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- Faculty Publications (381)
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- All HBS Web (675)
- Faculty Publications (381)
- July 2002
- Teaching Note
Cola Wars Continue: Coke and Pepsi in the Twenty-First Century, TN
By: David B. Yoffie
Teaching Note for (9-702-442). View Details
- September 1988
- Supplement
Maxtor Corp.: George Scalise, CEO: Simulated Meeting of the Semiconductor Industry Assoc. 2/25/88, Video
By: David B. Yoffie
Yoffie, David B. "Maxtor Corp.: George Scalise, CEO: Simulated Meeting of the Semiconductor Industry Assoc. 2/25/88, Video." Harvard Business School Video Supplement 889-506, September 1988.
- September 1987
- Supplement
Lotus Development Corp.: Entering International Markets, Video
By: David B. Yoffie
Yoffie, David B. "Lotus Development Corp.: Entering International Markets, Video." Harvard Business School Video Supplement 888-503, September 1987.
- May 1998
- Teaching Note
Retail in Mexico,1993 TN
By: David B. Yoffie
Teaching Note for (9-793-144). View Details
- November 1997
- Case
Microsoft Goes Online: MSN 1996
By: David B. Yoffie
Explores Microsoft's decision to enter the online services industry in the light of its competition and the growing importance of the Internet. Significant issues include the cost and availability of content, telecomm/Internet access costs, competition with the World... View Details
Keywords: Cost Management; Growth and Development; Market Entry and Exit; Strategy; Competitive Advantage; Web; Information Technology Industry
Yoffie, David B. "Microsoft Goes Online: MSN 1996." Harvard Business School Case 798-019, November 1997.
- April 1994
- Teaching Note
CF MotorFreight in 1992 TN
By: David B. Yoffie
Teaching Note for (9-793-100). View Details
- May 1992 (Revised January 1993)
- Teaching Note
Apple Computer--1992, Teaching Note
By: David B. Yoffie
Teaching Note for (9-792-081). View Details
Keywords: Computer Industry
- July 1993 (Revised May 1998)
- Teaching Note
The Transformation of IBM; The Transformation of IBM, Supplement TN
By: David B. Yoffie
Teaching Note for (9-391-073) and (9-792-105). View Details
Keywords: Computer Industry
- February 1988 (Revised May 1998)
- Teaching Note
Semiconductor Industry Association and the Trade Dispute with Japan, The, (A), (B), (C), and Supplements, TN
By: David B. Yoffie
- December 1984 (Revised February 1986)
- Supplement
Kennedy and the Balance of Payments, Exercise Worksheet (Answers)
By: David B. Yoffie
Supplements the case. View Details
Yoffie, David B. "Kennedy and the Balance of Payments, Exercise Worksheet (Answers)." Harvard Business School Supplement 385-243, December 1984. (Revised February 1986.)
- 01 Feb 2000
- News
The Future Is Now: 21st-Century Business Pondered at HBS Forum
opposed to in the real world?" In a panel on "Technology and Commerce," HBS professor David B. Yoffie elaborated on that theme, observing that the big challenge for CEOs today... View Details
- Article
The Integration of Psychological and Network Perspectives in Organizational Scholarship
By: Tiziana Casciaro, Sigal G. Barsade, Amy C. Edmondson, Cristina B. Gibson, David Krackhardt and Giuseppe Labianca
Although multiple disciplines have been applied to the study of organizations, organizational research is rarely interdisciplinary in the sense of two or more disciplines being linked in the joint analysis of organizational phenomena. The articles in this special issue... View Details
Casciaro, Tiziana, Sigal G. Barsade, Amy C. Edmondson, Cristina B. Gibson, David Krackhardt, and Giuseppe Labianca. "The Integration of Psychological and Network Perspectives in Organizational Scholarship." Special Issue on the Psychology of Organizational Networks. Organization Science 26, no. 4 (July–August 2015): 1162–1176.
- 28 Sep 2010
- First Look
First Look: September 28, 2010
Review (forthcoming) Abstract Companies in Victorian Britain operated in a laissez-faire legal environment from the perspective of outside investors, implying that such investors were not protected by the legal system. This article seeks... View Details
Keywords: Sean Silverthorne
- TeachingInterests
Strategy and Technology (Elective Curriculum)
By: David B. Yoffie
This course explores the unique aspects of creating effective management and investment strategies for technology-intensive businesses. What strategies can win in markets with strong network effects? How can firms leverage technology to build multi-sided platforms?... View Details
- June 2024
- Teaching Note
Numenta in 2020: The Future of AI
By: David B. Yoffie
In 2020, Numenta’s co-founder, Jeff Hawkins, completed his pathbreaking research on artificial intelligence. His co-founder and CEO, Donna Dubinsky, had to find a business model to monetize the technology. This teaching note explores the challenges of building a... View Details
- April 2024
- Teaching Note
Mending Meta: Content Curation, Misinformation, and Platform Governance
By: David B. Yoffie
- May 2024
- Teaching Note
Collaboration Wars: Slack vs. Microsoft Teams 2023
By: David B. Yoffie
Teaching Note for HBS Case No. 722-398. View Details
- June 2022 (Revised July 2022)
- Teaching Note
The Voice War Continues: Hey Google vs. Alexa vs. Siri in 2022
By: David B. Yoffie
Teaching Note for HBS Case No. 722-462. View Details
- 2020
- Chapter
Google, Apple, Facebook, Amazon: Is Winner-Take-All True?
By: David B. Yoffie
Yoffie, David B. "Google, Apple, Facebook, Amazon: Is Winner-Take-All True?" In Sekai saikoho no keiei kyoshitsu [World's Best Management Class]: 17 Lessons in Management from the World's Leading Business Professors, edited by Ayako Hirono, 179–193. Tokyo: Nikkei Business Publications, 2020. (Published in Japanese.)
- March 2017
- Supplement
Donna Dubinsky, Numenta and Artificial Intelligence
By: David B. Yoffie
Donna Dubinsky, CEO of Numenta, discusses her views of the future of artificial intelligence and the strategic challenges of building a new platform. View Details
Keywords: Artificial Intelligence; Strategy; Technological Change; AI and Machine Learning; Technology Industry
Yoffie, David B. "Donna Dubinsky, Numenta and Artificial Intelligence." Harvard Business School Multimedia/Video Supplement 717-807, March 2017.