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Show Results For
- All HBS Web
(657)
- News (110)
- Research (498)
- Events (6)
- Multimedia (3)
- Faculty Publications (86)
- 03 May 2011
- First Look
First Look: May 3
Purchase this case:http://cb.hbsp.harvard.edu/cb/product/111026-PDF-ENG Cork'd: Building a Social Network for Wine Lovers Peter A. ColesHarvard Business School Case 911-026 Lindsay Ronga and Gary Vaynerchuk are launching Cork'd, an View Details
Keywords: Sean Silverthorne
- 10 Oct 2007
- First Look
First Look: First Look: October 10
Abstract We study the effect of small windfalls on consumer-spending decisions by examining the purchasing behavior of a sample of online grocery shoppers over the course of a year. We compare the View Details
Keywords: Martha Lagace
- 05 Jul 2011
- First Look
First Look: July 5
monetize online access to content. Programming changes, new advertising strategies, and deals via online distribution platforms are presented as means to capture the value of View Details
Keywords: Sean Silverthorne
- 10 Jul 2018
- First Look
New Research and Ideas, July 10, 2018
higher-priced items first can simultaneously increase the average selling price and the overall purchase rate. We test these predictions in a series of field experiments conducted with an online fashion and... View Details
Keywords: Dina Gerdeman
- 28 Feb 2017
- First Look
First Look at New Research, February 28
internal factors that constrain or enable these responses, and examine how the firms’ responses affect their performance. Our empirical context is the U.S. newspaper industry, which has experienced increased competition following the entry of Craigslist, an View Details
Keywords: Sean Silverthorne
- 20 May 2008
- First Look
First Look: May 20, 2008
tolerance, can have substantial welfare costs. Download the paper from SSRN ($5): http://papers.nber.org/papers/w13966 I'll Have the Ice Cream Soon and the Vegetables Later: A Study of Online Grocery View Details
Keywords: Martha Lagace
- 15 May 2012
- First Look
First Look: May 15
interconnected world, leveraging Home Depot's brick-and-mortar success in the new environment, and continuing to build and sustain lasting emotional connections with customers. Purchase this... View Details
Keywords: Carmen Nobel
- 21 Jun 2011
- First Look
First Look: June 21
Kerr, Ann Cullen, and Alexis BrownellHarvard Business School Note 811-095 This note provides students with an approach to using online databases to analyze companies, industries, and markets, including country markets. View Details
Keywords: Sean Silverthorne
- 03 Mar 2015
- First Look
First Look: March 3
advertising strategy, and leather sourcing issues. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/514078-PDF-ENG Harvard Business School Case 815-070 The Grommet The Grommet, an online product... View Details
Keywords: Sean Silverthorne
- 23 Oct 2006
- Research & Ideas
Will the “Long Tail” Work for Hollywood?
long-tail view suggests that consumers will purchase an increasing number and a wider variety of videos, everything from Hollywood classics to obscure foreign films. Long-tail proponents believe that consumers have very different tastes,... View Details
- 22 Jun 2010
- First Look
First Look: June 22
PublicationsPathologies of Online Display Advertising Marketplaces Author:Benjamin Edelman Publication:ACM Sigecom Exchanges, June 2010 Abstract Much has been written about online search advertising, where... View Details
Keywords: Martha Lagace
- 18 Feb 2014
- First Look
First Look: February 18
possibilities of multiple voucher purchases and firm price re-optimization. Despite the potential benefits of online discount vouchers to certain firms in certain circumstances, our analysis reveals the... View Details
Keywords: Sean Silverthorne
- 01 Sep 2013
- News
The New Rules of E-Commerce
proving the freshness of his eggs. Empower partners over products. Rakuten allows its merchants great leeway in crafting their online portals. Site designs encourage customers to linger and explore rather than View Details
- 08 Jan 2008
- First Look
First Look: January 8, 2008
but I Want to Watch the Comedy Now: Intrapersonal Conflict and Myopia in Online DVD Rentals Authors:Katherine L. Milkman, Todd Rogers, and Max H. Bazerman Abstract We report on a field study demonstrating systematic differences between... View Details
Keywords: Martha Lagace
- 13 Jan 2015
- First Look
First Look: January 13
Online Sales By: Teixeira, Thales S. Abstract—Consumers have become avid media multitaskers, moving seamlessly between their TVs and digital devices. Shorter TV commercials have reduced both the quantity and quality of consumer attention... View Details
Keywords: Sean Silverthorne
- 01 Dec 2016
- News
HBS Alumni On Leading Their Alma Mater
true to ourselves and to the things that make us distinctive, while also evolving in a way that will allow us to take on these new challenges? “[Students] are valuing education more as a consumer—a purchased good versus an experience that... View Details
Keywords: Dan Morrell
- 12 Apr 2016
- First Look
April 12, 2016
https://www.hbs.edu/faculty/Pages/item.aspx?num=50914 April 2016 Harvard Business Review Network Effects Aren't Enough By: Hagiu, Andrei, and Simon Rothman Abstract—In many ways, online marketplaces are the perfect business model. Since... View Details
Keywords: Sean Silverthorne
- 01 Nov 2011
- First Look
First Look: Nov. 1
U.S. by selling parts at fair prices though online channels. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/812032-PDF-ENG South Africa (A): Stuck in the Middle? Richard H. K. Vietor and Diego... View Details
Keywords: Sean Silverthorne
- 08 Jan 2019
- First Look
New Research and Ideas, January 8, 2019
https://www.hbs.edu/faculty/Pages/item.aspx?num=55409 Harvard Business School Case 119-023 Chateau Winery (A): Unsupervised Learning This case follows Bill Booth, marketing manager of a regional wine distributor, as he applies unsupervised learning on data about his... View Details
Keywords: Dina Gerdeman
- 01 Dec 2017
- News
2017 in Retail: Voice-Activated, One-Hour-Delivery Shopping
Technology is changing everything about how we shop. Two decades ago when we needed something, we went to the store. That’s what we’d done for hundreds of years. Then we began to turn to the computer. Now shopping means reaching for our phones; today, over half of all... View Details