Publications

Find at Harvard

Read Now

April 2014 (Revised June 2015)
Case

Making stickK Stick: The Business of Behavioral Economics

By: Leslie John, Michael Norton and Michael Norris

Email mking@hbs.edu for a courtesy copy.

stickK.com, a website that uses behavioral economics to help users achieve their goals, must choose between a direct-to-consumer or business-to-business model. The case... View Details

Keywords: Behavioral Economics; Behavior Change; B2B Vs. B2C; Human Resource Management; Marketing Of Innovations; Health ＆ Wellness; Weight Loss; Charitable Giving; Marketing; Consumer Behavior; Entrepreneurship; Internet and the Web; Health; Business Model; Sales; Human Resources; Health Industry; United States

October 2003
Case

Financing Biodiversity Conservation by the Global Conservation Fund

By: Mihir A. Desai and Julia Stevens

The Global Conservation Fund is an international nonprofit organization with a $100 million endowment and an exclusive focus on land preservation. The fund and its director must decide which projects to fund over the next year and what financing mechanism to use.... View Details

Keywords: Environmental Protection; Project Evaluation; Environmental Sustainability; Projects; Finance; Decision Making; Financial Instruments; Nonprofit Organizations

September 1987 (Revised October 1987)
Background Note

The Job of the General Manager

By: James L. Heskett

Describes elements of the job of the general manager that are addressed in the Management Policy and Practice course at the Harvard Business School. These include: 1) establishing strategic direction, 2) setting goals and managing standards of performance, 3)... View Details

Keywords: Experience and Expertise; Policy; Recruitment; Working Conditions; Managerial Roles; Resource Allocation; Mission and Purpose; Performance Evaluation; Strategy; Value

27 Sep 2018
Research & Ideas

Religion in the Workplace: What Managers Need to Know

considered one of the last taboos,” says Senior Lecturer Derek van Bever. “Our students have been asking for it because they see very clearly that they will be in positions of global leadership where they will have to deal with it.” To... View Details

Keywords: by Dina Gerdeman; Food & Beverage; Apparel & Accessories

December 2009 (Revised January 2010)
Case

Managing Talent at Bertelsmann AG (A)

By: Boris Groysberg, Nitin Nohria, Mark Maletz and Kerry Herman

Bertelsmann's EVP HR Immanuel Hermreck and his team were focused on four key HR issues. Three of these were somewhat discreet: improving Bertelsmann's employer brand; managing Bertelsmann talent across the firm's decentralized businesses; and ensuring early... View Details

Keywords: Talent and Talent Management; Recruitment; Retention; Selection and Staffing; Leadership Development; Strategic Planning; Competitive Advantage; Media and Broadcasting Industry; Germany

Web

Latin America - Global Activities 2021

Latin America Latin America Appreciating One’s Humanity as a Leader Pictured: Karen Bruck, a vice president at MercadoLibre, is the protagonist of a case highlighting the challenges of helping employees to succeed. Danyel O’Connor (PLD... View Details

Fast Answer

FIELD Global Immersion Resources: India

style="font-family:lucida sans unicode,lucida grande,sans-serif;">Additional Resources View Details

01 Mar 2007
News

The Plight of the Global Poor

governments to use those resources to help people escape poverty. In the private sector, Rangan sees a positive trend among multinational corporations within industries to set and adhere to minimum standards for labor, the environment,... View Details

Keywords: Garry Emmons; bottom of the pyramid (BOP); Colleges, Universities, and Professional Schools; Educational Services; Social Assistance; Health, Social Assistance

Web

The Hawthorne Plant – The Human Relations Movement – Baker Library | Bloomberg Center, Historical Collections

and inspection operations, and Western Electric became one of the forerunners in applying scientific management (inspired in part by Frederick Taylor’s time and motion studies) to its production units. Employee Welfare Illumination... View Details

November 2009 (Revised January 2010)
Case

Zara: Managing Stores for Fast Fashion

By: Zeynep Ton, Elena Corsi and Vincent Marie Dessain

Pablo Isla, the CEO of Zara, wanted to improve operational efficiencies in managing its store network. In particular, he wanted to improve labor productivity at the stores. He considered outsourcing certain store operations to third parties, changing the way store... View Details

Keywords: Compensation and Benefits; Employees; Managerial Roles; Service Operations; Business Processes; Organizational Change and Adaptation; Performance Efficiency; Performance Productivity; Retail Industry

Web

Asia Pacific - Global Activities 2021

Asia Pacific Asia Pacific Marking Ten-Year Connection with Japanese Earthquake Region Pictured: Professor of Management Practice Hirotaka Takeuchi hosted a virtual gathering in March to mark the 10th anniversary of the Immersive Field... View Details

03 Nov 2016
News

You’re Fired: Managing Gray-Area Decisions

1992
Chapter

Managing Relationships with Superiors

By: J. J. Gabarro

Keywords: Rank and Position; Employee Relationship Management; Interpersonal Communication

Web

Case Method - Research Resources | Baker Library | Bloomberg Center | Harvard Business School

The Case Method Impact on Research & Curriculum Global Reach Timeline Case Method - Research Resources Credits HBS & the Case Method - Message From the Director HBS & the Case Method Site Credits Special... View Details

18 Jul 2023
Research & Ideas

Will Global Demand for Oil Peak This Decade?

Is the globe’s thirst for oil finally topping out? A major international energy watcher says yes, predicting last month that demand for global oil for transport will peak around 2026, plateau for all uses by 2028, and possibly hit a zenith by the end of the decade.... View Details

Keywords: by Alvin Powell, Harvard Gazette; Energy; Industrial Products; Auto; Green Technology

06 Mar 2013
What Do You Think?

Who Should Manage Our Work Time?

time management is a shared responsibility." Frode Hvaring suggested that " in order to enable employees to mange their output in terms of priorities, quality, resources available and best work... View Details

Keywords: by James Heskett

November 2002 (Revised March 2006)
Case

Global Conservation Trust, The: A Foundation for Food Security

By: Ray A. Goldberg and Carin-Isabel Knoop

Biodiversity is being lost due to the delegation of the ability to store and maintain various types of plants to governments and foundations with no or little financial base. How does one develop the resources to maintain plant diversity for the future benefit of... View Details

Keywords: Food; Safety; Plant-Based Agribusiness; Nonprofit Organizations; Welfare; Finance; Environmental Sustainability; Agriculture and Agribusiness Industry

September 1992 (Revised August 2004)
Case

Martin Marietta: Managing Corporate Ethics (A)

By: Lynn S. Paine

Senior managers at Martin Marietta are considering two questions: how to assess the company's seven-year-old ethics program; and how to deal with employees' fear of retribution--real or imagined--for alerting the corporate ethics office to potential problems. The case... View Details

Keywords: Ethics; Resignation and Termination; Employees; Law; Business or Company Management; Programs