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Show Results For
- All HBS Web
(667)
- News (125)
- Research (443)
- Events (6)
- Multimedia (4)
- Faculty Publications (140)
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- 21 Oct 2014
- First Look
First Look: October 21
literature when it comes to linking sales efforts with strategy. Part 1 of this book provides data indicating how and why sales remain (by far) the biggest part of strategy implementation in most firms, the... View Details
Keywords: Sean Silverthorne
- 05 Aug 2008
- First Look
First Look: August 5, 2008
and by adjusting both fund purchases and full sales of stocks if their risky portfolios have performed well. Finally, the tendency for households to fully sell winning stocks is weaker for wealthy investors with diversified portfolios of... View Details
Keywords: Martha Lagace
- 17 Aug 2011
- Research & Ideas
Protecting against the Pirates of Bollywood
middle class, and the fact that India's film industry sold 3.2 billion tickets in 2009. “Movie piracy in India is rampant—you can get one online the day after a release” Harvard Business School Associate Professor Lakshmi Iyer, a native... View Details
- 02 Jun 2014
- Research & Ideas
Excerpt: ‘A Social Strategy’
benefit. In the first instance, observing that millions of people connect to friends and strangers on social platforms, some companies have chosen to enter the fray in a similar way, by trying to build relationships with people online as... View Details
- 06 Feb 2018
- First Look
First Look at New Research and Ideas: February 6, 2018
https://www.hbs.edu/faculty/Pages/item.aspx?num=53857 First Quarter 2018 Dialogue Beyond Engagement By: Hallowell, Roger, Hervé Coyco, and Randall White Abstract—No abstract available. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53796 forthcoming... View Details
- 05 Jul 2011
- First Look
First Look: July 5
Working PapersTo Groupon or Not to Groupon: The Profitability of Deep Discounts Authors:Benjamin Edelman, Sonia Jaffe, and Scott Duke Kominers Abstract We examine the profitability and implications of online discount vouchers, a new... View Details
Keywords: Sean Silverthorne
- 10 Feb 2015
- First Look
First Look: February 10
and contemporary art in the world. Stack was the architect of the Tate's "fifth gallery," its online presence. Stack had guided the Tate through two digital strategy planning processes, and his team had experienced much success... View Details
Keywords: Sean Silverthorne
- 21 Jun 2004
- Research & Ideas
Music Downloads: Pirates—or Customers?
Internet music piracy not only doesn't hurt legitimate CD sales, it may even boost sales of some types of music. Those were the counterintuitive findings released in March by Harvard Business School professor Felix Oberholzer-Gee and his... View Details
- 19 Jul 2016
- First Look
July 19, 2016
downgraded its sales forecast for the coming year, suggesting sales would now be flat. Meanwhile, online retailer Amazon was growing rapidly and, despite being less than... View Details
Keywords: Sean Silverthorne
- 14 Oct 2013
- Research & Ideas
Blockbuster! Why Star Power Works
that actual data on how markets are evolving tell a much different story than what Anderson predicted. As demand shifts from offline retailers with limited shelf space to online channels with much larger assortments, the View Details
- 28 Feb 2017
- First Look
First Look at New Research, February 28
internal factors that constrain or enable these responses, and examine how the firms’ responses affect their performance. Our empirical context is the U.S. newspaper industry, which has experienced increased competition following the entry of Craigslist, an View Details
Keywords: Sean Silverthorne
- 13 Jan 2009
- First Look
First Look: January 13, 2009
Working PapersCPC/CPA Hybrid Bidding in a Second Price Auction Authors:Benjamin Edelman and Hoan Soo Lee Abstract We develop a model of online advertising in which each advertiser chooses from multiple advertising measurement... View Details
Keywords: Martha Lagace
- 28 Oct 2019
- Research & Ideas
Brick-and-Mortar Stores Are Making a Comeback
"Clicks and Mortar." [Image: iStock] Related Reading How to Use Free Shipping as a Competitive Weapon Should Retailers Match Their Own Prices Online and in Stores? Research Paper Where Should We Build a Mall? The Formation of... View Details
- 10 Apr 2006
- Research & Ideas
Lessons from the Browser Wars
simplified access to the online world, transforming the Internet from a communications vehicle for academics into a mass consumer phenomenon. At the same time, the growing usefulness of the Internet drove View Details
- 07 Sep 2020
- Research & Ideas
How to Help Small Businesses Survive COVID's Next Phase
number of tough moments,” says Karen G. Mills, senior fellow at Harvard Business School. “I’m quite concerned that we haven’t even seen the tip of the iceberg of business closures.” Yelp, the online review website, estimates that almost... View Details
- 18 Apr 2005
- Research & Ideas
Prosper with Multi-Channel Retailing
prior to coming to Gap. She said that when the company launched walmart.com, the first thought was to literally replicate the store online. The company quickly learned that customers weren't willing to pay shipping costs on, say, toilet paper. However, she said the... View Details
- 25 Jul 2017
- First Look
First Look at New Research and Ideas: July 25, 2017
sales as an engine of growth in the early 2010s, but international sales had also stagnated over the past few years. Wal-Mart's leadership had targeted the rapidly growing e-commerce arena as a strategic... View Details
Keywords: Carmen Nobel
- 19 Mar 2013
- First Look
First Look: March 19
report higher future sales growth and show a negative relation between profitability change and sales growth in high corruption geographic segments compared to firms with high anticorruption efforts. The net... View Details
Keywords: Sean Silverthorne
- 11 Feb 2008
- Research & Ideas
Does Democracy Need a Marketing Manager?
contributions. For example, on the liberal side of the spectrum, you have Democracy for America, founded by Howard Dean, and also Moveon.org. However, online enthusiasm does not necessarily translate into the superior on-the-ground... View Details
Keywords: by Sean Silverthorne
- 05 Jul 2016
- First Look
July 5, 2016
the ask is not avoided and factors that may be viewed self-servingly are neither introduced nor highlighted. In doing so, results from a field study and complementary online study document evidence that less prosocial behavior results... View Details
Keywords: Sean Silverthorne