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  • All HBS Web  (520)
    • News  (110)
    • Research  (349)
    • Multimedia  (9)
  • Faculty Publications  (247)

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  • All HBS Web  (520)
    • News  (110)
    • Research  (349)
    • Multimedia  (9)
  • Faculty Publications  (247)
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  • June 1997
  • Teaching Note

Team New Zealand (A), (B), and (C) TN

By: Marco Iansiti and Alan D. MacCormack
Teaching Note for (9-697-040), (9-697-041), and (9-697-042). View Details
Keywords: Sports Industry; Transportation Industry; New Zealand; United States
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Iansiti, Marco, and Alan D. MacCormack. "Team New Zealand (A), (B), and (C) TN." Harvard Business School Teaching Note 697-112, June 1997.
  • October 1996 (Revised April 1997)
  • Case

Team New Zealand (C)

By: Marco Iansiti and Alan D. MacCormack
Supplements the (A) and (B) cases. View Details
Keywords: Sports Industry; Transportation Industry; New Zealand; United States
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Iansiti, Marco, and Alan D. MacCormack. "Team New Zealand (C)." Harvard Business School Case 697-042, October 1996. (Revised April 1997.)
  • May 2009
  • Article

Intellectual Property, Architecture, and the Management of Technological Transitions: Evidence from Microsoft Corporation

By: Alan David MacCormack and Marco Iansiti
Keywords: Intellectual Property; Information Technology; Transition; Applications and Software; Information Technology Industry
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MacCormack, Alan David, and Marco Iansiti. "Intellectual Property, Architecture, and the Management of Technological Transitions: Evidence from Microsoft Corporation." Journal of Product Innovation Management 26, no. 3 (May 2009): 248–263.
  • 12 Dec 2017
  • First Look

New Research and Ideas, December 12, 2017

in common? Why do their extraordinary stories continue to amaze and inspire? In delivering the answers to those questions, I offer a remarkable template by which to judge those in our own time to whom the public has given its trust. The... View Details
Keywords: Sean Silverthorne
  • April 2009
  • Case

SAP AG: Orchestrating the Ecosystem

By: Marco Iansiti and Karim R. Lakhani
Business ecosystems require careful orchestration and strategic choices regarding make/buy/partner decisions and membership access. This case examines the strategic and technological issues related to managing SAP's thriving ecosystem of user communities, software... View Details
Keywords: Decision Choices and Conditions; Organizational Structure; Partners and Partnerships; Business Strategy; Technology Industry
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Iansiti, Marco, and Karim R. Lakhani. "SAP AG: Orchestrating the Ecosystem." Harvard Business School Case 609-069, April 2009.
  • 2006
  • Working Paper

The Business of Free Software: Enterprise Incentives, Investment, and Motivation in the Open Source Community

By: Marco Iansiti and Gregory L. Richards
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Iansiti, Marco, and Gregory L. Richards. "The Business of Free Software: Enterprise Incentives, Investment, and Motivation in the Open Source Community." Harvard Business School Working Paper, No. 07-028, November 2006.
  • October 1996 (Revised April 1997)
  • Case

Team New Zealand (B)

By: Marco Iansiti and Alan D. MacCormack
Keywords: New Zealand
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Iansiti, Marco, and Alan D. MacCormack. "Team New Zealand (B)." Harvard Business School Case 697-041, October 1996. (Revised April 1997.)
  • fall/winter 1998
  • Article

Envisioning IT-Enabled Innovation

By: Michael E. McGrath and Marco Iansiti
Keywords: Information Technology; Innovation and Invention
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McGrath, Michael E., and Marco Iansiti. "Envisioning IT-Enabled Innovation." PRTM's Insight (fall/winter 1998).
  • October 2012
  • Case

Microsoft Office 2007 (Abridged)

By: Marco Iansiti and Bianca Buccitelli
A discussion of the history and processes behind the development of Microsoft's Office 12 software. View Details
Keywords: History; Applications and Software; Research and Development; Business Processes; Product Development
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Iansiti, Marco, and Bianca Buccitelli. "Microsoft Office 2007 (Abridged)." Harvard Business School Case 613-061, October 2012.
  • February 2007 (Revised August 2007)
  • Case

Microsoft Office 2007

By: Marco Iansiti and Bianca Buccitelli
A discussion of the history and processes behind the development of Microsoft's Office 12 software. View Details
Keywords: History; Applications and Software; Research and Development; Business Processes; Product Development
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Iansiti, Marco, and Bianca Buccitelli. "Microsoft Office 2007." Harvard Business School Case 607-015, February 2007. (Revised August 2007.)
  • 1995
  • Article

Technological Evolution, System Architecture, and the Obsolescence of Firm Capabilities

By: Marco Iansiti and T. Khanna
Keywords: Information Technology; System; Design
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Iansiti, Marco, and T. Khanna. "Technological Evolution, System Architecture, and the Obsolescence of Firm Capabilities." Industrial and Corporate Change 4, no. 2 (1995): 333–61.
  • February 1999
  • Case

Crimson Solutions (A)

By: Marco Iansiti and Barbara Feinberg
Describes the design and launch of an Internet venture. Focuses on the drivers of the venture's scalability and adaptability. View Details
Keywords: Business Ventures; Measurement and Metrics; Operations; Adaptation; Internet
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Iansiti, Marco, and Barbara Feinberg. "Crimson Solutions (A)." Harvard Business School Case 699-139, February 1999.
  • July 1994 (Revised March 1995)
  • Case

Microsoft: Multimedia Publications (B)

By: Marco Iansiti and Ellen Stein
Microsoft is about to release an apparently successful CD-ROM baseball product. The company is trying to determine what product(s) should be developed next, how it should organize itself, and what role it should play in the development of such products. View Details
Keywords: Product Development; Applications and Software; Product Design; Organizational Structure; Product Launch; Business Strategy; Consumer Products Industry; Information Technology Industry; Washington (state, US)
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Iansiti, Marco, and Ellen Stein. "Microsoft: Multimedia Publications (B)." Harvard Business School Case 695-006, July 1994. (Revised March 1995.)
  • 2002
  • Working Paper

Keynotes and Dominators: Framing Operating and Technology Strategy in a Business Ecosystem

By: Marco Iansiti and Roy Levien
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Iansiti, Marco, and Roy Levien. "Keynotes and Dominators: Framing Operating and Technology Strategy in a Business Ecosystem." Harvard Business School Working Paper, No. 03-061, November 2002.
  • 2002
  • Working Paper

Intellectual Property, Architecture, and the Management of Technological Transitions: Evidence from Microsoft Corporation

By: Alan MacCormack and Marco Iansiti
Citation
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MacCormack, Alan, and Marco Iansiti. "Intellectual Property, Architecture, and the Management of Technological Transitions: Evidence from Microsoft Corporation." Harvard Business School Working Paper, No. 03-020, July 2002. (Revised 3/06.)
  • 1992
  • Working Paper

Product Development Flexibility

By: Marco Iansiti and Alan MacCormack
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Iansiti, Marco, and Alan MacCormack. "Product Development Flexibility." Harvard Business School Working Paper, No. 97-072, March 1992.
  • 1997
  • Working Paper

From Physics to Function: An Empirical Study of R&D in the Semiconductor Industry

By: Marco Iansiti and Jonathan West
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Iansiti, Marco, and Jonathan West. "From Physics to Function: An Empirical Study of R&D in the Semiconductor Industry." Harvard Business School Working Paper, No. 97-073, June 1997.
  • January 2001
  • Article

Developing Products on 'Internet Time': The Anatomy of a Flexible Development Process

By: Alan MacCormack, Roberto Verganti and Marco Iansiti
Keywords: Product; Online Technology
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MacCormack, Alan, Roberto Verganti, and Marco Iansiti. "Developing Products on 'Internet Time': The Anatomy of a Flexible Development Process." Management Science 47, no. 1 (January 2001).
  • October 2015
  • Case

Facebook: The First Ten Years

By: Shane Greenstein, Marco Iansiti and Christine Snively
Facebook celebrated its ten year anniversary in February 2014. Over the past decade it has grown into the largest social network in the world with one billion users. After filing an IPO in 2012 at a $104 billion valuation (the third largest IPO in U.S. history), the... View Details
Keywords: Social Networks; Technology; Facebook; Entrepreneurship; Profit; Open Source Distribution; Social and Collaborative Networks; Competition; Competitive Strategy; Internet and the Web; Digital Platforms; Social Media; Information Technology Industry
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Greenstein, Shane, Marco Iansiti, and Christine Snively. "Facebook: The First Ten Years." Harvard Business School Case 616-012, October 2015. (More Info.)
  • 28 Aug 2012
  • First Look

First Look: August 28

attributable to comparability. Together, the findings are consistent with mandatory IFRS adoption improving comparability and thus leading to capital market benefits by reducing insiders' ability to exploit private information. Epistemic... View Details
Keywords: Sean Silverthorne
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