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Show Results For
- All HBS Web
(1,247)
- People (3)
- News (272)
- Research (622)
- Events (8)
- Multimedia (3)
- Faculty Publications (180)
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- 22 Feb 2021
- Book
Reaching Today's Omnichannel Customer Takes a New Sales Strategy
Selling is changing, but broad generalizations and false dichotomies about ecommerce, big data, and other trends—hallmarks of current sales advice—are keeping business leaders from making sound decisions, says Frank Cespedes, author of a... View Details
Keywords: by Kristen Senz
- 13 Nov 2019
- Research & Ideas
Don't Turn Your Marketing Function Over to AI Just Yet
leverage content from customers’ product reviews to identify their future needs. But here the human analysts are key players. They must review the selected content and formulate customer needs, because... View Details
Keywords: by Kristen Senz
- 18 Apr 2000
- Research & Ideas
Learning in Action
Bean, the U.S. Army's Center for Army Lessons Learned (CALL), AT&T's Bell Laboratories, the Timken Companies and General Electric's Change Acceleration Process (CAP). L.L. Bean has long relied on inquiry as a source of learning to... View Details
Keywords: by David A. Garvin
- 05 Jul 2011
- First Look
First Look: July 5
perceived benefits from lowering transactions costs to foreign financial-statement users increase and contribute significantly towards the country's decision to adopt IFRS. We find that perceived network benefits increase the degree of... View Details
Keywords: Sean Silverthorne
- 05 Sep 2018
- Research & Ideas
The Hidden Benefit of Giving Back to Open Source Software
Linux without contributing. Learning by contributing When a programmer or engineer runs into a problem or an opportunity to improve the Linux Kernel code, they generally suggest a change to a Linux “maintainer”–an experienced View Details
- 19 Jun 2018
- First Look
New Research and Ideas, June 19, 2018
with other historical examples, suggesting that the key to understanding technology diffusion lies not only in explaining the number of different users but also in explaining the number of different uses. Publisher's link:... View Details
Keywords: Dina Gerdeman
- 18 Dec 2019
- Book
6 Skills That Wise Companies Harness for World-Changing Innovation
applying knowledge in pursuit of innovation. “When you peel back the layers of these companies, you find that these six qualities are practiced, and often they have family edicts that are passed down from one generation to the next,” says... View Details
Keywords: by Kristen Senz
- 23 Jan 2013
- Research & Ideas
Three-Dimensional Strategy: Winning the Multisided Platform
When start-up thredUP launched its peer-to-peer online exchange for used children's clothes two and a half years ago, its creators were the latest generation of entrepreneurs competing online as multi-sided platforms (MSPs), alongside... View Details
Keywords: by Julia Hanna
- 09 Jan 2007
- First Look
First Look: January 9, 2007
standard. We also develop and test two extensions of the earlier model: the presence of provisions mandating royalty-free licensing is negatively associated with disclosure requirements, and when there are only a limited number of SSOs, the relationship between... View Details
Keywords: Martha Lagace
- 26 Jun 2017
- Research & Ideas
How Cellophane Changed the Way We Shop for Food
‘bloom,’ which consumers generally considered as a sign of good, fresh meat. But this ‘fresh’ red color did not actually indicate that the meat was the ‘freshest’ in terms of the time it was exposed to the air. Since meats were perishable... View Details
- 19 Sep 2016
- Research & Ideas
Why Isn't Business Research More Relevant to Business Practitioners?
“Most [business scholars] would agree that our primary duties include teaching our students and generating new knowledge in our research,” writes Toffel. “But the lack of practical relevance of much of our research might suggest that few... View Details
- 14 Jul 2020
- Research & Ideas
Restarting Under Uncertainty: Managerial Experiences from Around the World
rapidly leveraging new ways of doing things, both from an operational and commercial standpoint, quickly became a number one priority. Keeping up to date with the latest governmental information was a useful starting point for many, but it wasn’t enough to View Details
- 14 Feb 2005
- Research & Ideas
Desktop Search and Revenue Streams
The name of the game in Internet search has always been helping users find what they're looking for as quickly as possible, as precisely as possible. The panelists at the 2005 Cyberposium's "Search Visionary" session at Harvard... View Details
Keywords: by Julie Jette
- 27 Jul 2019
- Op-Ed
Does Facebook's Business Model Threaten Our Elections?
business strategy, part of Facebook’s business model since at least 2010. That’s when Facebook opened up its Graph application programming interface (API) to advertisers, giving them access to user data including their social network... View Details
Keywords: by George Riedel
- 19 Aug 2015
- Research & Ideas
Codeacademy’s Delicate Work of Adding Monetization Without Crushing Mission
users. Not only does it teach a skill set (coding) that is increasingly in demand in the job market, but its users are so loyal and engaged that they have provided the bulk of the learning content themselves... View Details
- 26 Oct 2017
- Research Event
In an Era of 'Fake News,' What is the Future of Advertising and Publishing?
at HBS and author of The Content Trap: A Strategist’s Guide to Digital Change. “It’s hard to think about revenue without willingness of users to pay,” Anand said. The panel included Brendan Eich, a... View Details
- 10 Nov 2008
- Research Event
Social Media Leads the Future of Technology
set the context for the ensuing discussion. Today, millions of Web users generate free content, and we are witnessing an "explosion" in video and cell phone use, he continued, with more than 100... View Details
Keywords: by Martha Lagace
- 10 Jan 2005
- Research & Ideas
Professors Introduce Valuation Software
have extended its generality and output to really help a broader user to take advantage of the insights that it provides. Q: How does the tool work? A: The tool requires users... View Details
Keywords: by Sean Silverthorne
- 17 Oct 2024
- Research & Ideas
The Reputation Risks of Sharing Fake News
not just to share anything that would benefit your political party if it were true.” The findings provide a key lesson for companies that advertise and share content on social media to gain a following: Sharing high-quality, accurate... View Details
Keywords: by Avery Forman
- 28 Aug 2007
- First Look
First Look: August 28, 2007
Harvard Business School Case 107-035 Obadiah Vineyard's owners create financial statements in accordance with generally accepted accounting principles (GAAP) to help them obtain funding to plant more acreage. The owners grapple with... View Details
Keywords: Martha Lagace