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- All HBS Web
(527)
- News (110)
- Research (350)
- Multimedia (9)
- Faculty Publications (251)
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- July 1994
- Case
Microsoft: Multimedia Publications (A)
By: Marco Iansiti and Ellen Stein
Microsoft Corp. has built a highly successful business around computer software (both applications and system software) using a particular organizational structure. Now that the company has chosen to enter the consumer market with a CD-ROM product, how should Microsoft... View Details
Keywords: Product Development; Organizational Structure; Applications and Software; Design; Expansion; Consumer Products Industry; Information Technology Industry; Washington (state, US)
Iansiti, Marco, and Ellen Stein. "Microsoft: Multimedia Publications (A)." Harvard Business School Case 695-005, July 1994.
- September 1990
- Background Note
Note on High-Temperature Superconductivity
By: Oscar Hauptman and Marco Iansiti
Hauptman, Oscar, and Marco Iansiti. "Note on High-Temperature Superconductivity." Harvard Business School Background Note 691-017, September 1990.
- 1 Oct 2002
- Conference Presentation
Intellectual Property, Architecture, and the Management of Technological Transitions: Evidence from Microsoft Corporation
By: Alan MacCormack and Marco Iansiti
MacCormack, Alan, and Marco Iansiti. "Intellectual Property, Architecture, and the Management of Technological Transitions: Evidence from Microsoft Corporation." Paper presented at the Global Acquisition, Protection, and Leveraging of Technological Competencies, Katz Graduate School of Business, October 01, 2002.
- 2002
- Working Paper
The New Operational Dynamics of Business Ecosystems: Implications for Policy, Operations and Technology Strategy
By: Marco Iansiti and Roy Levien
Iansiti, Marco, and Roy Levien. "The New Operational Dynamics of Business Ecosystems: Implications for Policy, Operations and Technology Strategy." Harvard Business School Working Paper, No. 03-030, September 2002.
- January 2013
- Supplement
Microsoft Server & Tools (B)
By: Marco Iansiti and Alain Serels
Supplement for case 613031. Update on progress of Microsoft's Server & Tools Business through July 2011. Satya Nadella and his team explore whether or not to support Linux on Windows Azure. View Details
Keywords: Technological Innovation; Disruptive Innovation; Information Technology; Information Technology Industry
Iansiti, Marco, and Alain Serels. "Microsoft Server & Tools (B)." Harvard Business School Supplement 613-046, January 2013.
- January 2013
- Supplement
Microsoft Server & Tools (C)
By: Marco Iansiti and Alain Serels
Supplement for case 613031. Update on progress of Microsoft's Server & Tools Business through August 2012. Pleased with the Windows Azure product, Satya Nadella must decide how to attract customers to the cloud based platform. View Details
Keywords: Technology; Computing; Enterprise Computing; Servers; Cloud Computing; Microsoft; Technology Evolution; Technological Innovation; Disruptive Innovation; Information Technology; Information Technology Industry
Iansiti, Marco, and Alain Serels. "Microsoft Server & Tools (C)." Harvard Business School Supplement 613-047, January 2013.
- July 1999
- Article
From Physics to Function: An Empirical Study of R&D Performance in the Semiconductor Industry
By: Marco Iansiti and Jonathan West
Iansiti, Marco, and Jonathan West. "From Physics to Function: An Empirical Study of R&D Performance in the Semiconductor Industry." Journal of Product Innovation Management 16, no. 4 (July 1999).
- January 2004
- Background Note
Beyond the IT Monolith
By: Marco Iansiti and Gregg Rotenberg
Leading companies are employing a radical new approach to IT--an approach that points the way to a new model of software architecture and deployment. These companies' successes seem to indicate that the problems IT critics have correctly identified are not, in fact,... View Details
- March 1990
- Background Note
Technological Imperatives of Production
By: Oscar Hauptman and Marco Iansiti
Hauptman, Oscar, and Marco Iansiti. "Technological Imperatives of Production." Harvard Business School Background Note 690-052, March 1990.
- 1997
- Working Paper
Experience, Experimentation and the Accumulation of Organizational Capabilities: An Empirical Study of R&D in the Semiconductor Industry
By: Marco Iansiti and Jonathan West
- May – June 1997
- Article
Technology Integration: Turning Great Research into Great Products
By: Marco Iansiti and J. West
Iansiti, Marco, and J. West. "Technology Integration: Turning Great Research into Great Products." Harvard Business Review 75, no. 3 (May–June 1997): 69–78.
- June 2011
- Case
CA Technologies: Bringing the Cloud to Earth
By: Marco Iansiti and Kerry Herman
Adam Famularo, general manager, Cloud Computing business, CA Technologies, and David Dobson, WVP and group executive, Customer Solutions Group, were preparing for a presentation on communicating and positioning CA Technologies' new strategy for cloud computing.... View Details
Keywords: Disruptive Innovation; Product Positioning; Expansion; Internet and the Web; Technology Adoption
Iansiti, Marco, and Kerry Herman. "CA Technologies: Bringing the Cloud to Earth." Harvard Business School Case 611-047, June 2011.
- October 2003 (Revised March 2004)
- Background Note
Semiconductor Industry, 2002, The
By: Marco Iansiti and Marcin Strojwas
The semiconductor industry has exhibited an unparalleled rate of innovation since its birth over 50 years ago. Describes how technological innovation has shaped industry structure. View Details
Iansiti, Marco, and Marcin Strojwas. "Semiconductor Industry, 2002, The." Harvard Business School Background Note 604-045, October 2003. (Revised March 2004.)
- October 2003
- Case
Taiwan Semiconductor Manufacturing Company: Building a Platform for Distributed Innovation
By: Marco Iansiti and Marcin Strojwas
Surging costs of building a state-of-the-art fabrication facility were pushing firms to outsource manufacturing while advanced technologies were requiring a tighter coupling between design and manufacturing. Explores the development of strategy in this environment.... View Details
Keywords: Strategy; Business Model; Networks; Product Design; Production; Decisions; Customer Relationship Management; Supply Chain Management
Iansiti, Marco, and Marcin Strojwas. "Taiwan Semiconductor Manufacturing Company: Building a Platform for Distributed Innovation." Harvard Business School Case 604-044, October 2003.
- March 2000 (Revised April 2001)
- Case
eFrenzy, Inc. (A)
By: Marco Iansiti and Nicole Tempest
Details how to design, launch, and scale a rapidly growing Internet venture. Focuses on the challenges and opportunities involved in leveraging a network of partners. View Details
Keywords: Corporate Entrepreneurship; Business Growth and Maturation; Internet and the Web; Product Development; Business or Company Management; Problems and Challenges; Information Technology Industry; United States
Iansiti, Marco, and Nicole Tempest. "eFrenzy, Inc. (A)." Harvard Business School Case 600-093, March 2000. (Revised April 2001.)
- April 1995 (Revised December 1997)
- Case
Silicon Graphics, Inc. (A)
By: Marco Iansiti and Ellen Stein
Based on a Silicon Valley company that has developed the capability to compete in a rapidly growing, highly turbulent environment. This capability hinges on its flexible and rapid development process, which the case characterizes in detail. Focuses on the development... View Details
Keywords: Product Development; Information Infrastructure; Product Launch; Managerial Roles; Expansion; Design; Applications and Software; Computer Industry; Electronics Industry; California
Iansiti, Marco, and Ellen Stein. "Silicon Graphics, Inc. (A)." Harvard Business School Case 695-061, April 1995. (Revised December 1997.)
- August 1994 (Revised January 1997)
- Exercise
Design for Manufacturing: An Exercise
By: Marco Iansiti and Ellen Stein
Iansiti, Marco, and Ellen Stein. "Design for Manufacturing: An Exercise." Harvard Business School Exercise 695-015, August 1994. (Revised January 1997.)
- 2000
- Working Paper
Experience, Experimentation, and the Accumulation of Knowledge: The Evolution of R&D in the Semiconductor Industry
By: Jonathan West and Marco Iansiti
- 2021
- Working Paper
Time Dependency, Data Flow, and Competitive Advantage
Data is fundamental to machine learning-based products and services and is considered strategic due to its externalities for businesses, governments, non-profits, and more generally for society. It is renowned that the value of organizations (businesses, government... View Details
Keywords: Economics Of AI; Value Of Data; Perishability; Time Dependency; Flow Of Data; Data Strategy; Analytics and Data Science; Value; Strategy; Competitive Advantage
Valavi, Ehsan, Joel Hestness, Marco Iansiti, Newsha Ardalani, Feng Zhu, and Karim R. Lakhani. "Time Dependency, Data Flow, and Competitive Advantage." Harvard Business School Working Paper, No. 21-099, March 2021.