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Show Results For
- All HBS Web
(635)
- News (120)
- Research (447)
- Events (6)
- Multimedia (4)
- Faculty Publications (139)
- 24 Mar 2015
- First Look
First Look: March 24
Search listing. The authors consider implications of these findings for competition policy and for online marketing strategies. Download working paper: http://www.benedelman.org/publications/gfs-2015-03-09.pdf Markets with Price Coherence... View Details
Keywords: Sean Silverthorne
- 07 Sep 2011
- First Look
First Look: Sept. 7
practitioners. In this study of athlete endorsements, we find there is a positive payoff to a firm's decision to sign an endorser, and that endorsements are associated with increasing sales in an absolute sense and relative to competing... View Details
Keywords: Sean Silverthorne
- 16 Nov 2010
- First Look
First Look: November 16, 2010
Users? Anita Elberse and Sunil GuptaHarvard Business School Case 510-053 In January 2010, YouTube, the world's largest online video aggregator, was still seeking to become profitable. Was the time right for Google, YouTube's parent... View Details
Keywords: Sean Silverthorne
- 21 Aug 2012
- First Look
First Look: August 21
to isolate exogenous shocks to local ethnic populations, and identify a causal link between local networks and firm trade links. Firms that exploit their local networks (strategic traders) see significant increases in future sales growth... View Details
Keywords: Sean Silverthorne
- Web
Winners & Runners-Up | New Venture Competition
Health helps doctors select the healthiest embryo(s) for assisted reproductive therapy. Darza Yazan Halwani, MBA 2020 Business Track Runner-Up DARZA is a new e-commerce fashion brand that provides the best online shopping fashion... View Details
- 12 Mar 2006
- Research & Ideas
New Research Explores Multi-Sided Markets
(the quintessential two-sided platform) must serve both men and women. Q: Please give some examples of these markets. A: Examples are pervasive in today's economy and range from dating clubs (men and women), financial exchanges, real estate listings, View Details
- 16 Feb 2010
- Research & Ideas
The Outside-In Approach to Customer Service
shareholder returns of 150 percent while the S&P 500 has delivered 14 percent. They've also grown their sales 134 percent while the S&P 500 has grown just 53 percent. Clearly, these firms have found something that allows them to... View Details
- 01 Jun 2023
- News
Pet Project
plateau online with rising costs due to iOS 14 privacy limiting tracking, so retail will open the door to a huge new pool of captive customers. Maev can offer different SKUs for retail, even if it’s just a sticker on the packaging—and... View Details
- Web
HBS - Financials | Supplemental Financial Information
Publishing 27% Endowment Distribution & Current 18% Executive Education Tuition 14% MBA Tuition & Fees 8% HBS Online 2% Housing, Rents, & Other MBA Tuition and Fees Student tuition and fee revenue from the MBA program increased 21 percent... View Details
- 11 Sep 2012
- First Look
First Look: September 11
revenues, it was still the biggest CE retailer, but sales were flat and profits had collapsed. Meanwhile, Amazon's sales in Best Buy's categories were growing at more than 50% p.a. and its total sales, at... View Details
Keywords: Sean Silverthorne
- 10 Mar 2009
- First Look
First Look: March 10, 2009
Chain Planning: A Case Study of Sales and Operations Planning (revised) Authors: Rogelio Oliva and Noel H. Watson Abstract In most organizations, supply chain planning is a cross-functional effort. Functional areas such as sales,... View Details
Keywords: Martha Lagace
- 23 Jul 2012
- Research & Ideas
The Power of Conversational Leadership
technology." The book provides a quick overview of the social technology that helps global corporate communication mimic personal conversation: internal blogs (in which leaders share their thoughts and employees have a chance to comment), wikis (which enable... View Details
Keywords: by Carmen Nobel
- 13 Nov 2013
- Research & Ideas
Should Men’s Products Fear a Woman’s Touch?
percent of Porsche-driving television and movie characters have been male. SUVs, however, are commonly associated with women drivers. To gauge the effect of the change among loyal Porsche owners, Avery analyzed online conversations among... View Details
- 11 May 2016
- Research & Ideas
Fix This! Why is it so Painful to Buy a New Car?
1989 about service in the auto industry, Ford Motor Co.: Dealer Sales and Service, puts it best: “Nothing much has changed over 25 years. The experience is still generally awful.” Sure, there have been pockets of customer-service... View Details
- Web
Tsedal Neeley | About
The Language of Global Success: How a Common Tongue Transforms Multinational Organizations chronicles the five-year transformation of a globalizing company. Tsedal's work has been featured in many media outlets, including television and View Details
- 09 Mar 2003
- Research & Ideas
Six Keys to Building New Markets by Unleashing Disruptive Innovation
pushed digital cameras based on the value proposition that they made it easy to edit out the red eyes from all your images and create an online album of your best photos. Research shows, however, that 98 percent of all photos get looked... View Details
- 01 Jun 2023
- News
Buy Big, Sell Small
least 75 percent of India’s consumer goods sales despite the significant inefficiencies of an outdated business model. “Kiranas are limited-inventory, 2,000- to 5,000-square-foot shops that don’t always get on-time deliveries or access to... View Details
- 28 Oct 2014
- First Look
First Look: October 28
disproportionately affected the most visited travel sites, reducing use of organic listings sending no-charge traffic to those sites by lowering their prominence and perceived importance, while highlighting paid listings to the same sites. The authors consider the... View Details
Keywords: Carmen Nobel
- 08 Jun 2010
- First Look
First Look: June 8
to accomplish the following: mine your sales data to identify "homerun" products you're missing; reinvent your forecasting and pricing strategies; build end-to-end agility into your supply chain; establish incentives that align... View Details
Keywords: Martha Lagace
- 17 Dec 2014
- Research & Ideas
How Our Brain Determines if the Product is Worth the Price
will appear in a forthcoming issue of the Journal of Marketing Research. The research could help retailers and marketers decide when it's best to lead with price, which products work best with that strategy, and how to frame sales... View Details