Filter Results:
(2,872)
Show Results For
- All HBS Web
(2,872)
- People (2)
- News (1,015)
- Research (1,499)
- Events (6)
- Multimedia (23)
- Faculty Publications (737)
Show Results For
- All HBS Web
(2,872)
- People (2)
- News (1,015)
- Research (1,499)
- Events (6)
- Multimedia (23)
- Faculty Publications (737)
- 30 Sep 2002
- Research & Ideas
Use the Psychology of Pricing To Keep Customers Returning
Buyers are more apt to use a product right after they purchase it, a fact you need to ponder as you consider how to keep customers coming back for more. In this e-mail interview with HBS Working Knowledge's Manda Mahoney, Harvard Business School professor View Details
Keywords: by Manda Mahoney
- 06 Apr 2015
- Research & Ideas
After Germanwings, More Attention Needed on Employee Mental Health
focused on physical health much more than they have on mental health," says Professor John A. Quelch, Charles Wilson Professor of Business Administration at Harvard Business School. In collaboration with Carin-Isabel Knoop, executive... View Details
- 08 Feb 2010
- HBS Case
Looking Behind Google’s Stand in China
Google, the "do no evil" company, gained entry into the Chinese search engine market last decade by agreeing to ban search results on topics deemed sensitive by the Chinese government. To Google's... View Details
- 12 Nov 2015
- Research & Ideas
Can Consumers be Trusted with Their Own Health Care?
presentation given at the fifth U.S.-China Health Summit at Harvard Medical School in September by John A. Quelch, the Charles Edward Wilson Professor of Business Administration at Harvard Business School... View Details
- 25 Oct 2010
- HBS Case
Tesco’s Stumble into the US Market
poses its own obstacles for multinationals entering new geographies. Your recent case on Tesco highlights challenges faced by companies coming to do business in the United States. Tell us about the initial strategy to conquer the United... View Details
- 29 May 2009
- Working Paper Summaries
Crafting Integrated Multichannel Retailing Strategies
- 13 Mar 2005
- Research & Ideas
The Tricky Business of Nonprofit Brands
authors John A. Quelch and Nathalie Laidler-Kylander see branding issues that are shared by many international entities, but also recognize that NGOs have missions and constituencies that add to the... View Details
Keywords: by Manda Salls
- 21 Feb 2023
- Research & Ideas
Are Your Employees Passing Up Incentives? Try Promoting the Programs More
retirement savings plan, may be a lack of effective advertising. “All this money and time and smart people thinking about programs is all for naught if we don’t effectively communicate them,” John says. In particular, companies are... View Details
Keywords: by Scott Van Voorhis
- 11 Aug 2014
- HBS Case
The Business of Behavioral Economics
try to change people's behavior around overeating, smoking, or other bad habits many are desperate to break. That's why John and Norton are so intrigued by a company called StickK.com (pronounced "stick"),... View Details
- 04 Oct 2007
- What Do You Think?
Has Managerial Capitalism Peaked?
Summing Up The clear consensus of those responding to this month's column is that managerial capitalism, as John Bogle terms it, has peaked. But what will follow it is less clear. Many doubt that the form of owners' capitalism represented... View Details
Keywords: by Jim Heskett
- 01 Dec 2018
- News
What a Difference a Community Can Make
our ties as members of a global community with a shared belief in the importance of educating leaders for the 21st century. I have been humbled by the extraordinary generosity and talents of the alumni, faculty, staff, and students who... View Details
- 01 Aug 2001
- News
Bert W.M. Twaalfhoven (MBA '54)
economics in 1952, he was eager to study business at HBS, where he was inspired by Professors Georges F. Doriot and John G. McLean, who were pioneers in the study of entrepreneurship and corporate... View Details
- 06 Oct 2020
- Working Paper Summaries
Optimal Illiquidity
- 05 Oct 2016
- Research & Ideas
Why Don't More People Get Flu Shots at Work?
Dreams, right? ‘If you build it, they will come.’ You might think flu shot clinics work that way,” says Beshears. “Many employers believe that by just making a clinic available on the premises that people will flock to it because everyone... View Details
- 29 Apr 2008
- First Look
First Look: April 29, 2008
http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=508069 PublicationsManaging Your Boss Authors:John J. Gabarro and John P. Kotter Publication:HBR Classics. Harvard Business School Press 2008,... View Details
Keywords: Martha Lagace
- 16 May 2000
- Research & Ideas
Getting the Message: How the Internet is Changing Advertising
industry's biggest challenges: targeting customers who are likely to be interested in what is being sold and measuring the effectiveness of an ad campaign. Improved technology promises to solve the age-old problem once stated by retailer... View Details
Keywords: by Susan Young
- 06 Sep 2005
- Research & Ideas
When Product Variety Backfires
Traditional wisdom teaches that brands win market share by offering a wide variety of products, increasing the chance of appealing to a wider variety of customers. But how happy are you when trying to find a head cold remedy at the... View Details
- 17 Sep 2001
- Research & Ideas
Why E-commerce Didn’t Die With the Fall of Webvan
delivery services should not be discounted too soon, according to HBS professor and marketing specialist John A. Deighton. As Deighton explained in the article "Who Wanted Webvan to Survive?" published last summer in The Boston... View Details
- 2008
- Book
Managing Your Boss
By: John J. Gabarro and John P. Kotter
Managing your boss: Isn't that merely manipulation? Corporate cozying up? Not according to John Gabarro and John Kotter. In this handy guidebook, the authors contend that you manage your boss for a very good reason: to do your best on the job—and thereby benefit not... View Details
Keywords: Communication; Decision Making; Information Management; Managerial Roles; Negotiation Tactics; Performance Productivity; Personal Development and Career; Relationships; Personal Characteristics
Gabarro, John J., and John P. Kotter. Managing Your Boss. Paperback ed. Harvard Business Review Classics. Harvard Business School Press, 2008.
- 24 Aug 2016
- Research & Ideas
Behavioral Economists Can Make You a Healthier Consumer and Smarter Marketer
behavioral science, specifically, behavioral economics, tries to understand consumers as they actually behave and promote changes in their decision making around those biases. Harvard Business School Associate Professor Leslie John... View Details
Keywords: by Amelia Kunhardt