Publications

December 2017
Case

Molino Cañuelas: Serving Customers from Seed Development to the Kitchen Table

By: Jose B. Alvarez, Maria Fernanda Miguel and Mariana Cal

Molino Cañuelas was a vertically integrated food company with a management system that allowed it to innovate and grow systematically. With sales of $2 billion in 2016, the firm not only produced flour, vegetable oil, and packaged food products, it also owned a port... View Details

Keywords: Quality Management System; Food Industry; Molino Cañuelas; Argentina; Vertical Integration; Quality; Management Systems; Expansion; Global Range; Growth and Development Strategy; Agribusiness; Food and Beverage Industry; Food and Beverage Industry; Argentina

November 2005 (Revised March 2006)
Case

Nestle's Milk District Model: Economic Development for a Value-Added Food Chain and Improved Nutrition

By: Ray A. Goldberg and Kerry Herman

Nestle is the largest milk firm in the world. For over a century, it has developed a milk model procurement program that improved the well-being of the small-scale farmer and the ultimate consumer. Can it partner with other firms and institutions to make even greater... View Details

Keywords: Development Economics; Value Creation; Programs; Partners and Partnerships; Food and Beverage Industry

November 2018
Supplement

Cepuros Foods Malaysia: Finding the Secret Sauce for Growth, Spreadsheet for Instructors (Brief Case)

By: John A. Quelch and Katherine B. Hartman

November 2018
Supplement

Cepuros Foods Malaysia: Finding the Secret Sauce for Growth, Spreadsheet for Students (Brief Case)

By: John A. Quelch and Katherine B. Hartman

February 2006
Teaching Note

Nestle's Milk District Model: Economic Development for a Value-Added Food Chain and Improved Nutrition (TN)

By: Ray A. Goldberg and Kerry Herman

Keywords: Nutrition; Food and Beverage Industry

August 2019
Teaching Note

Back to the Roots

By: Elizabeth A. Keenan and Leslie K. John

Email mking@hbs.edu for a courtesy copy.

This Teaching Note explains the theory of the case and teaching plan for the case: Back to the Roots HBS case No. 518-073. Back to the Roots (BTTR) is a start-up with a... View Details

Keywords: Organic Food; Startup; Crowdfunding; Sustainability; Transparency; Entrepreneurship; Product Development; Product Marketing; Growth and Development Strategy; Decision Making; Food; Food and Beverage Industry

13 Sep 2012
Working Paper Summaries

Entrepreneurship in the Natural Food and Beauty Categories Before 2000: Global Visions and Local Expressions

Keywords: by Geoffrey Jones; Food & Beverage; Food & Beverage

March 2018 (Revised September 2019)
Case

Chewy.com (A)

By: Jeffrey F. Rayport and Matthew G. Preble

In late 2013, Ryan Cohen, cofounder and CEO of online pet products retailer Chewy.com, faces a “bet the company decision”—whether to stay with a third-party logistics provider (3PL) for all of its e-commerce fulfillment or to take the function in house. Cohen worries... View Details

Keywords: Pet Food; Pet Products; Retail; Growth and Development Strategy; Service Operations; Decision Choices and Conditions; E-commerce; Retail Industry; Service Industry; Florida; United States

2002
Book

Efficient Customer Relationship Management: How Procter & Gamble, Kraft Foods and Henkel Manage Their Customer Relationships

By: Tom Gawlik, Joachim Kellner and Dirk Seifert

January 2018
Article

The Central and Unacknowledged Role of the U.S. Food and Drug Administration in the Design and Execution of Medical Device Pivotal Trials

By: Aaron V. Kaplan and Ariel D. Stern

The introduction of new medical devices has transformed cardiovascular care in recent decades. Devices, such as heart valves, pacemakers, stents, ventricular assist devices, and implantable defibrillators, have prolonged and improved the quality of life for millions of... View Details

Keywords: Health Testing and Trials; Business and Government Relations; Governing Rules, Regulations, and Reforms; Information Publishing; Medical Devices and Supplies Industry; United States

Find at Harvard

2012
Working Paper

Got Local Food? Understanding the Fresh Produce Supply Chain

By: Baris Ata, Deishin Lee and Mustafa H. Tongarlak

Keywords: Sustainability; Local Food; Operations Management; Local Range; Supply Chain; Environmental Sustainability; Food and Beverage Industry

November 2014 (Revised March 2015)
Case

Disrupting the Meat Industry: Tissue Culture Beef

By: Jose B. Alvarez and Matthew G. Preble

Dr. Mark Post and his team at Maastricht University were perfecting their tissue culture beef product—made entirely from muscle grown in his lab—to give it the same taste, texture and appearance of a traditional beef hamburger. A previous iteration of this product had... View Details

Keywords: Innovation; Beef Production; Environmental Impacts Of Food Production; Agribusiness; Animal-Based Agribusiness; Disruptive Innovation; Innovation and Invention; Environmental Sustainability; Food; Food and Beverage Industry; Food and Beverage Industry; Netherlands; United States; United Kingdom

March 2018
Supplement

Chewy.com (B)

By: Jeffrey F. Rayport and Matthew G. Preble

Cohen and Chewy’s other board members decided to fully insource order fulfilment and commenced building an order fulfilment center near its 3PL partner’s facility. As soon as the 3PL learned that Chewy would be managing its own order fulfillment; however, it decided to... View Details

Keywords: Pet Food; Pet Products; Retail; Growth and Development Strategy; Service Operations; Decision Choices and Conditions; E-commerce; Retail Industry; Service Industry

July 2021
Article

Availability and Nutrient Composition of Vegetarian Items at U.S. Fast-Food Restaurants

By: Caroline G. Dunn, Mark J. Soto, Sophia V. Hua, Elizabeth A. Keenan, Lindsay M. Jaacks, Julia A. Wolfson and Sara N. Bleich

Research Questions: What are patterns in availability of vegetarian items in U.S. fast-food chains (2012 to 2018) and are there differences in nutrient composition between and within vegetarian and nonvegetarian items annually and over time?
Key Findings: In this... View Details

Keywords: Fast Food; Restaurants; Vegetarian; Consumer Health; Sodium; Food; Nutrition; Health; Food and Beverage Industry; United States