Publications

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May 2016 (Revised April 2019)
Case

Legendary Entertainment: Moneyball for Motion Pictures

By: John A. Deighton and Leora Kornfeld

Legendary, the Hollywood studio responsible for such hits as Jurassic World and The Dark Knight, decides to take the marketing of its films in-house, and to market them fan-by-fan. Owner Thomas Tull acquires the big-data-in-sports firm started by Matt Marolda and... View Details

Keywords: ＂Marketing Analytics＂; Marketing Strategy; Decision Making; Motion Pictures and Video Industry; Entertainment and Recreation Industry

Career Coach

Lindsay Muller

Dallas. She can talk to students interested in working in consulting or transitioning from consulting into other industries. Employment Experience: United Health Insurance (Health Insurance Co; Medicare... View Details

Janice H. Hammond

Janice H. Hammond is the Jesse Philips Professor of Manufacturing. She currently serves as coursehead for the new MBA required course, Data Science for Managers. She serves as program chair for the HBS Executive Education International Women’s Foundation and Women’s... View Details

Keywords: apparel; distribution; e-commerce industry; manufacturing; retailing; textiles; transportation

October 2018
Case

Recipe for Success: Growth and Evolution at Cafe Cupcake

By: Anthony Mayo and Heather Beckham

Café Cupcake (CC) is a fast-casual restaurant chain that offers artisan cupcakes and light fare throughout the southeastern United States and Texas. This case chronicles the growth and evolution of Café Cupcake. It also considers the specific human resource challenges... View Details

Keywords: Growth and Development Strategy; Human Resources; Management; Organizational Change and Adaptation; Organizational Culture; Food and Beverage Industry

Program

Investment Management Workshop

Summary The Investment Management Workshop convenes the world's top principals, portfolio managers, and executives to explore the latest industry strategies and best practices. Focused on asset management, business strategy, business... View Details

George Serafeim

George Serafeim is the Charles M. Williams Professor of Business Administration at Harvard Business School. He co-leads a Lab, within Harvard's Digital, Data, Design Institute, that focuses on organizational transformation through major shifts, including those... View Details

Keywords: asset management; insurance industry; automobiles; industrial goods; fashion; food; green technology

W. Carl Kester

Carl Kester is a Baker Foundation Professor and the George Fisher Baker Jr. Professor of Business Administration, Emeritus at Harvard Business School. He is a member of the Finance Unit. He served as Deputy Dean for Academic Affairs (2006-2010), Chairman of the... View Details

Keywords: asset management; banking; education industry; financial services; investment banking industry; pharmaceuticals; private equity (LBO funds)

09 Jan 2006
Research & Ideas

What Really Drives Your Strategy?

strategy (and some consultants who advise on strategy) is that they assume that once you design strategy it gets executed. They don't look inside the process and realize that... View Details

Keywords: by Martha Lagace

December 2010 (Revised March 2013)
Case

Growing Pains at Stroz Friedberg

By: David A. Garvin and Carin-Isabel Knoop

In late spring 2009, Stroz Friedberg co-presidents Edward Stroz and Eric Friedberg had to set growth targets for 2010. The leading global consulting firm they had built specialized in managing digital risk and uncovering digital evidence and had grown very rapidly.... View Details

Keywords: Business Growth and Maturation; Change Management; Transition; Growth and Development Strategy; Growth Management; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Consulting Industry

July 2008 (Revised December 2009)
Case

Infosys' Relationship Scorecard: Measuring Transformational Partnerships

By: Francisco de Asis Martinez-Jerez, Robert S. Kaplan and Katherine Miller

This case analyzes Infosys' innovative approach to measuring performance in client relations. Infosys' strategy is evolving to build transformational partnerships from its original position as an outsourcer of end-to-end IT projects. A transformational partner helps... View Details

Keywords: Partners and Partnerships; Performance Evaluation; Attorney and Client Relationships; Job Cuts and Outsourcing; Balanced Scorecard; Competitive Strategy; Commercialization; Competitive Advantage; Economic Growth; Growth and Development Strategy; Consulting Industry; Consulting Industry; India

Professor Nolan earned his B.A. from the University of Washington in Production and Operations Research in 1962, and his M.B.A and Ph.D. in 1963 and 1966, respectively. Upon graduation in 1966, he joined Boeing Commercial Airplane Company as an Information... View Details

Keywords: aerospace; information technology industry; internet

23 Feb 2004
Research & Ideas

It’s Back to Business-Basics for Nonprofits

of The Bridgespan Group, a not-for-profit strategic consulting firm dedicated to nonprofits. Bradach spoke to an audience at Harvard Business School on January 21, 2004 as part of the Social Enterprise Faculty Seminar Series. Today's... View Details

Keywords: by Manda Salls

August 2011 (Revised May 2012)
Supplement

Narayana Hrudayalaya Heart Hospital: Cardiac Care for the Poor (B)

By: Tarun Khanna and Tanya Bijlani

Narayana Hrudayalaya (NH) has expanded into a multi-specialty health city in Bangalore and has grown to twelve locations across India. The hospital plans to build 300-bed secondary-care hospitals in smaller cities across India, with a goal to operate 30,000 beds in... View Details

Keywords: Emerging Markets; Growth and Development Strategy; Goals and Objectives; Social Enterprise; Health Care and Treatment; Poverty; Welfare; Health Industry; Bangalore; Cayman Islands; Africa