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- All HBS Web
(519)
- News (110)
- Research (350)
- Multimedia (9)
- Faculty Publications (246)
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- January 2004
- Background Note
Beyond the IT Monolith
By: Marco Iansiti and Gregg Rotenberg
Leading companies are employing a radical new approach to IT--an approach that points the way to a new model of software architecture and deployment. These companies' successes seem to indicate that the problems IT critics have correctly identified are not, in fact,... View Details
- March 1990
- Background Note
Technological Imperatives of Production
By: Oscar Hauptman and Marco Iansiti
Hauptman, Oscar, and Marco Iansiti. "Technological Imperatives of Production." Harvard Business School Background Note 690-052, March 1990.
- 1997
- Working Paper
Experience, Experimentation and the Accumulation of Organizational Capabilities: An Empirical Study of R&D in the Semiconductor Industry
By: Marco Iansiti and Jonathan West
- November 2022
- Article
Hate Crime Towards Minoritized Groups Increases as They Increase in Sized-Based Rank
By: Mina Cikara, Vasiliki Fouka and Marco Tabellini
People are on the move in unprecedented numbers within and between countries. How does demographic change affect local intergroup dynamics? In complement to accounts that emphasize stereotypical features of groups as determinants of their treatment, we propose the... View Details
Keywords: Prejudice; Minority; Hate Crimes; Reference Dependence; Prejudice and Bias; Attitudes; Demographics
Cikara, Mina, Vasiliki Fouka, and Marco Tabellini. "Hate Crime Towards Minoritized Groups Increases as They Increase in Sized-Based Rank." Nature Human Behaviour 6, no. 11 (November 2022): 1537–1544. (Pre-Published online August 8, 2022, Featured in HBS Working Knowledge and ABC News.)
- 2021
- Working Paper
Time Dependency, Data Flow, and Competitive Advantage
Data is fundamental to machine learning-based products and services and is considered strategic due to its externalities for businesses, governments, non-profits, and more generally for society. It is renowned that the value of organizations (businesses, government... View Details
Keywords: Economics Of AI; Value Of Data; Perishability; Time Dependency; Flow Of Data; Data Strategy; Analytics and Data Science; Value; Strategy; Competitive Advantage
Valavi, Ehsan, Joel Hestness, Marco Iansiti, Newsha Ardalani, Feng Zhu, and Karim R. Lakhani. "Time Dependency, Data Flow, and Competitive Advantage." Harvard Business School Working Paper, No. 21-099, March 2021.
- 03 Apr 2012
- First Look
First Look: April 3
goal of residency training. The Confederacy of Heterogeneous Software Organizations and Heterogeneous Developers: Field Experimental Evidence on Sorting and Worker Effort Authors:Kevin J. Boudreau and Karim R. Lakhani Publication:In The Rate and Direction of Inventive... View Details
Keywords: Carmen Nobel
- June 1997
- Teaching Note
Team New Zealand (A), (B), and (C) TN
By: Marco Iansiti and Alan D. MacCormack
Teaching Note for (9-697-040), (9-697-041), and (9-697-042). View Details
- October 1996 (Revised April 1997)
- Case
Team New Zealand (C)
By: Marco Iansiti and Alan D. MacCormack
Supplements the (A) and (B) cases. View Details
Iansiti, Marco, and Alan D. MacCormack. "Team New Zealand (C)." Harvard Business School Case 697-042, October 1996. (Revised April 1997.)
- May 2009
- Article
Intellectual Property, Architecture, and the Management of Technological Transitions: Evidence from Microsoft Corporation
By: Alan David MacCormack and Marco Iansiti
Keywords: Intellectual Property; Information Technology; Transition; Applications and Software; Information Technology Industry
MacCormack, Alan David, and Marco Iansiti. "Intellectual Property, Architecture, and the Management of Technological Transitions: Evidence from Microsoft Corporation." Journal of Product Innovation Management 26, no. 3 (May 2009): 248–263.
- April 2000 (Revised June 2000)
- Case
Desktop.com
By: Marco Iansiti and Mary Rotelli
Iansiti, Marco, and Mary Rotelli. "Desktop.com." Harvard Business School Case 600-101, April 2000. (Revised June 2000.)
- January 1995
- Case
Understanding User Needs
By: Marco Iansiti and Ellen Stein
Presents an introduction to methods for understanding user needs in product development. Describes a number of techniques including the use of focus groups, interviews, questionnaires, the Kano method, Lead User analysis, the Product Value matrix, OFD, etc. Provides a... View Details
Keywords: Customer Satisfaction; Customer Value and Value Chain; Product Development; Mathematical Methods
Iansiti, Marco, and Ellen Stein. "Understanding User Needs." Harvard Business School Case 695-051, January 1995.
- March 2004
- Article
Strategy as Ecology
By: Marco Iansiti and Roy Levien
Keywords: Strategy
Iansiti, Marco, and Roy Levien. "Strategy as Ecology." Harvard Business Review 82, no. 3 (March 2004).
- October 2015
- Case
Facebook: The First Ten Years
By: Shane Greenstein, Marco Iansiti and Christine Snively
Facebook celebrated its ten year anniversary in February 2014. Over the past decade it has grown into the largest social network in the world with one billion users. After filing an IPO in 2012 at a $104 billion valuation (the third largest IPO in U.S. history), the... View Details
- January 2001
- Article
Developing Products on 'Internet Time': The Anatomy of a Flexible Development Process
MacCormack, Alan, Roberto Verganti, and Marco Iansiti. "Developing Products on 'Internet Time': The Anatomy of a Flexible Development Process." Management Science 47, no. 1 (January 2001).
- May 2003
- Article
Experience, Experimentation, and the Accumulation of Knowledge: An Empirical Study of the Evolution of R&D in the Semiconductor Industry
By: J. West and Marco Iansiti
West, J., and Marco Iansiti. "Experience, Experimentation, and the Accumulation of Knowledge: An Empirical Study of the Evolution of R&D in the Semiconductor Industry." Research Policy 32, no. 5 (May 2003).
- June 2023
- Exercise
Clash of Two Giants Simulation Exercise Instructions
By: Feng Zhu and Marco Iansiti
Many markets are organized around platforms that connect consumers with complimentary applications and services. These platforms are two-sided because both sides - consumers and those providing applications or services - need access to the same platform to interact. A... View Details
Keywords: Platform Strategies; Technology Platform; Customer Acquisition; Network Effects; Digital Platforms; Marketplace Matching; Strategy
Zhu, Feng, and Marco Iansiti. "Clash of Two Giants Simulation Exercise Instructions." Harvard Business School Exercise 623-092, June 2023.
- September 2015 (Revised October 2017)
- Case
Vistron Inc.: The Z Glass Project
By: Roy Shapiro and Marco Iansiti
Keywords: Technology Industry
Shapiro, Roy, and Marco Iansiti. "Vistron Inc.: The Z Glass Project." Harvard Business School Case 616-002, September 2015. (Revised October 2017.)
- July 1994
- Case
Microsoft: Multimedia Publications (A)
By: Marco Iansiti and Ellen Stein
Microsoft Corp. has built a highly successful business around computer software (both applications and system software) using a particular organizational structure. Now that the company has chosen to enter the consumer market with a CD-ROM product, how should Microsoft... View Details
Keywords: Product Development; Organizational Structure; Applications and Software; Design; Expansion; Consumer Products Industry; Information Technology Industry; Washington (state, US)
Iansiti, Marco, and Ellen Stein. "Microsoft: Multimedia Publications (A)." Harvard Business School Case 695-005, July 1994.
- September 1990
- Background Note
Note on High-Temperature Superconductivity
By: Oscar Hauptman and Marco Iansiti
Hauptman, Oscar, and Marco Iansiti. "Note on High-Temperature Superconductivity." Harvard Business School Background Note 691-017, September 1990.