Publications

Teaching Note for (9-695-005) and (9-695-006). View Details

Keywords: Consumer Products Industry; Information Industry

June 1997
Teaching Note

Innovation in Action: Product Development Projects and Action-Based Learning, Instructor's Note

As a project-based course, Managing Product Development has been carefully designed so that classroom discussion and students' project team activities infuse each other: learning from course materials enhances project activities, which in turn enrich subsequent... View Details

Keywords: Management Practices and Processes; Management Style; Product Development; Projects; Groups and Teams

May 1997
Teaching Note

Product Development Foundations, Instructor's Note

As emphasized in the course overview, excellence in product development is built on three foundations: the activities aimed at generating, retaining, and integrating knowledge. They form the critical building blocks for the conceptualization and implementation of any... View Details

Keywords: Knowledge Management; Product Launch; Infrastructure; Product Development

October 1996 (Revised August 1997)
Background Note

R&D Challenge of the 1990s

September 1996
Background Note

Technology Integration: Knowledge and Context

May 1993
Teaching Note

Becton Dickinson: Advanced Diagnostics Division TN

Keywords: Business Divisions

November 1990 (Revised February 1992)
Case

Intel Systems Group

1997
Working Paper

Managing Technological Transitions: Empirical Evidence from the Semiconductor Industry

1999
Working Paper

How the Incumbent Can Win: Managing Technological Transitions in the Semiconductor Industry

November 2019 (Revised June 2020)
Case

Indigo Agriculture: Harnessing Nature

By: Marco Iansiti, Michael W. Toffel and James Barnett

Indigo Agriculture used a digital-enabled research and development (R&D) process to launch its initial product, microbial coatings for agricultural seeds, which increase crop yields while reducing the need for fertilizers. In doing so, the company developed direct... View Details

Keywords: Carbon Sequestration; Operations; Supply Chain; Social Enterprise; Product Development; Distribution Channels; Business Strategy; Digital Platforms; Environmental Sustainability; Science-Based Business; Climate Change; Agriculture and Agribusiness Industry; Green Technology Industry; United States; Massachusetts

Educators

Dec 17 2018
Interview

Where Self-Discovery Fuels Innovation

Article

The Pitfalls of Pricing Algorithms: Be Mindful of How They Can Hurt Your Brand

By: Marco Bertini and Oded Koenigsberg

More and more companies are relying on pricing algorithms to maximize profits. The use of artificial intelligence and machine learning enables real-time price adjustments based on supply and demand, competitors’ activities, delivery schedules, and so forth. But... View Details

Keywords: Algorithmic Pricing; Dynamic Pricing; Price; Change; Information Technology; Brands and Branding; Perception; Consumer Behavior

06 Feb 2007
First Look

First Look: February 6, 2007

Working PapersThe Rise of Business Forecasting Agencies in the United States Author:Walter A. Friedman Abstract This paper analyzes the rise of business and economic forecasting agencies in the United States. The field was developed by... View Details

Keywords: Martha Lagace

25 Aug 2022
News

Labs Enable Large-scale Research

and Marco Iansiti (both HBS) will focus on the theory and practice of responsible AI for facilitating data-driven decision-making in organizations. They will explore how people use AI tools and machine... View Details

Forthcoming
Article

Faith and Assimilation: Italian Immigrants in the U.S.

By: Stefano Gagliarducci and Marco Tabellini

How do ethnic religious organizations influence immigrant assimilation? To answer this question, we assemble novel data from the Catholic directories to measure the presence of Italian Catholic churches in the US between 1890 and 1920, when four million Italians moved... View Details

Keywords: Assimilation; Religious Organizations; Immigration; Religion; History; United States

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Article

Beyond Magic Bullets: True Innovation in Health Care

By: Vaibhav A. Narayan, Marco Mohwinckel, Gary Pisano, Michael Yang and Husseini Manji

The molecular medicine revolution—based on advances in fields such as genomics and network modeling in the decade since the human genome sequence was completed—has changed the way we think about, study, and approach the development of novel therapies. However, these... View Details

Keywords: Integration; Business Model; Organizational Structure; Health Care and Treatment; Innovation and Invention; Pharmaceutical Industry