry Clusters; Ethnicity; Immigration; Networks; United States
Kerr, William R., and Martin Mandorff. "Social Networks, Ethnicity, and Entrepreneurship." Harvard Business School Working Paper, No. 16-042, October 2015. (Revised November 2020. NBER Working Paper Series, No. 21597, September 2015)
- November 2006
- Article
Self-Restraint as an Online Entry-Deterrence Strategy
By: Liu Yunchuan, Sunil Gupta and John Zhang
Yunchuan, Liu, Sunil Gupta, and John Zhang. "Self-Restraint as an Online Entry-Deterrence Strategy." Management Science 52, no. 11 (November 2006): 1799–1809.
- April 2012 (Revised March 2013)
- Case
Social Strategy at Harvard Business Review
By: Mikolaj Jan Piskorski and David Chen
The Harvard Business Review (HBR) Group was an early adopter of social media, boasting a robust presence on Twitter, Facebook, and LinkedIn. Now the company is seeking to evolve the Group's efforts from social media to social strategy—and start moving both revenue... View Details
Keywords: Competitive Advantage; Social and Collaborative Networks; Web; Publishing Industry; United States
Piskorski, Mikolaj Jan, and David Chen. "Social Strategy at Harvard Business Review." Harvard Business School Case 712-481, April 2012. (Revised March 2013.)
- 01 Jan 2005
- Conference Presentation
Dynamics of trust in guanxi networks
By: Roy Y.J. Chua and M. W. Morris
Chua, Roy Y.J., and M. W. Morris. "Dynamics of trust in guanxi networks." Paper presented at the National Culture and Groups Conference, January 01, 2005. (Published as a chapter in National Culture and Groups, edited by Ya-Ru Chen. Vol. 9 of the Research on Managing Groups and Teams series, Elsevier, July 2006.)
- May 1999
- Article
Network Location and Learning: The Influence of Network Resources and Firm Capabilities on Alliance Formation
By: Ranjay Gulati
Gulati, Ranjay. "Network Location and Learning: The Influence of Network Resources and Firm Capabilities on Alliance Formation." Strategic Management Journal 20, no. 5 (May 1999): 397–420.
- December 2019
- Case
Steemit: A New Social Media?
By: Ramon Casadesus-Masanell, Alexander White and Karen Elterman
This case discusses the alternative social media site Steemit, including the principles it was founded on in 2016 and the challenges it faced in 2019. Steemit was a blockchain-based platform that aimed to differentiate itself from other social media companies by... View Details
Keywords: Decision Making; Decisions; Voting; Economic Systems; Money; Fairness; Values and Beliefs; Goals and Objectives; Digital Platforms; Product Design; Design; Problems and Challenges; Network Effects; Motivation and Incentives; Social and Collaborative Networks; Reputation; Business Strategy; Competition; Internet and the Web; Social Media; Entertainment and Recreation Industry; United States; Virginia; New York (city, NY)
Casadesus-Masanell, Ramon, Alexander White, and Karen Elterman. "Steemit: A New Social Media?" Harvard Business School Case 720-428, December 2019.