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Publications

Publications

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  • All HBS Web  (774)
    • People  (4)
    • News  (264)
    • Research  (451)
    • Multimedia  (1)
  • Faculty Publications  (76)

Show Results For

  • All HBS Web  (774)
    • People  (4)
    • News  (264)
    • Research  (451)
    • Multimedia  (1)
  • Faculty Publications  (76)
← Page 16 of 774 Results →

    Alfred C. Fuller

    Fuller developed a new, unique brush for household use and employed salesmen, called independent “dealers,” to sell his brushes directly to the consumer. Fuller grew sales of his firm from $40,000 in 1910 to $12 million in 1924. By 1930,... View Details
    Keywords: Personal Care & Home Products

      Gilbert Colgate

      Colgate merged with the Peet Company and B. J. Johnson, maker of Palmolive soap, the largest selling soap brand in America in the early 1900s. Colgate led the newly merged Colgate, Palmolive-Peet Company with assets of $63 million. The... View Details
      Keywords: Personal Care & Home Products
      • 12 Oct 1999
      • Research & Ideas

      Where Main Street Meets Wall Street

      be on the verge of another significant advance. For if the mutual fund first empowered the "little guy" by encouraging him to visit Wall Street, the Internet has captured the Street and placed it at his disposal, inside his View Details
      Keywords: by Garry Emmons; Financial Services

        Richard M. DeVos

        In 1959, with his partner Jay Van Andel, DeVos established one of the most profitable direct selling companies in the world. Van Andel and DeVos accomplished their success through the use of an elaborate pyramid-like distribution system... View Details
        Keywords: Personal Care & Home Products
        • 11 Mar 2001
        • Research & Ideas

        Wired and Black: Focus on Careers

        a struggle, but sometimes a rewarding one. "I don’t think you have to trust just the people who look familiar to you," Wiley said. "Even if you’re the only person of color, that doesn’t mean you can’t test the trust ... or... View Details
        Keywords: by Carrie Levine
        • 24 May 2004
        • Research & Ideas

        Becoming an Ethical Negotiator

        as an ethical argument, actually. It's really just a different calculation of personal costs and benefits. Regarding people as individual value-maximizers is a valid point of view, but it certainly isn't the only one. Other people see the... View Details
        Keywords: by Martha Lagace

          Reuben Mark

          When Mark took over in 1984, the consumer goods giant was in the midst of trying to reinvent itself. The company had grown tremendously in the 70s through a series of less than stellar acquisitions and one of Mark’s first tasks was to View Details
          Keywords: Personal Care & Home Products
          • 18 Jun 2001
          • Lessons from the Classroom

          Why Leaders Need Great Books

          describes the troubling experiences of a young man, Jerry, in his first real job. Jerry sells insurance to the poor on behalf of a large, faceless organization. The insurance he's selling is bogus and he... View Details
          Keywords: by Martha Lagace

            Estee Lauder

            Lauder built one of the most successful and exclusive cosmetic companies in the world. She was the pioneer of the “free sample” strategy, which marked a new era of salesmanship. To retain their aura of exclusivity, her products were sold in Saks Fifth Avenue and in... View Details
            Keywords: Personal Care & Home Products

              Edward G. Gardner

              Gardner began mixing hair and beauty products for blacks out of his basement during the 1940s. Around 1960, he began working for another beauty supply business and when it went bankrupt, Gardner took its customers and began producing his own line of Soft Sheen... View Details
              Keywords: Personal Care & Home Products

                Jay Van Andel

                In 1959, with his partner Richard DeVos, Van Andel established one of the most profitable direct selling companies in the world. Van Andel and DeVos accomplished their success through the use of an elaborate pyramid-like distribution... View Details
                Keywords: Personal Care & Home Products

                  Madam C. J. Walker

                  The intensity of Walker’s early jobs began to cause hair loss, and it was out of this unfortunate circumstance that grew her “secret” formula for a scalp ointment that promoted healthy hair growth. Madame Walker began selling her product... View Details
                  Keywords: Personal Care & Home Products
                  • 09 Jun 2014
                  • Research & Ideas

                  The Manager in Red Sneakers

                  casually dressed person is a big shot and why do we do it? What's going on psychologically?" Bellezza says. Keinan and Bellezza, teaming with HBS Associate Professor Francesca Gino, conducted a series of studies to gauge how people react... View Details
                  Keywords: by Dina Gerdeman; Consumer Products; Apparel & Accessories; Fashion
                  • 28 Oct 2013
                  • Research & Ideas

                  Book Excerpt: The Good Struggle: Responsible Leadership in an Unforgiving World

                  markets—a far cry from the buffer zones and spheres of influence surrounding the large twentieth-century hierarchical organizations. They typically didn't know whether their product would work, what it would really cost to make and sell... View Details
                  Keywords: by Joseph L. Badaracco
                  • 05 Jul 2006
                  • Research & Ideas

                  Reinventing the Dowdy Savings Bond

                  months. Marketing for the program was also eliminated. While all banks sell bonds, the $.50 to $.85 they earn for each transaction gives them little financial incentive to make the process easy for consumers. Finally, the Treasury's... View Details
                  Keywords: by Julia Hanna; Banking; Financial Services
                  • 10 Jan 2005
                  • Research & Ideas

                  Professors Introduce Valuation Software

                  understanding of how the market is judging their firm's stock. Typical decisions could include: (1) Should I buy or sell this stock? (2) As a private company, what would my stock be worth as a public company or if I had an IPO? (3) As a... View Details
                  Keywords: by Sean Silverthorne
                  • 22 Jan 2020
                  • News

                  What It Takes

                  Middle East, running a huge sovereign wealth fund, took it over. He was a royal family member. And I had never met him before, so I was going to be the first person who managed money for this giant institution. To meet him, it was going... View Details

                    William Guthy

                    reputable firms selling on late night television. Guthy was also a pioneer in the use of continuity programs for Infomercials which were very successful for Tony Robbins’ Personal Power books and products. View Details
                    Keywords: Retail
                    • 12 Sep 2007
                    • Op-Ed

                    Building Sandcastles: The Subprime Adventure

                    the monthly payments, particularly after the grace period of the low opening rate, he could sell the house, maybe make a profit. The dizzying escalation in home prices, however, masked the shaky underpinnings of this empire. When prices... View Details
                    Keywords: by Nicolas P. Retsinas; Banking; Construction; Real Estate
                    • 01 Sep 2013
                    • News

                    A Start-Up with Giddyup

                    with cowboy boots.' They're timeless and appreciated worldwide, so I don't have to guess fashion trends." Best advice "Don't worry about a business plan, just go and sell 50 pairs of boots." Capitalization "So far, just me and my savings;... View Details
                    Keywords: Clothing and Clothing Accessories Stores; Retail Trade
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