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  • All HBS Web  (1,382)
    • People  (2)
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    • Research  (537)
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Show Results For

  • All HBS Web  (1,382)
    • People  (2)
    • News  (422)
    • Research  (537)
    • Events  (11)
    • Multimedia  (13)
  • Faculty Publications  (183)
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  • 06 May 2021
  • HBS Case

How Four Women Made Miami More Equitable for Startups

As CEO of Caribu, Tuchman set about to expand its online library of books and games and became one of the few Latina founders with a technology-based growth company. Miami native Felecia Hatcher held corporate jobs in technology until the... View Details
Keywords: by Carolyn DiPaolo
  • 14 Jul 2020
  • Research & Ideas

Restarting Under Uncertainty: Managerial Experiences from Around the World

proactive effort to be as effective and clear as possible in their communication to both internal and external stakeholders. Importantly, a vast majority of the initiatives that companies in our sample are implementing do not require... View Details
Keywords: by Raffaella Sadun, Andrea Bertoni, Alexia Delfino, Giovanni Fassio, and Mariapaola Testa
  • 23 Jan 2013
  • Research & Ideas

Three-Dimensional Strategy: Winning the Multisided Platform

When start-up thredUP launched its peer-to-peer online exchange for used children's clothes two and a half years ago, its creators were the latest generation of entrepreneurs competing online as multi-sided... View Details
Keywords: by Julia Hanna
  • 19 Dec 2017
  • First Look

New Research and Ideas, December 19, 2017

successfully increase immigrants' political participation, even when they do not specifically target their communities and concerns. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53575 November 28, 2017 athenaInsight... View Details
Keywords: Carmen Nobel
  • 02 Apr 2013
  • First Look

First Look: April 2

http://hbr.org/search/713405-PDF-ENG Harvard Business School Case 409-112 Lawson: Becoming the Community Store of 9,000 Japanese Communities No abstract available. Purchase this case:... View Details
Keywords: Sean Silverthorne
  • 13 Nov 2019
  • Research & Ideas

Don't Turn Your Marketing Function Over to AI Just Yet

perspective, using basic economic principles—assuming customers prefer lower-priced products, for example—to build models that can begin to explain how consumers approach online search. (See Large-Scale Demand Estimation with Search... View Details
Keywords: by Kristen Senz
  • 18 Jun 2018
  • Research & Ideas

Warning: Scary Warning Labels Work!

sizes, and more water and mid-calorie options.” Cities look for public support If cities want to win public approval for labels, this research suggests it might behoove them to publicize information about their effectiveness. A related View Details
Keywords: by Dina Gerdeman; Advertising; Public Relations
  • 14 Jul 2022
  • Research & Ideas

When the Rubber Meets the Road, Most Commuters Text and Email While Driving

how automated cars might be designed to minimize major accidents. For their time-use study, the researchers conducted online interviews with about 400 knowledge workers, who make up a large percentage of commuters on today’s roadways and... View Details
Keywords: by Jay Fitzgerald
  • 27 Apr 2020
  • Research & Ideas

How Remote Work Changes What We Think About Onboarding

practice of onboarding new employees. Although hiring is already a forgotten luxury for many firms, at least for the time being, others are still bringing aboard new people, such as those who made hiring commitments before the outbreak worsened. And then there are... View Details
Keywords: by Boris Groysberg
  • 27 Sep 2011
  • First Look

First Look: September 27

is similar to those used by many organizations to encourage employees to communicate about operational problems. We find that process-improvement campaigns prompt employees to speak up and that campaigns increase the frequency of voicing... View Details
Keywords: Sean Silverthorne
  • 13 Sep 2010
  • Research & Ideas

The Consumer Appeal of Underdog Branding

meaning of their lives, and they remain hopeful about achieving them, even when faced with obstacles. Many contemporary brand biographies contain underdog narratives. Product packaging, corporate Web sites, blogs, and marketing View Details
Keywords: by Martha Lagace
  • 12 May 2020
  • Research & Ideas

It’s Time To Relaunch Your Remote Team

interactions might be more suitable for delayed communication platforms, like email, which allows team members time to think and prioritize before responding. Other topics might require instant communication... View Details
Keywords: by Tsedal Neeley
  • 19 Sep 2016
  • Research & Ideas

Why Isn't Business Research More Relevant to Business Practitioners?

Like many business leaders, Donovan Neale-May routinely seeks out information on business innovation and management trends. He reads reports from market analysis firms, white papers from companies in his field, and articles in online... View Details
Keywords: by Carmen Nobel; Education
  • 22 May 2017
  • Lessons from the Classroom

A Luxury Industry Veteran Teaches the Importance of Aesthetics to Budding Business Leaders

financial value. As Brown often says, “Aesthetics matter.” The business of aesthetics is built on storytelling, too. “You can have a well-developed sense of what is beautiful and pleasurable, but if you can’t communicate it, you probably... View Details
Keywords: by Carmen Nobel; Beauty & Cosmetics; Apparel & Accessories; Auto; Tourism
  • 30 Jan 2020
  • Research & Ideas

The Upside of Highlighting a Product's Downsides

customers more control and set their brands apart. The online apparel retailer Everlane provides detailed descriptions about the factories that produce its clothing. And Lemonade has upended traditional insurance by taking a set portion... View Details
Keywords: by Danielle Kost
  • 10 Sep 2020
  • Research & Ideas

The COVID Two-Step for Leaders: Protect and Pivot

enough data and information to do so. Plans, and the corresponding KPIs and other metrics that will empower your team to execute them, should be adjusted to address the company’s immediate needs and short-term goals, and communicated... View Details
Keywords: by Boris Groysberg and Katherine Connolly Baden
  • 22 Jul 2019
  • Book

How to Be a Digital Platform Leader

business for 20 years. Its acquisition of Jet.com, however, let Walmart aggressively expand the top line of its platform revenue and bring in a team that understood platforms. Although still far behind Amazon, Walmart’s acquisition of Jet.com finally turned Walmart... View Details
Keywords: by Martha Lagace
  • 19 Oct 2016
  • Book

Three Critical Mistakes Digital Businesses Make With Content

Keywords: by Michael Blanding; Retail; Music
  • 26 Oct 2017
  • Research Event

In an Era of 'Fake News,' What is the Future of Advertising and Publishing?

White House popularized the term “fake news,” the influence of social media advertising and online publishing requires serious reexamination. That began to happen October 24 at the The Future of Advertising and Publishing conference held... View Details
Keywords: by Jen Deaderick; Media & Broadcasting; Journalism & News
  • 03 Sep 2024
  • Research & Ideas

Is It Even Possible to Dam the Flow of Misleading Content Online?

As a polarizing US presidential election nears, moderating controversial content on social media poses a pressing problem for tech giants. But no matter how many employees they hire, lines of code they write, or new content policies they implement, major platforms face... View Details
Keywords: by Jay Fitzgerald; Information Technology; Technology
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