Filter Results:
(2,857)
Show Results For
- All HBS Web
(5,546)
- People (9)
- News (1,165)
- Research (2,857)
- Events (31)
- Multimedia (20)
- Faculty Publications (1,528)
Show Results For
- All HBS Web
(5,546)
- People (9)
- News (1,165)
- Research (2,857)
- Events (31)
- Multimedia (20)
- Faculty Publications (1,528)
Sort by
- April 6, 2023
- Article
A New NFT Launch Strategy: The Wave Mint
By: Scott Duke Kominers and 1337 Skulls Sers
In an NFT project, the mint—the process by which tokens are initially allocated—largely determines who your community is and how they and the broader market view the project going forward. In this piece, we review a new minting strategy recently introduced by 1337... View Details
Keywords: NFTs; Mechanism Design; Sales Management; Sales Model; Crypto Economy; Non-fungible Tokens; Networks; Product Launch; Auctions; Market Design
Kominers, Scott Duke, and 1337 Skulls Sers. "A New NFT Launch Strategy: The Wave Mint." a16zcrypto.com (April 6, 2023).
- 24 Apr 2023
- HBS Case
What Does It Take to Build as Much Buzz as Booze? Inside the Epic Challenge of Cannabis-Infused Drinks
impact can be limited by whether or not consumers can actually access the product. “You’re creating a lot of awareness with these ad campaigns,” says Israeli, who cofounded the Customer Intelligence Lab at the Digital, Data, and View Details
- 06 Jun 2024
- Research & Ideas
How Younger Immigrants Gain an Edge in American Business
between Vietnamese women and US servicemen, writing that they were largely “jobless, homeless, uneducated, unwanted, barely able to speak English” when they arrived to America. Spurred in part by outrage sparked View Details
Keywords: by Rachel Layne
- 17 Oct 2019
- Research & Ideas
‘Chick Beer’ for Women? Why Gender Marketing Repels More Than Sells
considered if the company hadn’t hyped their gender, according to a study by Harvard Business School. Why do these gender appeals alienate the very audience they aim to attract? People resist being categorized—or made to feel like they... View Details
- 16 Nov 2015
- Research & Ideas
Does Competition Make Us More Creative?
After providing information about its business and goals, a company sponsors a tournament of successive rounds where designers submit proposals to capture the winner-take-all award. Following each round, View Details
- March 2014
- Article
Choosing the Right Customer
By: Robert Simons
Companies that win in competitive markets identify a primary customer and dedicate maximum resources to meeting that customer's needs. This article will show you how to identify the best primary customer for your business by analyzing perspective, capabilities, and... View Details
Keywords: Strategy Execution; Customer Focus; Organization Design; Accountability; Management Control Systems; Customer Relationship Management; Organizational Design
Simons, Robert. "Choosing the Right Customer." Harvard Business Review 92, no. 3 (March 2014): 48–55.
- September 2012
- Article
The Size and Composition of Corporate Headquarters in Multinational Companies: Empirical Evidence
By: David J. Collis, David Young and Michael Goold
Based on a six-country survey of nearly 250 multinationals (MNCs), this paper is the first empirical analysis to describe the size and composition of MNC headquarters and to account for differences among them. Findings are as follows: MNC corporate headquarters are... View Details
Keywords: Headquarters; Subsidiaries; Multinational Corporations; Organization Design; Administrative Heritage; International Strategy; Business Subsidiaries; Organizational Design; Multinational Firms and Management; Size; Business Headquarters; Global Strategy
Collis, David J., David Young, and Michael Goold. "The Size and Composition of Corporate Headquarters in Multinational Companies: Empirical Evidence." Journal of International Management 18, no. 3 (September 2012): 260–275.
- 15 Aug 2023
- Research & Ideas
Why Giving to Others Makes Us Happy
give at all. “In some designs where people were told to do a task and were told that their efforts were going to be donated to a specific charity, that did not feel as good as being given a choice about where or whether to contribute,”... View Details
Keywords: by Michael Blanding
- 12 Mar 2024
- Research & Ideas
Publish or Perish: What the Research Says About Productivity in Academia
on things like the publication record and grant databases, which are not designed for us to see how science is operating.” Harvard Business School Assistant Professor Kyle Myers and seven colleagues surveyed professor-level researchers at... View Details
- 03 Jun 2013
- Research & Ideas
The Power of Rituals in Life, Death, and Business
Sake Of Science To find out whether it was possible to assuage grief by performing seemingly meaningless rituals designed by someone else, Norton and Gino conducted a... View Details
Keywords: by Carmen Nobel
- 30 Jul 2007
- Research & Ideas
Repugnant Markets and How They Get That Way
Unfair. Undignified. Inappropriate, unprofessional, distasteful—and most of all, repugnant. To the wonder and surprise of Alvin E. Roth, a Harvard economist, these harsh words are often hoisted to describe an important task of his: View Details
Keywords: by Martha Lagace
- 08 Nov 2022
- Research & Ideas
How Centuries of Restrictions on Women Shed Light on Today's Abortion Debate
mobility, female genital cutting, and anti-abortion attitudes. Will women stray when men are away? Becker, who works at the intersection of anthropology and economics, finds evidence for the theory that such customs and were designed to... View Details
Keywords: by Kara Baskin
- 27 Apr 2016
- Research & Ideas
How the FBI Reinvented Itself After 9/11
Business Administration in the Strategy unit and Senior Associate Dean for Research. Balancing design and identity Whereas organizational design is concerned with how tasks are prioritized, structured, and... View Details
Keywords: by Carmen Nobel
- 02 Oct 2006
- Research & Ideas
Negotiating in Three Dimensions
negotiating set-up. Negotiators sometimes can discover hidden sources of value and then craft agreements to unlock that value and overcome barriers created by poor deal design. Now let's move to some errors in our most familiar first... View Details
Keywords: by Martha Lagace
- 06 Dec 2022
- Research & Ideas
Latest Isn’t Always Greatest: Why Product Updates Capture Consumers
research suggests that marketers are well aware of the power of calling something “revised” as a means of selling products. A survey conducted by the researchers with former working professionals found that nearly half had worked at a... View Details
- 25 Oct 2010
- HBS Case
Tesco’s Stumble into the US Market
poses its own obstacles for multinationals entering new geographies. Your recent case on Tesco highlights challenges faced by companies coming to do business in the United States. Tell us about the initial strategy to conquer the United... View Details
- 27 Feb 2006
- Research & Ideas
When Rights of First Refusal Are a Bad Deal
position of the owner with the third party, but it also allows the initial offer to the tenant to be set high. To explore the question of who actually benefits from this particular right of first refusal, the researchers conducted an experiment View Details
- 25 Jul 2005
- Research & Ideas
An Organization Your Customers Understand
to solve the organization structure problem. The solution will be derived through analysis of the first of our four Cs: customer definition. Using an "outside-in" approach, we will start by View Details
Keywords: by Robert Simons
- 30 May 2024
- Research & Ideas
Racial Bias Might Be Infecting Patient Portals. Can AI Help?
convenience and speed. The report’s conclusion invites further study. Explanations for the disparities that the authors document range from differences in the types of questions or requests made by patients in the messages, the syntax of... View Details
- 12 Jan 2004
- Research & Ideas
Does Your HQ Operation Fit With Corporate Strategy?
sizes because companies are not required to report that level of detail. As a result, a survey is the only way to collect the data. Corporate headquarters need to be carefully designed to fit with the strategy. We were really trying to do... View Details
Keywords: by Martha Lagace