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All HBS Web
(1,055)
- People (2)
- News (368)
- Research (480)
- Events (2)
- Multimedia (9)
- Faculty Publications (222)
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- 03 Aug 2016
- Research & Ideas
Ominous Background Music Is Bad for Sharks
Sharks have been stigmatized on screen for decades, from the 1975 movie Jaws, in which a gigantic great white shark terrorizes a resort island off the coast of Massachusetts, to the 2013 movie Sharknado, in which the eponymous spout of shark-infested seawater...
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- Article
Revisiting the Meaning of Leadership
By: Joel Podolny, Rakesh Khurana and Marya Lisl Hill-Popper
Podolny, Joel, Rakesh Khurana, and Marya Lisl Hill-Popper. "Revisiting the Meaning of Leadership." Research in Organizational Behavior 26 (2004).
- 29 Aug 2017
- Book
Using Language to Build a Global Company
- 29 Jan 2013
- Research & Ideas
Creating the Perfect Super Bowl Ad
tracking whether a person smiles, grins, or breaks out in laughter. Continuously measuring smile responses and facial cues allowed the team to determine a person's interest in viewing the ad and their intent to purchase the brand. The ad...
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- 20 May 2019
- Research & Ideas
Activist CEOs Are Rising Up—and Their Customers Are Listening
researchers also learned that, in some cases, Cook’s activism could potentially lead to increased product sales, although that was not the intent of his opposition. “The people in the group exposed to Cook’s activism, we found, expressed...
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by Michael Blanding
- November 1978 (Revised January 1995)
- Case
McGregor's Ltd. Department Store
President has decided to restructure the discount scheme. Every staff member would be affected, good or bad. Information would have to be tailored to each group--worst off would be managers. Task is to write to managers/supervisors.
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Keywords:
Organizational Change and Adaptation;
Communication Intention and Meaning;
Compensation and Benefits;
Retail Industry
Raymond, Thomas J. "McGregor's Ltd. Department Store." Harvard Business School Case 379-059, November 1978. (Revised January 1995.)
- 09 May 2005
- Research & Ideas
Hold or Fold? Sizing Up Business Risk
intent going forward. And then we go back for another heart check, just as we did in step 1, the Big Goals, to make sure that we don't have hidden emotion loops pulling us toward an option that is less likely to help us reach the goals we...
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- January 2024
- Case
BWX Technologies
By: Suraj Srinivasan, Yuan Zou and Aldo Sesia
Rex Geveden and Robb LeMasters, CEO and CFO of BWX Technologies, Inc. (BWXT), were concerned that investors and analysts did not fully appreciate the company's transformation from a nuclear reactor provider to the US Navy and Canadian utilities to a multi-product line...
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Keywords:
Transformation;
Communication Intention and Meaning;
Business and Shareholder Relations;
Valuation;
Diversification;
United States;
Canada
Srinivasan, Suraj, Yuan Zou, and Aldo Sesia. "BWX Technologies." Harvard Business School Case 124-071, January 2024.
- 2016
- Working Paper
Managers' Cultural Background and Disclosure Attributes
By: Francois Brochet, Gregory S. Miller, Patricia Naranjo and Gwen Yu
We examine how a manager’s ethnic cultural background affects managers’ communication with investors. Using a sample of earnings conference calls transcripts with 26,430 executives from 42 countries, we find that managers from ethnic groups that have a more...
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Keywords:
Disclosure Tone;
Individualism;
Conference Calls;
Ethnic Group;
Management Style;
Communication Intention and Meaning;
Ethnicity;
Corporate Disclosure;
Financial Reporting
Brochet, Francois, Gregory S. Miller, Patricia Naranjo, and Gwen Yu. "Managers' Cultural Background and Disclosure Attributes." Harvard Business School Working Paper, No. 17-027, October 2016.
- September 1991
- Background Note
Persuasion
Examines the principles that apply in any persuasive business situation. Describes how to analyze the goals and audience; how to devise a persuasive message; and how to execute a persuasive strategy in writing, presentations, and larger corporate communication tasks.
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Keywords:
Business or Company Management;
Communication Intention and Meaning;
Interpersonal Communication;
Communication Strategy
Hattersley, Michael E. "Persuasion." Harvard Business School Background Note 392-012, September 1991.
- 03 Nov 2022
- Op-Ed
Feeling Separation Anxiety at Your Startup? 5 Tips to Soothe These Growing Pains
You’re the founder of a growing startup and it seems like just yesterday that you were a team of five, sharing a co-working space with one table and five chairs. There was an open flow of communication in the room and unless someone’s headphones were on to signal they...
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by Julia Austin
- January–February 2018
- Article
The New CEO Activists
By: Aaron K Chatterji and Michael W. Toffel
Though corporations have been lobbying the government and making campaign donations for a long time now, in recent years a dramatic new trend has emerged in U.S. politics: CEOs are taking very public stands on thorny political issues that have nothing to do with their...
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Keywords:
Government Policy;
Rights;
Leadership & Corporate Accountability;
Sustainability;
Leadership;
Corporate Accountability;
Policy;
Social Issues;
Communication Intention and Meaning;
United States
Chatterji, Aaron K., and Michael W. Toffel. "The New CEO Activists." Harvard Business Review 96, no. 1 (January–February 2018): 78–89. (Winner of the 2019 HBR Warren Bennis Prize as best 2018 HBR article on leadership. Featured in the HBR Ideacast podcast and an HBR Webinar.)
- 26 Jul 2016
- First Look
July 26, 2016
Organizational Behavior and Human Decision Processes Overcoming the Outcome Bias: Making Intentions Matter By: Sezer, Ovul, Ting Zhang, Francesca Gino, and Max Bazerman Abstract—People often make the well-documented mistake of paying too...
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Sean Silverthorne
- 29 Apr 2019
- Research & Ideas
Is the Digital Age Making Us Petty?
attentiveness to trivial details,” as defined in a recent research study, can drag down relationships, result in recriminating behavior, and ruin the good intentions behind very generous donations. On the flip side, leaving room for error...
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by Kristen Senz
- 06 Mar 2017
- Research & Ideas
Why Comparing Apples to Apples Online Leads To More Fruitful Sales
a “shopper’s” purchase intent when the display items were matched was significantly higher than the person’s purchase intent for mismatched products. In another experiment, participants were asked to make a...
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- 20 Apr 2016
- Research & Ideas
When CEOs Become Activists
debate about gay rights in Indiana” To investigate, Toffel and Chatterji designed an experiment to gauge whether mentioning Cook’s concerns about the RFRA influenced public support for the law, and whether Cook’s opinion affected consumers’ View Details
- 30 Jul 2024
- Research & Ideas
Do Social Movements Sway Voters? Not Really, Except for One
increase in liberal attitudes on racial issues and vote intentions for the Democrats” in the 2020 US presidential election, the paper says. While it’s unclear why the Black Lives Matter movement shifted more views than other social...
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by Sean Silverthorne
- Editorial
Elon Musk's Unusual Compensation Plan Isn't Really About Compensation at All
By: George Serafeim
Earlier this year, Tesla shareholders approved likely the largest compensation package ever awarded to a CEO—for a CEO who clearly doesn’t need the money. Elon Musk is already incredibly rich and also doesn’t seem particularly motivated by further wealth. So why do it?...
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Keywords:
Tesla;
Elon Musk;
Innovation;
Investor Communication;
Investor Relations;
Short-termism;
Long-termism;
Disruption;
Executive Compensation;
Business and Shareholder Relations;
Communication Intention and Meaning;
Mission and Purpose
Serafeim, George. "Elon Musk's Unusual Compensation Plan Isn't Really About Compensation at All." Harvard Business Review (website) (May 1, 2018).
- winter 2009
- Journal Article
Interactivity's Unanticipated Consequences for Markets and Marketing
By: John A. Deighton and Leora Kornfeld
The digital interactive transformation in marketing is not unfolding, as some thought it would, on the model of direct marketing. That model anticipated that marketing, empowered by digital media using rich profiling data, would intrude ever more deeply and more...
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Keywords:
Communication Intention and Meaning;
Interactive Communication;
Marketing Communications;
Consumer Behavior;
Social and Collaborative Networks;
Online Technology
Deighton, John A., and Leora Kornfeld. "Interactivity's Unanticipated Consequences for Markets and Marketing." Journal of Interactive Marketing 23, no. 1 (winter 2009): 2–12. (First Runner-up and Winner of an Honorable Mention for the Best Paper published in the Journal of Interactive Marketing in 2009.)
- 19 Feb 2018
- Sharpening Your Skills
Amazoned: Is Any Industry Safe?
announced earlier this month intention to join megapartners Warren Buffett and JPMorgan Chase on some still mysterious project in the fastest-growing market of them all, health care. These stories from our archive suggest the great impact...
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