Publications

Teaching Note for [808133]. View Details

Keywords: Financial Crisis; Brands and Branding; Corporate Entrepreneurship; Growth and Development; Business Subsidiaries; Product Launch; Beauty and Cosmetics Industry; Russia

11 Dec 2007
First Look

First Look: December 11, 2007

Development, edited by Thomas G. Cummings. Sage Publications, Inc., 2007 Abstract When it comes to transforming big corporations, there are two fundamentally different strategies, says Harvard Business... View Details

Keywords: Martha Lagace

Teaching Interest

Overview

I currently teach the history of global entrepreneurship over the last 200 years. The 28-session course called Entrepreneurship and Global Capitalism has become one of the most popular second year electives in the MBA program at the Harvard Business School. The cases,... View Details

July 2005 (Revised April 2007)
Teaching Note

Brazil at the Wheel (TN)

Teaching Note to (9-804-080). View Details

Keywords: Brazil

July 2005
Teaching Note

Multinational Corporations in Apartheid-Era South Africa: The Issue of Reparations (TN)

Teaching Note to (9-804-027). View Details

Keywords: Lawsuits and Litigation; Globalized Firms and Management; South Africa

July 2005 (Revised August 2007)
Teaching Note

Making China Beautiful: Shiseido and the China Market (TN)

Teaching Note to (9-805-003). View Details

Keywords: China

Web

Using Oral History in Research - Creating Emerging Markets

University of Pennsylvania). Each session was followed by 30 minutes of discussion and debate to continue building a community of scholars engaged in research using oral history collections and archives. The event was organized View Details

History's Guiding Light

by Professor Geoffrey Jones. This seminar provided me with a foundation on the role of business in advanced and emerging countries’ economic trajectories, from Medici Italy to China and India in today’s... View Details

24 Feb 2009
First Look

First Look: February 24, 2009

Entrepreneurship and the History of Globalization Authors:G. Jones and R. Daniel Wadhwani Publication:In The Act of Accumulation. Essays in Honor of Gyorgy Kover, edited by J. Klement, K. Halmos, A. Pogany,... View Details

Keywords: Martha Lagace

03 Nov 2022
Blog Post

Introducing the Creating Emerging Markets Sustainability Series

developed by HBS Professors Geoffrey Jones and Tarun Khanna. To date, the CEM project has conducted deep and impactful interviews with business leaders in 30 countries across... View Details

01 Mar 2014
News

Faculty and Alumni Books for March 2014

Modern World by Geoffrey Jones (Edward Elgar Publishing) Individual firms have rarely been identified as significant independent actors in the history of globalization and... View Details

01 Dec 2012
News

Faculty Books

Banks as Multinationals edited by Geoffrey Jones (Routledge) This comparative, international study, edited by View Details

16 Mar 2010
First Look

First Look: March 16

PublicationsRenewing Unilever: Transformation and Tradition Author:Geoffrey Jones Publication:Istanbul: Is Bankasi Kultur Yayinlari, 2010, Turkish ed. Abstract Unilever's brands can now be found in one out of every two households in the... View Details

Keywords: Martha Lagace

01 Dec 2016
News

Inside the Bestseller List with Gayle Tzemach Lemmon

while at HBS, sparked by a case she coauthored with Professor Geoffrey Jones on female entrepreneurship in Afghanistan. The Dressmaker of Khair Khana tells the true story of an... View Details

Keywords: April White

24 Jan 2012
First Look

First Look: Jan. 24

(Study 1). Product priming also increases the speed with which product-relevant individuals come to mind (Study 2). In Study 3, consumers felt subjectively closer to networks primed by specific products, and this felt closeness predicted... View Details

Keywords: Sean Silverthorne

June 2022
Teaching Plan

Rupert Murdoch: The Last Tycoon

By: Geoffrey G. Jones and Mona Rahmani

Teaching Plan for HBS Case No. 811-017. View Details

June 2005 (Revised January 2008)
Case

Good Technology: Empowering Mobility Around the Globe (A)

By: Geoffrey G. Jones and Adam Minnick

Describes the global growth of Good Technology, a Silicon Valley start-up in wireless handheld computing software and service. Reviews the evaluation of wireless standards, the emergence of the world wireless market for voice and data, and the growth of the major firms... View Details

Keywords: Business Startups; Entrepreneurship; Globalized Firms and Management; Partners and Partnerships; Expansion; Wireless Technology; Communications Industry; Technology Industry; California

Find at Harvard

01 Sep 2010
News

Fair Trade

Keywords: Garry Emmons; Chemical Manufacturing; Manufacturing; Health and Personal Care Stores; Retail Trade

August 2006 (Revised July 2008)
Case

Rwanda and the Thousand Hills Coffee Co.: Breaking New Grounds

By: Geoffrey G. Jones and Michelle McDonald

Examines the strategies of a Boston-based start-up to market Rwandan coffee. Describes the history of the coffee industry, the era of cartelization and the International Coffee Agreement, and the subsequent collapse in producer prices after 1989. Also describes the... View Details

Keywords: History; Marketing Strategy; Entrepreneurship; Business Startups; Food and Beverage Industry; Rwanda; Boston