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- All HBS Web
(2,802)
- People (8)
- News (629)
- Research (1,602)
- Events (2)
- Multimedia (7)
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- 26 May 2016
- News
W. James McNerney Jr., MBA 1975
abilities. “I liked the compete-and-cooperate culture at HBS,” says the social chair of Section B. “You help each other and you want to be the best.” McNerney furthered his education through positions at the gold standards in marketing... View Details
- 01 Dec 2002
- News
HBS Alumni Association Board of Directors: President's Report
addition, it will examine marketing strategies for existing programs and services and evaluate their effectiveness relative to the alumni audience they are targeting. The committee will serve as a resource to the School as the capital... View Details
- 11 Jul 2012
- News
A Man, and a Plan, in Africa
the fastest-growing markets over the next several decades, building on the energy, skills, and aspirations of many of those people, offering a great opportunity for investors and businesses to ‘do well while doing good.’” Asked about his... View Details
- 01 Feb 2001
- News
Drilling Down
The news last October of Chevron's proposed acquisition of Texaco for $36 billion in stock was hardly surprising to industry analysts. The planned merger — which would streamline projects and save some $1.2 billion annually — was... View Details
- 01 Dec 2016
- News
Vive la Madeleine!
the pantheon of classic French treats. In the 1980s, the company employed nearly 400 workers and enjoyed a 40 percent market share. Subjected to a series of buyouts, the product line shifted to a more mass-market approach that led to a... View Details
- 01 Dec 2003
- News
HBS Launches Alumni Survey
career services, curriculum development, executive education, alumni relations, and publishing,” says David Lampe, the School’s executive director of Marketing and Communications. The survey, developed and administered with the help of... View Details
- 01 Nov 2018
- News
Showing Girls the Possibilities
Ann Fudge (MBA 1977) is the former chairman and CEO of marketing giant Young & Rubicam Brands and serves on a number of corporate boards. In this interview, she talks about another, more personal focus of her efforts and energies. “If I... View Details
- 01 Sep 2018
- News
Your Keyboard Is Listening
simplify negotiations, and plan to market the product as a tool for monitoring diagnosed patients for changes brought on by disease progression or treatment regimens. The bigger regulatory hurdle—and the... View Details
Keywords: April White
- 01 Feb 1997
- News
Doing It Your Way
In the beginning there was the microprocessor. The mass market availability in the early 1980s of this revolutionary piece of technology — which shrank the computer from an unwieldy Goliath of a machine to a compact unit that could fit on... View Details
- 01 Mar 2018
- News
Case Study: On the Record
to build capabilities that would be hard to replicate. Let’s build a plan here—not just to grow but to develop some long-term defensibility. Some record profits would be music to investors’ ears. —Jeffrey Glass (MBA 1994) Grow View Details
Keywords: April White
- 20 Feb 2014
- News
Managing the World’s Trouble Spots
global emergencies. His work included the planning and delivery of humanitarian aid during the war in Afghanistan—an experience he found both powerful and frustrating. When a US town raised money to donate an ambulance to the Afghan... View Details
Keywords: Jill Radsken
- 01 Dec 2013
- News
Faculty Q&A: Playing the Hits
and I just didn't see it happening. So I have been investigating market trends ever since. And in fact, there's now overwhelming evidence suggesting that despite digital technology really catching on, we see demand moving more to the... View Details
- 01 Jun 1996
- News
Class Acts
tireless student president also trained for and completed the Boston Marathon (a feat he repeated in this year's centennial anniversary of the race). How did he accomplish it all? "I got about three hours of sleep a night," smiles Dobron, who View Details
- 01 Dec 2009
- News
The Fab Four
miss the extreme lows, but I miss the adrenaline of the extreme highs. In choosing a business plan to fund, I look for a unique perspective on an enormous market opportunity. By that I mean a great team with... View Details
- 01 Jun 2000
- News
Capturing Human Capital
simultaneously," commented HBS professor Christopher A. Bartlett in a recent interview with writer Peter K. Jacobs. Bartlett, faculty chair of the School's Executive Education Program for Global Leadership, identified the globalization of View Details
- 19 Apr 2018
- News
One Last Pitch
stores, or for cash withdrawals. Others finalists included George Hessler (MBA 1985), who pitched Magma Trading, a new kind of stock market for large block trades that he’s dubbed “the Costco of trading.” Aiden Feng (MBA 2016) introduced... View Details
Keywords: Jennifer Myers
- 01 Oct 1996
- News
Lasting Impressions
wonderful businessmen who were very good role models. I loved the idea of marketing and serving customers, and I planned to go to business school right after college. My father talked me into going to law... View Details
Keywords: Deborah E. Blagg
- 07 Feb 2019
- News
A Course Correction at Chris-Craft
president and CEO—notes that plans include expanding the plant and the payroll as well as the customer base. “There are parts of the market we don’t participate in and we're going to be able to migrate into... View Details
- 01 Feb 2000
- News
Executives Convene to Discuss Consumer-Driven Health Care
areas that might benefit from expertise in management." Charles C. ("Chuck") French (MBA '58), vice president of marketing for Global Telemedix and Advanced Video Technologies, commented, "This was the first HBS alumni event I've been to... View Details
- 22 Feb 2022
- News
Case Study: Welcome Aboard
changed for them when the world went remote. They’ve since hired six employees who are clustered in Boston but working remotely. As the team expands, the founders wonder whether they should build a remote-first company or plan for an... View Details
Keywords: Jen McFarland Flint