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  • April 2000
  • Supplement

BRL Hardy: Globalizing an Australian Wine Company

By: Christopher A. Bartlett
Interviews alternating the country subsidiary and corporate headquarters views of Christopher Carson, marketing director of BRL Hardy Europe and Steve Millar, marketing director and CEO of BRL Hardy Ltd. In four segments focusing on the source of... View Details
Keywords: Business Subsidiaries; Business Headquarters; Management Teams; Conflict and Resolution; Agriculture and Agribusiness Industry; Food and Beverage Industry
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Bartlett, Christopher A. "BRL Hardy: Globalizing an Australian Wine Company." Harvard Business School Video Supplement 300-506, April 2000.
  • October 1979 (Revised January 1983)
  • Background Note

IBM Corp., Background Note

Describes some aspects of how the senior managers of IBM conducted its affairs. Much of this note is a factual description of the design of the organization and of the formal process by which members of the organization worked together. Also contains excerpts from... View Details
Keywords: Management Style; Organizational Design; Organizational Structure; Management Teams; Computer Industry; United States
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Vancil, Richard F. "IBM Corp., Background Note." Harvard Business School Background Note 180-034, October 1979. (Revised January 1983.)
  • 2020
  • Book

Unleashed: The Unapologetic Leader's Guide to Empowering Everyone Around You

By: Frances X. Frei and Anne Morriss
When leaders and aspiring leaders seek out advice, they're often told to try harder. Dig deeper. Look in the mirror and own your natural-born strengths and fix any real or perceived career-limiting deficiencies.

We offer a different worldview. We argue... View Details
Keywords: Leadership Skills; Belonging; Leadership; Management Skills; Trust; Organizational Culture
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Frei, Frances X., and Anne Morriss. Unleashed: The Unapologetic Leader's Guide to Empowering Everyone Around You. Boston: Harvard Business Review Press, 2020.
  • 11 Jan 2000
  • Lessons from the Classroom

New Game, New Rules: Developing Managers for a Competitive World

The Program for Global Leadership assembles senior executives from organizations worldwide who participate and interact in a unique, multi-phased educational process. The program's unusual structure helps them to gain fresh insight about the forces of economic... View Details
Keywords: by Staff
  • May 1986
  • Supplement

Gillette Co.: Dry Idea Advertising (C), Video

Designed for use in class as an epilogue to the story of the struggle to solve creative problems on Gillette's Dry Idea antiperspirant. The videotape announces the bake-off competition winner: BBDO. It also shows excerpts from interviews conducted a year and a half... View Details
Keywords: Advertising; Consumer Products Industry
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Bonoma, Thomas V. "Gillette Co.: Dry Idea Advertising (C), Video." Harvard Business School Video Supplement 886-513, May 1986.
  • November 1992 (Revised November 1998)
  • Case

Bitstream

Focuses on the new CEO of a growing software firm, the culture he's tried to create, and the need to hire a manager to spearhead a new product division. Includes details on how the search was conducted and presents resumes of four candidates who are being considered... View Details
Keywords: Leadership; Organizational Culture; Selection and Staffing; Recruitment; Cognition and Thinking; Applications and Software; Business Divisions; Information Technology Industry
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Roberts, Michael J. "Bitstream." Harvard Business School Case 393-055, November 1992. (Revised November 1998.)
  • Research Summary

Political Economy of Business Development

In an ongoing research stream, Professor Fabbe is studying the political economy of business development in fragile societies. Her newest project in this research stream explores the opportunities for complementarities and joint ventures between Syrian and Turkish... View Details

  • April 2019 (Revised July 2019)
  • Case

Innovation and Business in Emerging Markets

By: Geoffrey Jones, Tarun Khanna, Nataliya Langburd Wright and Morgan Spencer
The case is built around video clips from top business leaders in emerging markets who were interviewed for Harvard Business School’s innovative Creating Emerging Markets oral history project. The case is focused on the issue of innovation in emerging markets from a... View Details
Keywords: Oral History; Innovation and Invention; Business Ventures; Emerging Markets; Problems and Challenges
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Jones, Geoffrey, Tarun Khanna, Nataliya Langburd Wright, and Morgan Spencer. "Innovation and Business in Emerging Markets." Harvard Business School Case 319-110, April 2019. (Revised July 2019.)
  • April 10, 2017
  • Article

The Different Approaches Firms Use to Set Strategy

By: Kimberly Teti, Mu-Jeung Yang, Nicholas Bloom, Jan Rivkin and Raffaella Sadun
Many senior executives struggle to describe how they make strategic decisions. That’s a serious problem since the process for making strategic decisions can shape the strategy itself. To understand better how companies really make strategic choices, we interviewed 92... View Details
Keywords: Strategic Planning; Decision Making
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Teti, Kimberly, Mu-Jeung Yang, Nicholas Bloom, Jan Rivkin, and Raffaella Sadun. "The Different Approaches Firms Use to Set Strategy." Harvard Business Review (website) (April 10, 2017).
  • September 1994
  • Case

Bob Fifer

By: David A. Thomas and Doug Cohen
Explores the life and concerns of Bob Fifer, HBS class of 1979 and CEO of Kaiser Associates. Explores the many influences on Bob's development and his subsequent career choices. It is written as a biography with extensive quotes from interviews with Bob. He describes... View Details
Keywords: Personal Development and Career; Entrepreneurship; Identity; Leadership Style; Ethnicity; Management Teams
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Thomas, David A., and Doug Cohen. "Bob Fifer." Harvard Business School Case 495-013, September 1994.
  • 16 Aug 2010
  • Lessons from the Classroom

HBS Introduces Marketing Analysis Tools for Managers

Harvard Business Publishing has released new toolkits to help managers make key marketing decisions on market analysis, breakeven analysis, customer lifetime value, profit and pricing, and analyzing the competitive environment. The five toolkits were developed by... View Details
Keywords: by Sarah Jane Gilbert
  • May 1987 (Revised February 2000)
  • Case

Codman & Shurtleff, Inc.: Planning and Control System

By: Robert L. Simons
Detailed description of the planning and control systems in use at Johnson & Johnson. Focuses on the actions of managers in one subsidiary in revising budget targets. Illustrates intensive strategic planning and financial planning process in a large, decentralized... View Details
Keywords: Strategic Planning; Planning; Forecasting and Prediction; Accounting Audits; Budgets and Budgeting; Business Strategy; Financial Management; Business or Company Management; Management Systems; Public Administration Industry; Financial Services Industry
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Simons, Robert L. "Codman & Shurtleff, Inc.: Planning and Control System." Harvard Business School Case 187-081, May 1987. (Revised February 2000.)
  • October 2022
  • Case

An Heir with No Spare: The Deitch Family Office

By: Lauren Cohen and Grace Headinger
Joe and Matt Deitch, father and son, knew it was time to start their own family office. Matthew had recently joined his father at the family’s three enterprises, and they both realized that their family’s needs had grown increasingly complex over the years. In search... View Details
Keywords: Family Office; Philanthropy; Charitable Giving; Family; Family Business; Talent and Talent Management; Entrepreneurship; Governance; Values and Beliefs; Job Search; Organizational Design; Organizational Structure; Family Ownership; Philanthropy and Charitable Giving; Family and Family Relationships; Financial Services Industry; Real Estate Industry; Technology Industry; United States; Massachusetts; Boston; Florida; Miami
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Cohen, Lauren, and Grace Headinger. "An Heir with No Spare: The Deitch Family Office." Harvard Business School Case 223-019, October 2022.
  • 17 Dec 2009
  • Working Paper Summaries

Integrity: Without It Nothing Works

Keywords: by Michael C. Jensen
  • July–August 2014
  • Article

Sustainability in the Boardroom: Lessons from Nike's Playbook

By: Lynn S. Paine
One surprising role of Nike's corporate responsibility committee is to provide support for innovation. More and more companies recognize the importance of corporate responsibility to their long-term success—and yet the matter gets short shrift in most boardrooms,... View Details
Keywords: Corporate Governance; Corporate Accountability; Globalized Firms and Management; Corporate Social Responsibility and Impact; Environmental Sustainability; Apparel and Accessories Industry; Sports Industry
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Paine, Lynn S. "Sustainability in the Boardroom: Lessons from Nike's Playbook." Harvard Business Review 92, nos. 7/8 (July–August 2014): 87–94.
  • September–October 2023
  • Article

What Does 'Stakeholder Capitalism' Mean to You?: A Guide to the Four Main Types

By: Lynn S. Paine
Business leaders are being urged to adopt a multistakeholder approach to governance in place of the shareholder-centered approach that has guided their work for several decades. But through hundreds of interviews with directors, executives, investors, governance... View Details
Keywords: Stakeholder Capitalism; Corporate Governance; Business and Shareholder Relations; Business and Stakeholder Relations; Organizational Structure; Trust
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Paine, Lynn S. "What Does 'Stakeholder Capitalism' Mean to You? A Guide to the Four Main Types." Harvard Business Review 101, no. 5 (September–October 2023): 108–119. (Reprinted in HBR’s 10 Must Reads 2025: The Definitive Management Ideas of the Year from Harvard Business Review 2025, Boston, Mass: Harvard Business Review Press, 2025, pp. 115-132.))
  • September 2008 (Revised May 2010)
  • Supplement

GE's Imagination Breakthrough: The EVO Project

By: Christopher A. Bartlett, Brian J. Hall and Nicole Bennett
This video features interviews with case protagonists John Dineen, Brett Begole, and Pierre Compte expressing their views on the decision framed by the case. In a second part of the tape the protagonists describe what they decided to do. A third segment features John... View Details
Keywords: Communication Strategy; Decision Choices and Conditions; Innovation and Management; Leading Change; Growth and Development Strategy; Outcome or Result; Green Technology Industry
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Bartlett, Christopher A., Brian J. Hall, and Nicole Bennett. "GE's Imagination Breakthrough: The EVO Project." Harvard Business School Video Supplement 909-801, September 2008. (Revised May 2010.)
  • 2008
  • Book

Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers

By: Gerald Zaltman and Lindsay Zaltman
Why do advertising campaigns and new products often fail? Why do consumers feel that companies don't understand their needs? Because marketers themselves don't think deeply about consumers' innermost thoughts and feelings. Marketing Metaphoria is a... View Details
Keywords: Advertising Campaigns; Nonverbal Communication; Customer Satisfaction; Books; Marketing Strategy; Product Launch; Consumer Behavior; Failure; Nonprofit Organizations; Behavior; Emotions
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Zaltman, Gerald, and Lindsay Zaltman. Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers. Harvard Business School Press, 2008.
  • Article

Managing the Narrative: Investor Relations Officers and Their Interactions with Sell-Side Analysts and Institutional Investors

By: Lawrence D. Brown, Andrew C. Call, Michael B. Clement and Nathan Y. Sharp
Investor relations officers (IROs) play a central role in corporate communications with Wall Street. We survey 610 IROs at U.S. public companies and conduct 14 follow-up interviews to deepen our understanding of the role of IROs in corporate disclosure events. Three... View Details
Keywords: Corporate Disclosure; Power and Influence; Business and Shareholder Relations
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Brown, Lawrence D., Andrew C. Call, Michael B. Clement, and Nathan Y. Sharp. "Managing the Narrative: Investor Relations Officers and Their Interactions with Sell-Side Analysts and Institutional Investors." Journal of Accounting & Economics 67, no. 1 (February 2019): 58–79.
  • Article

Culture Is Not the Culprit: When Organizations Are in Crisis, It's Usually Because the Business Is Broken

By: Jay W. Lorsch and Emily McTague
When organizations get into big trouble, fixing the culture is usually the prescription. That's what most everyone said GM needed to do after its recall crisis in 2014—and ever since, CEO Mary Barra has been focusing on creating "the right environment" to promote... View Details
Keywords: Culture; Cultural Reform; Organizational Culture; Crisis Management; Business Processes
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Lorsch, Jay W., and Emily McTague. "Culture Is Not the Culprit: When Organizations Are in Crisis, It's Usually Because the Business Is Broken." R1604H. Harvard Business Review 94, no. 4 (April 2016): 96–105.
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