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      • March 2016
      • Article

      To Groupon or Not to Groupon: The Profitability of Deep Discounts

      By: Benjamin Edelman, Sonia Jaffe and Scott Duke Kominers
      We examine the profitability and implications of online discount vouchers, a relatively new marketing tool that offers consumers large discounts when they prepay for participating firms' goods and services. Within a model of repeat experience good purchase, we examine... View Details
      Keywords: Voucher Discounts; Groupon; Experience Goods; Repeat Purchase; Internet and the Web; Marketing Strategy; Marketing Communications
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      Edelman, Benjamin, Sonia Jaffe, and Scott Duke Kominers. "To Groupon or Not to Groupon: The Profitability of Deep Discounts." Marketing Letters 27, no. 1 (March 2016): 39–53. (First circulated in June 2011. Featured in Working Knowledge: Is Groupon Good for Retailers? Excerpted in HBR Blogs: To Groupon or Not To Groupon: New Research on Voucher Profitability.)
      • February 2016
      • Exercise

      Jim Sharpe: Operational Cash Flow Tool

      By: Joseph B. Fuller, Shikhar Ghosh and Christopher Payton
      In this exercise, you will examine the cash flow implications of different operating model assumptions and the effect that this has on financing decisions. View Details
      Keywords: Cash Flow; Financing and Loans
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      Fuller, Joseph B., Shikhar Ghosh, and Christopher Payton. "Jim Sharpe: Operational Cash Flow Tool." Harvard Business School Exercise 816-070, February 2016.
      • February 2016
      • Article

      Bridging Science and Technology Through Academic-Industry Partnerships

      By: Sen Chai and Willy C. Shih
      Partnerships that foster the translation of scientific advances emerging from academic research organizations into commercialized products at private firms are a policy tool that has attracted increased interest. This paper examines empirical data from the Danish... View Details
      Keywords: Economic Development; Technological Change; Government Policy; Technological Innovation; Research and Development; Information Technology; Policy; Technology Industry; Denmark
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      Chai, Sen, and Willy C. Shih. "Bridging Science and Technology Through Academic-Industry Partnerships." Research Policy 45, no. 1 (February 2016): 148–158.
      • Winter 2016
      • Article

      Analytics for an Online Retailer: Demand Forecasting and Price Optimization

      By: Kris J. Ferreira, Bin Hong Alex Lee and David Simchi-Levi
      We present our work with an online retailer, Rue La La, as an example of how a retailer can use its wealth of data to optimize pricing decisions on a daily basis. Rue La La is in the online fashion sample sales industry, where they offer extremely limited-time... View Details
      Keywords: Internet and the Web; Price; Forecasting and Prediction; Revenue; Sales; Retail Industry
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      Ferreira, Kris J., Bin Hong Alex Lee, and David Simchi-Levi. "Analytics for an Online Retailer: Demand Forecasting and Price Optimization." Manufacturing & Service Operations Management 18, no. 1 (Winter 2016): 69–88.
      • Article

      The Corporate Brand Identity and Reputation Matrix—The Case of the Nobel Prize

      By: Mats Urde and Stephen A. Greyser
      The purpose of this article is to explore corporate brand identity and reputation, with the aim of integrating them into a single managerial framework. The Nobel Prize serves as an in-depth field-based case study and is analysed using the Corporate Brand Identity and... View Details
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      Urde, Mats, and Stephen A. Greyser. "The Corporate Brand Identity and Reputation Matrix—The Case of the Nobel Prize." Journal of Brand Management 23, no. 1 (January 2016): 89–117.
      • Article

      Beyond Good Intentions: Prompting People to Make Plans Improves Follow-through on Important Tasks

      By: Todd Rogers, Katherine L Milkman, Leslie K. John and Michael I. Norton
      Many intend to stay fit but fail to exercise or eat healthfully; students intend to earn good grades but study too little; citizens intend to vote but fail to turnout. How can policymakers help people follow through on intentions like these? Plan-making, a tool that... View Details
      Keywords: Behavior; Success; Planning
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      Rogers, Todd, Katherine L Milkman, Leslie K. John, and Michael I. Norton. "Beyond Good Intentions: Prompting People to Make Plans Improves Follow-through on Important Tasks." Behavioral Science & Policy 1, no. 2 (December 2015): 33–41.
      • September 2015
      • Article

      Design and Implementation of a Privacy Preserving Electronic Health Record Linkage Tool in Chicago

      By: Abel Kho, John Cashy, Kathryn Jackson, Adam Pah, Satyender Goel, Jorn Boehnke, John Eric Humphries, Scott Duke Kominers and et al.
      Objective
      To design and implement a tool that creates a secure, privacy preserving linkage of electronic health record (EHR) data across multiple sites in a large metropolitan area in the United States (Chicago, IL), for use in clinical... View Details
      Keywords: Information; Customers; Safety; Rights; Ethics; Entrepreneurship; Health Care and Treatment; Health Industry; Chicago
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      Kho, Abel, John Cashy, Kathryn Jackson, Adam Pah, Satyender Goel, Jorn Boehnke, John Eric Humphries, Scott Duke Kominers, and et al. "Design and Implementation of a Privacy Preserving Electronic Health Record Linkage Tool in Chicago." Journal of the American Medical Informatics Association 22, no. 5 (September 2015): 1072–1080.
      • 2015
      • Chapter

      Design Thinking and Innovative Problem Solving

      By: Srikant Datar and Caitlin N. Bowler
      In 2012 we set out to answer two key questions. Can anyone, including MBAs and executives with superb analytical skills, learn to think more innovatively? If so, how might we go about developing these skills? Through close collaboration with individuals from major... View Details
      Keywords: Design Thinking; Problem Solving; Innovation; Design; Innovation and Invention; Cognition and Thinking
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      Datar, Srikant, and Caitlin N. Bowler. "Design Thinking and Innovative Problem Solving." Chap. 7 in Shaping Entrepreneurial Mindsets: Innovation and Entrepreneurship in Leadership Development, edited by Jordi Canals, 119–138. London: Palgrave Macmillan, 2015.
      • September–October 2015
      • Article

      Facts and Figuring: An Experimental Investigation of Network Structure and Performance in Information and Solution Spaces

      By: Jesse Shore, Ethan Bernstein and David Lazer
      Using data from a novel laboratory experiment on complex problem solving in which we varied the structure of 16-person networks, we investigate how an organization's network structure shapes performance of problem-solving tasks. Problem solving, we argue, involves both... View Details
      Keywords: Networks; Experiments; Clustering; Problem Solving; Exploration And Exploitation; Knowledge; Search; Collaboration; Collaboration Structures; Transparency; Communication; Communication Technology; Information; Knowledge Use and Leverage; Organizational Design; Organizational Structure; Performance Effectiveness; Theory; Information Industry; Information Technology Industry; Public Administration Industry; Technology Industry; Service Industry
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      Shore, Jesse, Ethan Bernstein, and David Lazer. "Facts and Figuring: An Experimental Investigation of Network Structure and Performance in Information and Solution Spaces." Organization Science 26, no. 5 (September–October 2015): 1432–1446. (Won 2014 INGRoup Outstanding Paper Award.)
      • June 10, 2015
      • Article

      High-Tech Tools Won't Automatically Improve Your Operations

      By: Stefan Thomke
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      Thomke, Stefan. "High-Tech Tools Won't Automatically Improve Your Operations." Harvard Business Review (website) (June 10, 2015).
      • 2015
      • Working Paper

      Mobile Money Services—Design and Development for Financial Inclusion

      By: Rajiv Lal and Ishan Sachdev
      Mobile money services are being deployed rapidly across emerging markets as a key tool to further the goal of financial inclusion. Financial inclusion, the development of novel methods to enable individuals at the base of the pyramid to access formal financial services... View Details
      Keywords: Social Marketing; Poverty; Emerging Markets; Product Launch; Economic Growth; Financial Services Industry
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      Lal, Rajiv, and Ishan Sachdev. "Mobile Money Services—Design and Development for Financial Inclusion." Harvard Business School Working Paper, No. 15-083, April 2015. (Revised July 2015.)
      • March 2015
      • Case

      Tim Keller at Katzenbach Partners LLC (A) (Abridged)

      By: Boris Groysberg and James Weber
      Tracks the first six months of a recent MBA grad, Tim Keller, at Katzenbach Partners, a boutique consulting firm focused on organizational change and strategy. Covers how Keller initially struggles with his assignment and ends with a question of whether or not he... View Details
      Keywords: Interpersonal Relations; Organization Behavior; Superior & Subordinate; Managing Projects; Informal Organization; Consulting; Professional Services; Leadership; Work-Life Balance; Decision Choices and Conditions; Organizations; Rank and Position; Product Development; Service Industry; Consulting Industry
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      Groysberg, Boris, and James Weber. "Tim Keller at Katzenbach Partners LLC (A) (Abridged)." Harvard Business School Case 415-070, March 2015.
      • March 2015
      • Module Note

      Power and Influence in Society

      By: Julie Battilana
      This module aims to help students understand how power and influence are employed, both to reproduce the status quo and to effect change in society. It first helps them to understand why, more often than not, power is used to reproduce the existing way individuals and... View Details
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      Battilana, Julie. "Power and Influence in Society." Harvard Business School Module Note 415-055, March 2015.
      • January 2015 (Revised April 2015)
      • Case

      Zeal: Launching Personalized and Social Learning

      By: John J-H Kim and Christine S. An
      Set in 2014, this case follows John Danner and his team at Zeal as they consider their product development strategy. In February 2013, serial entrepreneurs John Danner and Sanjay Noronha co-found Zeal, an education technology start up providing a web-based, mobile... View Details
      Keywords: Entrepreneurship; Education Technology; MVP; Product Development; Product Market Fit; Monetization Strategy; SaaS Business Models; Education; Personalized Learning
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      Kim, John J-H, and Christine S. An. "Zeal: Launching Personalized and Social Learning." Harvard Business School Case 315-052, January 2015. (Revised April 2015.)
      • 2014
      • Book

      Critical Knowledge Transfer: Tools for Managing Your Company's Deep Smarts

      By: Dorothy A. Leonard, Walter Swap and Garvin Barton
      When highly skilled subject matter experts, engineers, and managers leave their organizations, they take with them years of hard-earned, experience-based knowledge—much of it undocumented and irreplaceable. Organizations can thereby lose a good part of their... View Details
      Keywords: Knowledge Management
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      Leonard, Dorothy A., Walter Swap, and Garvin Barton. Critical Knowledge Transfer: Tools for Managing Your Company's Deep Smarts. Harvard Business Review Press, 2014.
      • October 2014
      • Background Note

      Leader-as-Architect: Alignment

      By: Ethan Bernstein, Ryan Raffaelli and Joshua Margolis
      Part of a leader's job is to equip the organization to transform inputs into outputs by defining organizational strategy, shaping organizational identity, and then managing four organizational components—formal organizational structure, culture, people, and critical... View Details
      Keywords: Organization; Resource Management; Leadership; Business Processes; Design; Organizational Design; Identity; Strategy; Resource Allocation; Strategic Planning; Alignment
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      Bernstein, Ethan, Ryan Raffaelli, and Joshua Margolis. "Leader-as-Architect: Alignment." Harvard Business School Background Note 415-039, October 2014.
      • 2015
      • Working Paper

      Bottlenecks, Modules and Dynamic Architectural Capabilities

      By: Carliss Y. Baldwin
      How do firms create and capture value in large technical systems? In this paper, I argue that the points of both value creation and value capture are the system's bottlenecks. Bottlenecks arise first as important technical problems to be solved. Once the problem is... View Details
      Keywords: Architecture; Architectural Knowledge; Dynamic Capabilities; Bottleneck; Modularity; Organization Design; Organization Boundaries; Property Rights; Organizational Design; Organizational Structure
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      Baldwin, Carliss Y. "Bottlenecks, Modules and Dynamic Architectural Capabilities." Harvard Business School Working Paper, No. 15-028, October 2014. (Revised May 2015.)
      • October 2014 (Revised January 2015)
      • Background Note

      Advanced Leadership in Public Education: Tools for Tackling Change from Outside the Building In

      By: Rosabeth Moss Kanter and Pamela Yatsko
      If you want to create change in public education but are not a school principal or other traditional public education leader, what do you need to do? This long, integrated background note examines the inspiring models and stories of individuals who are improving... View Details
      Keywords: Education Reform; Advanced Leadership Initiative; Social Issues; Social Entrepreneurship; Education; Leadership; Education Industry; United States
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      Kanter, Rosabeth Moss, and Pamela Yatsko. "Advanced Leadership in Public Education: Tools for Tackling Change from Outside the Building In." Harvard Business School Background Note 315-019, October 2014. (Revised January 2015.)
      • September 2014 (Revised January 2015)
      • Module Note

      Building Effective Working Relationships

      By: Lakshmi Ramarajan
      This note introduces a framework for deliberately building effective interpersonal relationships. First, we will define the necessary attributes of these relationships. Next, we will discuss common barriers to effectiveness. Lastly, we will provide tools to build and... View Details
      Keywords: Interpersonal Relations; Power And Influence; Networks; Interpersonal Communication; Performance Effectiveness
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      Ramarajan, Lakshmi. "Building Effective Working Relationships." Harvard Business School Module Note 415-030, September 2014. (Revised January 2015.)
      • September 2014 (Revised September 2015)
      • Exercise

      Project Planning

      By: Willy Shih, Pian Shu and Jill Avery
      This exercise introduces the basic tools of project management: the project timeline, the task list, and the Gantt chart. It is an exercise for the FIELD 2 course. View Details
      Keywords: Project Management; Management Practices and Processes; Manufacturing Industry; Service Industry; United States
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      Shih, Willy, Pian Shu, and Jill Avery. "Project Planning." Harvard Business School Exercise 615-030, September 2014. (Revised September 2015.)
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