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  • All HBS Web  (2,571)
    • People  (2)
    • News  (490)
    • Research  (1,705)
    • Events  (3)
    • Multimedia  (9)
  • Faculty Publications  (948)
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  • 25 Feb 2020
  • News

Case Study: The Credit Bureau

suggestion would be to expand their service to DC, which is very transient and should be a good opportunity. —Susan Holliday (AMP 187, 2014) My advice is D2C, since the connection to the end customer is... View Details
Keywords: Jen McFarland Flint; Real Estate
  • 09 Mar 2023
  • News

Four Alumni Clubs Mark Milestone Year

challenging the ways the club itself can evolve to provide the best services and opportunities to its members in a rapidly changing world. Gautam Ramchandani (MBA 1977) Gautam Ramchandani (MBA 1977) "In this, our one hundredth year, we've... View Details
Keywords: Margie Kelley
  • 22 Jul 2024
  • News

Viral Marketing’s Early Muse

Illustration by John Weber In 2008, Canadian musician Dave Carroll saw United Airlines employees manhandling his $3,500 Taylor guitar on the tarmac in Chicago. When he arrived at his destination, the guitar was in pieces. Carroll contacted United View Details
  • 01 Jun 2011
  • News

The Best-Laid Plans

210 is Jess Bloomgarden (MBA 2012), with classmates Alex Stratoudakis and Emma Taylor. In fifteen minutes they present their plan for AfterSteps, a Web-based end-of-life planning service that offers advice and secure storage for legal,... View Details
Keywords: Julia Hanna; contests; Architectural, Engineering, and Related Services; Architectural, Engineering, and Related Services; Architectural, Engineering, and Related Services; Architectural, Engineering, and Related Services; Architectural, Engineering, and Related Services
  • 01 Dec 2017
  • News

Ask the Expert: Human Intelligence

find an area where narrow AI is not having an impact,” says Seseri, which raises questions for business leaders in all sectors. How can e-commerce businesses benefit from artificial intelligence in the near future? And how will potential View Details
Keywords: April White
  • 23 Sep 2021
  • News

Confronting Sustainability in Business; Pro-Bono Consulting for Black-Owned Companies

then finally seeing the outcomes. “Measuring the impact of our actions on the environment, employees, and customers is becoming increasingly important,” Serafeim says. ”With impact-weighted accounts, we have the opportunity to redefine... View Details
Keywords: Margie Kelley
  • 01 Jun 2007
  • News

Delta’s Flight from Bankruptcy

the fall of 2005, but it also had the lowest revenue per available seat mile of the major airlines. The turnaround focused on three areas: the balance of nonstop versus connecting flights in the United States, the mix of domestic and international travel, and View Details
Keywords: Air Transportation; Transportation
  • 01 Sep 2008
  • News

Building a Better MBA

other stakeholders in society. If academic critiques were not discouraging enough, Datar and Garvin distilled more bad news from their research. “There’s an escalating drumbeat of concerns from alums, from students, and from customers —... View Details
Keywords: Roger Thompson; Educational Services; Educational Services
  • 01 Sep 2008
  • News

Balanced Equation

Scorpio hybrid, India’s first indigenous hybrid vehicle. We hope to have it available in U.S. showrooms before long! What keeps you up at night? Oil at well over $100 per gallon and customers who don’t believe we’ve delivered on our... View Details
Keywords: James Aisner;Deborah Blagg;Julia Hanna;Susan Young; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services
  • 01 Mar 2007
  • News

The Plight of the Global Poor

impoverished Mexican families to build their own housing; or in Brazil, with Kodak’s no-frills camera/film packages, or the department store Magazine Luiza’s (see page 42) merchandise, payment plans, and customer service, all designed to... View Details
Keywords: Garry Emmons; bottom of the pyramid (BOP); Educational Services; Educational Services; Educational Services; Educational Services
  • 01 Mar 2004
  • News

Drug Imports a Hot Topic at Alumni Health-Care Conference

Conference Coverage on the Working Knowledge website. European Business Conference Seeks to Understand Differences Americans expect to find luxury goods at the mall. Europeans don’t. American shoppers expect to be waited on. U.K. View Details
Keywords: Educational Services; Educational Services
  • 01 Sep 2014
  • News

Afghanistan’s Hope and Light

Hekmatullah Ebrahimkhil prays next to a network tower on a hill overlooking Qargha Lake, outside Kabul. Ebrahimkhil is helping his father guard and service one of the mobile communication towers on the hill—part of an innovative community... View Details
Keywords: Julia Hanna
  • 22 Sep 2015
  • News

On a Mission to Have an Impact

After founding the online cosmetics service Eve.com, Varsha Rao (MBA 1995) is now heading global operations for Airbnb, helping customers of this mission-driven company gain richer travel experiences by... View Details
  • 01 Jun 2010
  • News

Michael Depatie

was ranked number one in guest satisfaction for 2009 by the Market Metrix Hospitality Index (based on over 130,000 hotel customer surveys), beating competitors including the Ritz-Carlton, W Hotels, and the Four Seasons. Michael Depatie... View Details
Keywords: Julia Hanna; Amusement, Gambling, and Recreation Industries; Arts, Entertainment; Accommodation; Hospitality
  • 12 Jul 2011
  • News

Phone Fun

cited Phones 4u’s claim “to be the UK’s fastest-growing independent mobile phone retailer” and Braterman’s role in helping the company double its share of pay-as-you-go cell phone customers last year on a marketing budget that was “less... View Details
Keywords: Advertising, Public Relations, and Related Services; Advertising, Public Relations, and Related Services; Advertising, Public Relations, and Related Services; Advertising, Public Relations, and Related Services
  • 01 Sep 2004
  • News

Nancy Hall (MBA 1974)

of the board of the local YWCA and decided to come in once a week to help out. I soon realized that nonprofits could really use the skills I had — finance, marketing, planning. I saw that many nonprofits didn’t know who their customers... View Details
Keywords: Susan Young; Personal Services; Personal Services; Personal Services; Personal Services
  • 01 Dec 2009
  • News

Faculty Research Online

of Social Networks Many business leaders are mystified about how to reach potential customers on social networks like Facebook. Associate Professor Mikolaj Piskorski provides a fresh look at the interpersonal dynamics of these sites and... View Details
Keywords: Educational Services; Educational Services; Educational Services; Educational Services
  • 01 Sep 2017
  • News

A Jolt for the African Coffee Industry

guarantee a reliable base of customers during the workday, he says. In the stand-alone locations, Dozie is in the unusual position of teaching his customers to linger. “In Nigeria, people don’t have a lot of... View Details
Keywords: Sasha Issenberg; cafe; Cafe Neo; Food and Beverage Stores; Retail Trade
  • 01 Mar 2012
  • News

Get Creative

Traps” (November 2006) and “Block-by-Blockbuster Innovation” (May 2010), along with her books SuperCorp and Confidence. How can companies tap their customers for innovative ideas? Carliss Baldwin Baldwin Firms have a tendency to look at... View Details
Keywords: Garry Emmons;Julia Hanna;Roger Thompson; Educational Services; Educational Services; Educational Services; Educational Services; Educational Services; Educational Services
  • 24 Apr 2014
  • News

Student turns family health crisis into online solution

CareSolver, is an online health care service platform that offers families customized care guides as well as educational material and resources. The goal is to help caregivers get better care for their aging... View Details
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