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Publications

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  • All HBS Web  (326)
    • News  (45)
    • Research  (253)
    • Multimedia  (3)
  • Faculty Publications  (181)

Show Results For

  • All HBS Web  (326)
    • News  (45)
    • Research  (253)
    • Multimedia  (3)
  • Faculty Publications  (181)
← Page 16 of 326 Results →
  • 20 May 2014
  • First Look

First Look: May 20

animal testing was a sensitive issue as it contradicted the brand's strong environmentally friendly and ethical positioning. The matter had already arisen during the Pola acquisition as Pola, like all Japanese cosmetics companies,... View Details
Keywords: Sean Silverthorne
  • 01 May 2007
  • First Look

First Look: May 1, 2007

efficiently in the presence of the firm than in its absence. PDF not available.   Cases & Course MaterialsAmorePacific Harvard Business School Note 507-070 Describes the dominant firm in the Korean cosmetics market up to the... View Details
Keywords: Sean Silverthorne
  • 01 Apr 1998
  • News

World Class Learning

leadership position in the cosmetics industry. "I researched different companies in Baker Library, called HBS alumni to find out about contacts, and finally wrote directly to L'Oreal," he recalls. "The HBS name certainly opened doors."... View Details
Keywords: Eileen K. McCluskey
  • 10 Jan 2005
  • Research & Ideas

Motivation and the Cross-Sector Alliance

the general pattern described in the previous section, where we analyzed how some organizations made use of cross-sector collaborations for risk management purposes. The second case in this sub-group is that of Natura, a leading cosmetic... View Details
Keywords: by James Austin, Ezequiel Reficco & SEKN research team
  • June 2022
  • Case

Zalando: Becoming the Starting Point for Fashion

By: Antonio Moreno, Leela Nageswaran, Emilie Billaud and Federica Gabrieli
Born in 2008 as a small startup selling flip flops, by mid-2021 Zalando had turned into an online fashion company with an assortment of more than 4,500 international brands, 45 million active customers, and a presence in 23 European markets. An essential component in... View Details
Keywords: Transition; Customer Value and Value Chain; Digital Platforms; Distribution; Order Taking and Fulfillment; Infrastructure; Logistics; Service Operations; Strategy; Business Strategy; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Europe
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Moreno, Antonio, Leela Nageswaran, Emilie Billaud, and Federica Gabrieli. "Zalando: Becoming the Starting Point for Fashion." Harvard Business School Case 622-070, June 2022.
  • 01 Dec 2018
  • News

Alumni and Faculty Books for December 2018

they work to peel away a portion of the consumer decision-making process, the way Birchbox offered women a new way to sample new beauty products from a variety of cosmetics and fragrance companies, without having to go to the Revlon or... View Details
  • Teaching Interest

Overview

By: Geoffrey G. Jones
I currently teach the history of global entrepreneurship over the last 200 years. The 28-session course called Entrepreneurship and Global Capitalism has become one of the most popular second year electives in the MBA program at the Harvard Business School. The cases,... View Details
Keywords: Business History; Government And Business; International Business; Globalization; History; Government and Politics; Entrepreneurship; Ethics; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Africa; Asia; Europe; Latin America; Middle East; North and Central America; Oceania
  • 2012
  • Working Paper

Entrepreneurship in the Natural Food and Beauty Categories Before 2000: Global Visions and Local Expressions

By: Geoffrey Jones
This working paper examines the creation of the global natural food and beauty categories before 2000. This is shown to have been a lengthy process of new category creation involving the exercise of entrepreneurial imagination. Pioneering entrepreneurs faced little... View Details
Keywords: Marketing; Consumer Goods; Entrepreneurs; Environment; Food; Globalization; Business History; Agribusiness; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Asia; Europe; Latin America; Middle East; North and Central America
Citation
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Jones, Geoffrey. "Entrepreneurship in the Natural Food and Beauty Categories Before 2000: Global Visions and Local Expressions." Harvard Business School Working Paper, No. 13-024, August 2012.
  • Teaching Interest

Overview

The Business of Aesthetics is a new course for second-year students who are considering careers in sectors and companies whose long-term financial value is built on their ability to deliver aesthetic value. Such companies are rewarded not only for eliciting a high... View Details
Keywords: Aesthetics; Luxury Goods; Retail; Consumer Goods; Design; Creativity; Consumer Behavior; Brand Building; Experience Goods; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry
  • 01 Dec 1996
  • News

An Entrepreneurial Journey

paging capability," predicts the genial Hostetter, who will remain Continental's chairman and CEO. "I look forward to the challenge." « Back Healthy Returns In 1957, when Lloyd E. Cotsen (MBA '57) joined Los Angelesbased Natone, his father-in-law's specialty View Details
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