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  • All HBS Web  (389)
    • News  (21)
    • Research  (332)
    • Multimedia  (1)
  • Faculty Publications  (261)

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  • All HBS Web  (389)
    • News  (21)
    • Research  (332)
    • Multimedia  (1)
  • Faculty Publications  (261)
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  • March 1994
  • Case

Intel Corp.: Leveraging Capabilities for Strategic Renewal

By: Christopher A. Bartlett and Ashish Nanda
Traces the history of Intel from its earliest days as a technology-driven memory company to its emergence as an increasingly market-focused microprocessor company with emerging systems capabilities. The focus is on the strategic, organizational, and management... View Details
Keywords: Organizational Change and Adaptation; Adaptation; Management Skills; Management Practices and Processes; Strategy; Organizations; Information Technology Industry
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Bartlett, Christopher A., and Ashish Nanda. "Intel Corp.: Leveraging Capabilities for Strategic Renewal." Harvard Business School Case 394-141, March 1994.
  • October 1993 (Revised September 1994)
  • Case

Becton Dickinson: Worldwide Blood Collection Team

By: Christopher A. Bartlett and Kathleen Scharf
Describes Becton Dickinson's evolving attempt to develop products and strategies to meet worldwide competitive and market needs. Traces the evolution of a classic parent company-led product-market strategy to truly transnational product and strategy development.... View Details
Keywords: Global Strategy; Product Development; Innovation and Management; Competitive Advantage; Multinational Firms and Management
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Bartlett, Christopher A., and Kathleen Scharf. "Becton Dickinson: Worldwide Blood Collection Team." Harvard Business School Case 394-072, October 1993. (Revised September 1994.)
  • 1999
  • Chapter

Creating the Individualized Corporation: The Path to Self-Renewal at General Electric

By: Christopher A. Bartlett and Sumantra Ghoshal
Keywords: Organizational Change and Adaptation
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Bartlett, Christopher A., and Sumantra Ghoshal. "Creating the Individualized Corporation: The Path to Self-Renewal at General Electric." In The Leader's Change Handbook, edited by Jay A. Conger, Edward E. Lawler III, and Gretchen M. Spreitzer. San Francisco: Jossey-Bass, 1999.
  • May 1988 (Revised March 1990)
  • Case

Matsushita Electric Industrial (MEI) in 1987

By: Christopher A. Bartlett and Sumantra Ghoshal
Describes the development of Matsushita's international operations and the building of its dominant competitive position in the consumer electronics industry. Picks up the major challenges facing the company in 1987 as both its product focus and geographic posture are... View Details
Keywords: Global Strategy; Goods and Commodities; Product Positioning; Problems and Challenges; Business Strategy; Competitive Strategy; Value; Electronics Industry
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Bartlett, Christopher A., and Sumantra Ghoshal. "Matsushita Electric Industrial (MEI) in 1987." Harvard Business School Case 388-144, May 1988. (Revised March 1990.)
  • winter 2002
  • Article

Building Competitive Advantage Through People

By: Christopher A. Bartlett and Sumantra Ghoshal
Keywords: Competitive Advantage; Employees
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Bartlett, Christopher A., and Sumantra Ghoshal. "Building Competitive Advantage Through People." MIT Sloan Management Review 43, no. 2 (winter 2002): 34–41.
  • 14 Feb 2012
  • First Look

First Look: February 14

Christopher L. Magee Abstract Many products are manufactured in networks of firms linked by transactions, but comparatively little is known about how or why such transaction networks differ. This paper... View Details
Keywords: Carmen Nobel
  • 1995
  • Book

Global Marketing Management: Cases and Readings

By: Robert D. Buzzell, John A. Quelch and Christopher A. Bartlett
Keywords: Globalization; Marketing; Management
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Buzzell, Robert D., John A. Quelch, and Christopher A. Bartlett. Global Marketing Management: Cases and Readings. 3rd ed. Reading, MA: Addison-Wesley Publishing Company, 1995.
  • March 1981 (Revised October 1998)
  • Supplement

Corning Glass Works International (B2)

By: Christopher A. Bartlett and Michael Y. Yoshino
Supplements the (A) case. View Details
Keywords: Manufacturing Industry
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Bartlett, Christopher A., and Michael Y. Yoshino. "Corning Glass Works International (B2)." Harvard Business School Supplement 381-162, March 1981. (Revised October 1998.)
  • June 2004 (Revised May 2005)
  • Case

World Vision International's AIDS Initiative: Challenging a Global Partnership

By: Christopher A. Bartlett and Daniel F. Curran
After 25 years of building a network of interdependent, national organizations delivering relief and development that are responsive to local needs, World Vision's International office is planning to implement a major global HIV/AIDS initiative that challenges the... View Details
Keywords: Change Management; Decision Choices and Conditions; Globalized Markets and Industries; Governing and Advisory Boards; Management Systems; Networks; Partners and Partnerships; Welfare; Adaptation
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Bartlett, Christopher A., and Daniel F. Curran. "World Vision International's AIDS Initiative: Challenging a Global Partnership." Harvard Business School Case 304-105, June 2004. (Revised May 2005.)
  • November 1981
  • Supplement

Corning Glass Works International, Part II, Interviews with Top Management, Video

By: Christopher A. Bartlett and Michael Y. Yoshino
Presents tapes of interviews with Tom MacAvoy (Corning Glass president) and James Houghton (Corning Glass vice-chairman). View Details
Keywords: Management Teams; Manufacturing Industry
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Bartlett, Christopher A., and Michael Y. Yoshino. "Corning Glass Works International, Part II, Interviews with Top Management, Video." Harvard Business School Video Supplement 882-513, November 1981.
  • 2006
  • Book

Global Marketing Management

By: John A. Quelch and Christopher A. Bartlett
Keywords: Marketing; Management
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Quelch, John A., and Christopher A. Bartlett. Global Marketing Management. 5th ed. Mason, OH.
  • Article

Managing Across Borders: New Organizational Responses

By: Christopher A. Bartlett and S. Ghoshal
Keywords: Management; Organizations
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Bartlett, Christopher A., and S. Ghoshal. "Managing Across Borders: New Organizational Responses." MIT Sloan Management Review 29, no. 1 (Fall 1987): 43–54. (Also in The History of Management Thought, edited by Peter J. Buckley, Ashgate Publishing, 2002; and in Smart Globalization: Designing Global Strategies, Creating Global Networks, edited by Anil K. Gupta and Eleanor Westney, San Francisco: Jossey-Bass Publishers, 2003.)
  • October 1998 (Revised March 1999)
  • Case

Microsoft in Transition: Bill Gates's Leadership

By: Christopher A. Bartlett and Takia Mahmood
Keywords: Leadership; Change Management; Computer Industry
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Bartlett, Christopher A., and Takia Mahmood. "Microsoft in Transition: Bill Gates's Leadership." Harvard Business School Case 399-057, October 1998. (Revised March 1999.)
  • July 1996
  • Background Note

The GM's Leadership Challenge: Building a Self-Renewing Institution

By: Christopher A. Bartlett and Ashish Nanda
Highlights the general manager's role in building a self-renewing organization. View Details
Keywords: Management Skills; Leadership Development; Managerial Roles; Management Teams; Organizational Structure
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Bartlett, Christopher A., and Ashish Nanda. "The GM's Leadership Challenge: Building a Self-Renewing Institution." Harvard Business School Background Note 397-023, July 1996.
  • March 1985 (Revised April 1988)
  • Case

Industrias Gessy-Lever Limitada

By: Christopher A. Bartlett and John Young
Keywords: Cross-Cultural and Cross-Border Issues; Management; Brazil
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Bartlett, Christopher A., and John Young. "Industrias Gessy-Lever Limitada." Harvard Business School Case 385-295, March 1985. (Revised April 1988.)
  • 2000
  • Book

Managing Radical Change

By: Sumantra Ghoshal, Gita Piramal and Christopher A. Bartlett
Keywords: Change Management
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Ghoshal, Sumantra, Gita Piramal, and Christopher A. Bartlett. Managing Radical Change. Viking Press, 2000. (

​(Winner of Delhi Management Association. Escorts Book Award presented by Delhi Management Association.)

)
  • 2001
  • Chapter

Employment Security, Employability and Sustainable Competitive Advantage

By: Sumantra Ghoshal, Peter Moran and Christopher A. Bartlett
Keywords: Employment; Competitive Advantage
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Ghoshal, Sumantra, Peter Moran, and Christopher A. Bartlett. "Employment Security, Employability and Sustainable Competitive Advantage." Chap. 4 in Strategy, Organization and the Changing Nature of Work, edited by Jordi Gual and Joan E. Ricart, 79–110. Cheltenham, U.K.: Edward Elgar Publishing, 2001.
  • July 1993
  • Case

Asea Profile

By: Christopher A. Bartlett and George A. Jenkins Jr.
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Bartlett, Christopher A., and George A. Jenkins Jr. "Asea Profile." Harvard Business School Case 394-015, July 1993.
  • September 2006 (Revised May 2007)
  • Case

GE's Jeff Immelt: The Voyage from MBA to CEO

By: Christopher A. Bartlett and Andrew N. McLean
GE believes its ability to develop management talent is a core competency that represents a source of sustainable competitive advantage. Traces the development of a 25-year-old MBA named Jeff Immelt, who 18 years later is named as CEO of GE, arguably the biggest and... View Details
Keywords: Talent and Talent Management; Human Resources; Leadership Development; Leading Change; Business or Company Management; Energy Industry; Technology Industry
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Bartlett, Christopher A., and Andrew N. McLean. "GE's Jeff Immelt: The Voyage from MBA to CEO." Harvard Business School Case 307-056, September 2006. (Revised May 2007.)
  • January 1995
  • Case

3M: Profile of an Innovating Company

By: Christopher A. Bartlett and Afroze A Mohammed
Traces the birth and development of 3M Corp., focusing in particular on the origins of its entrepreneurially-based ability to innovate. In particular, it highlights the role of CEO William L. McKnight in creating a unique set of values, policies, and structures to... View Details
Keywords: Organizational Change and Adaptation; Competitive Advantage; Organizational Culture
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Bartlett, Christopher A., and Afroze A Mohammed. "3M: Profile of an Innovating Company." Harvard Business School Case 395-016, January 1995.
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