Filter Results:
(1,184)
Show Results For
- All HBS Web
(1,184)
- People (1)
- News (421)
- Research (661)
- Events (6)
- Multimedia (7)
- Faculty Publications (211)
Show Results For
- All HBS Web
(1,184)
- People (1)
- News (421)
- Research (661)
- Events (6)
- Multimedia (7)
- Faculty Publications (211)
- July – August 2008
- Article
Should You Invest in the Long Tail?
By: Anita Elberse
The blockbuster strategy is a time-honored approach, particularly in media and entertainment. When space is limited on store shelves and in traditional distribution channels, producers tend to focus on a few likely best sellers, hoping that one or two big hits will... View Details
Keywords: Demand and Consumers; Distribution Channels; Sales; Marketing Strategy; Online Technology; Motion Pictures and Video Industry; Music Industry; Retail Industry
Elberse, Anita. "Should You Invest in the Long Tail?" HBS Centennial Issue Harvard Business Review 86, nos. 7/8 (July–August 2008): 88–96. (HBS Centennial Issue.)
Isamar Troncoso
Isamar Troncoso is an Assistant Professor of Business Administration in the Marketing Unit at HBS. She teaches the Marketing course in the MBA required curriculum.
Professor Troncoso studies problems related to digital marketplaces and new technologies. She... View Details
- 2021
- Article
To Thine Own Self Be True? Incentive Problems in Personalized Law
By: Jordan M. Barry, John William Hatfield and Scott Duke Kominers
Recent years have seen an explosion of scholarship on “personalized law.” Commentators foresee a world in which regulators armed with big data and machine learning techniques determine the optimal legal rule for every regulated party, then instantaneously disseminate... View Details
Keywords: Personalized Law; Regulation; Regulatory Avoidance; Regulatory Arbitrage; Law And Economics; Law And Technology; Law And Artificial Intelligence; Futurism; Moral Hazard; Elicitation; Signaling; Privacy; Law; Governing Rules, Regulations, and Reforms; Information Technology; AI and Machine Learning
Barry, Jordan M., John William Hatfield, and Scott Duke Kominers. "To Thine Own Self Be True? Incentive Problems in Personalized Law." Art. 2. William & Mary Law Review 62, no. 3 (2021).
Tatiana Sandino
Tatiana Sandino is the Arthur Lowes Dickinson Professor of Business Administration in the Accounting and Management Unit, most recently teaching and undertaking the role of course head for the required first-year MBA course Financial Reporting and Control. She has... View Details
- 14 Feb 2011
- Research & Ideas
Clay Christensen’s Milkshake Marketing
organized by product category or customer category because that's easy to get. To go out and get data about a job is really hard. But there are a lot of people who hire consultants to tell them how big the... View Details
- Web
Marketing - Doctoral
Troncoso Shunyuan Zhang Big data Alberto F. Cavallo Brands & branding David E. Bell Business marketing Das Narayandas V. Kasturi Rangan Consumer behavior Leslie K. John Michael I. Norton Consumer psychology... View Details
- Web
Strategy - Doctoral
Raffaella Sadun William A. Sahlman George Serafeim Willy C. Shih Christopher T. Stanton Jorge Tamayo Jo Tango Sara McKinley Torti Isamar Troncoso Eric J. Van den Steen Andy Wu Jeremy Yang Dennis A. Yao David B. Yoffie Shunyuan Zhang Current HBS Faculty & Students by... View Details
- 29 May 2018
- First Look
New Research and Ideas, May 29, 2018
Review of Economics and Statistics The Asymmetric Experience of Positive and Negative Economic Growth: Global Evidence Using Subjective Well-being Data By: De Neve, Jan-Emmanuel, George Ward, Femke De Keulenaer, Bert Van Landeghem,... View Details
Keywords: Dina Gerdeman
- 23 Oct 2018
- First Look
New Research and Ideas, October 23, 2018
Serafeim, George Abstract—Combining corporate sustainability performance scores based on environmental, social, and governance (ESG) data with big data measuring public... View Details
Keywords: Dina Gerdeman
- 03 Apr 2007
- First Look
First Look: April 3, 2007
"unraveled" and experienced transactions at dispersed and apparently inefficiently early times. Often these markets develop institutions to coordinate and delay the timing of transactions. However it has proved difficult to gather View Details
Keywords: Martha Lagace
- 05 Sep 2023
- Book
Failing Well: How Your ‘Intelligent Failure’ Unlocks Your Full Potential
turns out, Eli Lilly’s initial failure with Alimta led the drugmaker to a solution. By carefully examining the data from the clinical trials, scientists found that the drug worked for some patients, but not others—and those patients that... View Details
Keywords: by Michael Blanding
- Web
Initiatives & Projects - Faculty & Research
in Africa, Asia, and Latin America throughout recent decades. Digital Data Design Institute at Harvard Because AI is only half the answer, the Digital Data Design Institute’s (D^3) global leaders in... View Details
Lauren H. Cohen
Lauren Cohen is the L.E. Simmons Professor in the Finance & Entrepreneurial Management Units at Harvard Business School and a Research Associate at the National Bureau of Economic Research. He is an Editor of the Review of Financial... View Details
- 12 Jun 2018
- First Look
New Research and Ideas, June 12, 2018
capital potentially available for investment, as R&D and other future-oriented expenditures are already deducted in computing it. Our analysis and data can help explain why investment has been increasing and cash balances have been... View Details
Keywords: Dina Gerdeman
- 28 Oct 2008
- First Look
First Look: October 28, 2008
use), we study data from the introduction by Patagonia, Inc., of organic cotton sportswear in the mid 1990s. Patagonia, a maker of high-end outdoor wear, substituted organic cotton for conventionally grown cotton in all of its sportswear... View Details
Keywords: Martha Lagace
- 23 Jan 2024
- Research & Ideas
How to Keep Employees Productive: Support Caregivers
senior executives being the big sponsors of caregiving benefits is because they’ve lived it,” Fuller says, offering a seven-point plan for managers who want to follow suit. The case for supporting caregivers Three out of four US workers... View Details
Keywords: by Kara Baskin
- Web
Great American Business Leaders of the 20th Century - Leadership
Great American Business Leaders of the 20th Century Request the Data A B C D E F G H I J K L M N O P Q R S T U V W X Y Z A Robert S. Abbott Chicago Defender, 1905–1940 Benjamin Abrams Emerson Radio & Phonograph Corporation, 1922–1966... View Details
- Web
Program Requirements - Doctoral
Methods II (Economics 2115) Advanced Applied Econometrics (Economics 2144) Industrial Organization (Economics 2610) Statistical Methods for Evaluating Causal Effects (Econ 1127) Advanced Quantitative Methods II (KSG API 210i) Machine Learning and View Details
- Web
Business & Environment
of household willingness to pay for homeowners insurance and the drivers of household insurance demand elasticities by exploiting quasi-exogenous regulatory shocks to insurance pricing. We utilize newly available individual-level data on... View Details
- Research Summary
Overview
By: Andy Wu
How can technology entrepreneurs build competitive advantage from the ground up? Professor Andy Wu conducts scholarly research and develops course materials that document how technology entrepreneurs can (1) organize for innovation to create new market opportunities... View Details
Keywords: Strategy; Entrepreneurship; Venture Capital; Growth Management; Organizational Design; Organizational Structure; Technology Platform; Technological Innovation; Information Technology Industry; Retail Industry; Pharmaceutical Industry; Video Game Industry; Media and Broadcasting Industry; United States; China; Southeast Asia; South Asia