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  • October 1996 (Revised May 1998)
  • Case

Presenting PenPoint (A)

Containing excerpts from Jerry Kaplan's best-selling book, Startup: A Silicon Valley Adventure, this case begins with Kaplan's idea for developing a handheld, pen-operated computer. It follows Kaplan, who becomes the CEO of GO Corp., as he goes on the road to sell his... View Details
Keywords: Information Infrastructure; Entrepreneurship; Product Marketing; Computer Industry; United States
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Ibarra, Herminia M., and Jennifer Suesse. "Presenting PenPoint (A)." Harvard Business School Case 497-030, October 1996. (Revised May 1998.)
  • Profile

John Rogers

me. How has your overall HBS experience shaped your goals & career path? I came to HBS with an idea and am leaving with a dream. The magic of this place lies in the unplanned learning, in the conversations and interactions with peers... View Details
Keywords: Other Financial Services; Manufacturing
  • November 1994 (Revised November 1995)
  • Case

SweetWater

By: H. Kent Bowen and Thomas D. Everett
Focuses on developing a promising idea into a viable product design by considering customer needs early in the design process. Following an Alaskan fishing trip, Sandy Platter, a computer peripherals engineer, has a new idea for a portable water-filter device for use... View Details
Keywords: Entrepreneurship; Independent Innovation and Invention; Product Design; Customers; Entertainment and Recreation Industry; Consumer Products Industry; Colorado
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Bowen, H. Kent, and Thomas D. Everett. "SweetWater." Harvard Business School Case 695-026, November 1994. (Revised November 1995.)
  • 27 Apr 2022
  • News

Psychological Safety Unlocks the Potential of Diverse Teams

  • 04 Nov 2010
  • What Do You Think?

Why Do We Chase Stars?

Summing Up Three themes appear to characterize many of the responses to this month's column: (1) leadership talent is portable, (2) the reasons that we chase stars are traceable to human nature, and (3) women have qualities that explain why they have greater success in... View Details
Keywords: by Jim Heskett
  • December 2015 (Revised July 2020)
  • Technical Note

Some Strategy Ingredients: Scale, Learning, and Market Structure

By: Eric Van den Steen
This note introduces students to some economic concepts and ideas that are important ingredients for strategy, such as scale, learning, and the effects of market structure on competition. The note approaches these ideas really from a strategy perspective with a focus... View Details
Keywords: Scale; Market Structure; Strategy; Markets; Learning
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Van den Steen, Eric. "Some Strategy Ingredients: Scale, Learning, and Market Structure." Harvard Business School Technical Note 716-439, December 2015. (Revised July 2020.)
  • 16 Jun 2016
  • News

What Business Schools Teach About Shareholder Value

  • Aug 07 2017
  • Interview

Why Is a Case Discussion Like a Jazz Performance?

  • Profile

Arvind Chandrababu

best approaches for pursuing my career. Initially, I thought building schools would be a nonprofit enterprise. But studying things like the rise of microfinance really changed my mind. When people develop commercial models, they can make a great View Details
Keywords: Technology; Nonprofit / Government
  • Oct 03 2016
  • Testimonial

Redefining Leadership

  • August 1998 (Revised August 2002)
  • Case

MicroFridge: The Concept

By: John A. Deighton
Robert Bennett, who has a Master's degree in engineering, wants to exploit his idea to combine a refrigerator, freezer, and 500-watt microwave into an 87-pound, 4-foot-high appliance to sell to college students. Bennett must decide which markets to serve, which... View Details
Keywords: Marketing Strategy; Decision Choices and Conditions; Leadership Style; Sales; Product Development; Competitive Strategy; Partners and Partnerships; Demand and Consumers; Consumer Products Industry
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Deighton, John A. "MicroFridge: The Concept." Harvard Business School Case 599-049, August 1998. (Revised August 2002.) (request a courtesy copy.)
  • Research Summary

Research pages

By: William R. Kerr
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  • Oct 01 2016
  • Article

Resisting the Hard Sell

  • Nov 30 2017
  • Testimonial

Developing a Broader Vision of Real Estate

  • June 1998 (Revised February 1999)
  • Exercise

Building a Logic of Competition

Consists of 30 multiple-choice, true-false, and fill-in-the-blank questions. The first group of questions raises ideas about global competition, demographic change, mass customization, and technological innovation. The second group of questions suggests patterns of... View Details
Keywords: Competition; Globalized Markets and Industries; Economics
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"Building a Logic of Competition." Harvard Business School Exercise 798-072, June 1998. (Revised February 1999.)
  • 16 May 2016
  • HBS Seminar

Jared Curhan, MIT Sloan School of Management

  • 03 Oct 2016
  • Video

Redefining Leadership

  • 02 Apr 2021
  • Research & Ideas

Salary Negotiations: A Catch-22 for Women

The higher a woman rises through a company’s ranks, the more backlash she faces if she negotiates her salary assertively—a phenomenon that contributes to the wide gender gap in the C-suite, new research suggests. By analyzing data from more than 2,500 negotiators,... View Details
Keywords: by Kristen Senz
  • Jan 04 2013
  • Testimonial

GMP: The Faculty

  • August 2014
  • Article

Incentives in a Stage-Gate Process

By: Raul O. Chao, Kenneth C. Lichtendahl and Yael Grushka-Cockayne
Many large organizations use a stage‐gate process to manage new product development projects. In a typical stage‐gate process project managers learn about potential ideas from research and exert effort in development while senior executives make intervening go/no‐go... View Details
Keywords: Stage-Gate Process; Production; Operations; Product Development; Innovation and Invention
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Chao, Raul O., Kenneth C. Lichtendahl, and Yael Grushka-Cockayne. "Incentives in a Stage-Gate Process." Production and Operations Management 23, no. 8 (August 2014): 1286–1298.
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