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  • 27 Nov 2023
  • Research & Ideas

Voting Democrat or Republican? The Critical Childhood Influence That's Tough to Shake

life.” What else can we learn about voters? Technology and data availability have created new opportunities to study voter and candidate behavior. For example, researchers can now chart timelines based on candidates’ messages to voters... View Details
Keywords: by Ben Rand
  • March 2020
  • Article

Gender Differences in Communicative Abstraction

By: Priyanka D. Joshi, Cheryl J. Wakslak, Gil Appel and Laura Huang
Drawing on construal level theory, which suggests that experiencing a communicative audience as proximal rather than distal leads speakers to frame messages more concretely, we examine gender difference in linguistic abstraction. In a meta-analysis of prior studies... View Details
Keywords: Construal Level Theory; Psychological Distance; Gender; Communication; Leadership
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  • 20 Jun 2023
  • Research & Ideas

Looking to Leave a Mark? Memorable Leaders Don't Just Spout Statistics, They Tell Stories

It doesn’t matter if you’re crafting a pitch for tech investors, consumers, or election-season voters. If you want your target audience to remember your message the next day, tell a story. That’s one of the findings of a new study by... View Details
Keywords: by Scott Van Voorhis

    A New Approach to Building Your Personal Brand

    For better or worse, in today's world everyone is a brand. Whether you're applying for a job, asking for a promotion, or writing a dating profile, your success will depend on getting others to recognize your value. So, you need to get comfortable marketing yourself. In... View Details
    • 26 Apr 2023
    • In Practice

    Is AI Coming for Your Job?

    irrelevant construct when considering how to harness generative AI’s capabilities. Processes ranging from negotiating contracts with vendors to developing marketing messages will be redesigned from the ground up in order to exploit the... View Details
    Keywords: by Kristen Senz; Technology
    • 22 Apr 2010
    • Working Paper Summaries

    Audit Quality and Auditor Reputation: Evidence from Japan

    Keywords: by Douglas J. Skinner & Suraj Srinivasan
    • Winter 2020
    • Article

    The Sky above and the Mud below: Two Books about Steve Jobs

    By: Richard S. Tedlow
    Steve Jobs was the most charismatic businessperson in the modern era. When he died, on October 5, 2011, Apple was inundated with condolence messages from all over the United States and from around the world. These notes were sent not only to Apple headquarters in... View Details
    Keywords: Steve Jobs; Impact
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    • 14 Feb 2022
    • Research & Ideas

    Curiosity, Not Coding: 6 Skills Leaders Need in the Digital Age

    feel safe. The best leaders show compassion by asking the right questions and actively listening, even when the messages they receive reveal concern, skepticism, or fear. Vulnerable. Participants said they’re learning to be more... View Details
    Keywords: by Linda A. Hill, Ann Le Cam, Sunand Menon, and Emily Tedards; Technology
    • Forthcoming
    • Article

    Engaging Customers with AI in Online Chats: Evidence from a Randomized Field Experiment

    By: Shunyuan Zhang and Das Narayandas
    We examine how artificial intelligence (AI) affected the productivity of customer service agents and customer sentiment in online interactions. Collaborating with a meal delivery company, we conducted a randomized field experiment that exploited exogenous variation in... View Details
    Keywords: AI and Machine Learning; Customer Focus and Relationships; Performance Efficiency
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    • April 2024 (Revised November 2024)
    • Case

    Moderna: Pioneering a People Platform to Accelerate Science Innovation

    By: Tatiana Sandino, Emil Dy and Samuel Grad
    Moderna was founded in 2010 to explore how messenger ribonucleic acid (mRNA) could be used to create breakthrough medicines by encoding instructions for the body to create antibodies. When Stéphane Bancel (HBS 2000) took over in 2011, he bet on the potential of this... View Details
    Keywords: Disruptive Innovation; Talent and Talent Management; Selection and Staffing; AI and Machine Learning; Digital Strategy; Innovation and Management; Leadership Development; Management Practices and Processes; Management Systems; Organizational Culture; Performance Evaluation; Alignment; Employee Relationship Management; Science-Based Business; Expansion; Pharmaceutical Industry; Biotechnology Industry; United States
    Related
    • November 2014 (Revised March 2015)
    • Case

    Disrupting the Meat Industry: Tissue Culture Beef

    By: Jose B. Alvarez and Matthew G. Preble
    Dr. Mark Post and his team at Maastricht University were perfecting their tissue culture beef product—made entirely from muscle grown in his lab—to give it the same taste, texture and appearance of a traditional beef hamburger. A previous iteration of this product had... View Details
    Keywords: Innovation; Beef Production; Environmental Impacts Of Food Production; Agribusiness; Animal-Based Agribusiness; Disruptive Innovation; Innovation and Invention; Environmental Sustainability; Food; Agriculture and Agribusiness Industry; Food and Beverage Industry; Netherlands; United States; United Kingdom
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    • 2018
    • Working Paper

    Show or Tell? Improving Agent Decision Making in a Tanzanian Mobile Money Field Experiment

    By: Jason Acimovic, Chris Parker, David F. Drake and Karthik Balasubramanian
    When workers make operational decisions, the firm's global knowledge and the workers’ domain-specific knowledge complement each other. Oftentimes workers have the final decision-making power. Two key decisions a firm makes when designing systems to support these... View Details
    Keywords: Employees; Decision Making; Training; Performance Improvement; Money; Mobile Technology; Developing Countries and Economies; Financial Services Industry
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    • 11 Apr 2023
    • Op-Ed

    The First 90 Hours: What New CEOs Should—and Shouldn't—Do to Set the Right Tone

    willing to tie their future to yours, and you may want to mentor them as potential successors. Your initial team should be finalized and in place by the end of week two and should be meeting on a regular schedule starting in week three. The View Details
    Keywords: by John Quelch
    • 21 Nov 2023
    • Op-Ed

    The Beauty Industry: Products for a Healthy Glow or a Compact for Harm?

    In my recently published book Deeply Responsible Business, I write about business leaders since the 19th century who have acted responsibly, often by putting the welfare of their communities above the idea of maximizing profits. I make a sharp distinction between... View Details
    Keywords: by Geoffrey Jones; Beauty & Cosmetics
    • 05 Sep 2023
    • Book

    Thriving After Failing: How to Turn Your Setbacks Into Triumphs

    economy, managers need to send the message that they support employees even when they make mistakes, she says. “Each and every one of us is a fallible human being. That’s not a choice or a judgment, that’s just a fact,” Edmondson says.... View Details
    Keywords: by Michael Blanding
    • January 2019
    • Case

    Understanding the Brand Equity of Nestlé Crunch Bar: A Market Research Case

    By: Jill Avery and Gerald Zaltman
    In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of 20 of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Under the terms of the Nestlé acquisition, each of the purchased... View Details
    Keywords: Brand Equity; Marketing; Market Research; Qualitative Research; Marketing Communication; Customer Satisfaction; Brands and Branding; Consumer Behavior; Marketing Communications; Marketing Strategy; Food and Beverage Industry; United States; North America; Italy
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    • 03 Oct 2023
    • Research Event

    Build the Life You Want: Arthur Brooks and Oprah Winfrey Share Happiness Tips

    get no satisfaction." He's been singing it for like 100 years, right? Why? Because it's it's this theme you know we can feel. It's not a great song, but the message really resonates with us. He's been singing that-- by the way, that was... View Details
    Keywords: by HBS Staff
    • Web

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    Hedge Fund Manufacturing Non-Profit Other Financial Services Real Estate Retail Services Technology Venture Capital / Private Equity / LBO Other - Please note in message Message* Career & Professional Development Harvard Business School... View Details
    • 06 Nov 2012
    • First Look

    First Look: November 6

    Publications The Architecture of Innovation: The Economics of Creative Organizations Author: Josh Lerner Publication: Harvard Business Press Books, 2012 Abstract Innovation is a much-used buzzword these days, but when it comes to creating and implementing a new idea,... View Details
    Keywords: Sean Silverthorne
    • 05 May 2014
    • Research & Ideas

    Reflecting on Work Improves Job Performance

    participants received the same instructions as those in the reflection group, but with an additional message informing them that their notes would be shared with future participants. Results showed that the reflection and sharing group... View Details
    Keywords: by Carmen Nobel