Publications

Publications

Filter Results: (4,871) Arrow Down
Filter Results: (4,871) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 16 of 4,871 Results →
  • September 2013
  • Exercise

An Exercise in Designing a Travel Coffee Mug

By: Elie Ofek and Michael Norris
In recent years design has emerged as a critical factor in the success of many new products. This case exercise provides a hands-on way to experience the design process and offers a structured approach for incorporating key considerations that can aid in effective... View Details
Keywords: New Product Development; Innovation; Market Research; Competitive Positioning; Design; Product Development; Consumer Products Industry
Related
  • 25 Sep 2018
  • First Look

New Research and Ideas, September 25, 2018

from Medical Device Recalls By: Ball, George P., Jeffrey T. Macher, and Ariel Dora Stern Abstract—When innovations are successfully commercialized into new products, they can create value for both consumers and firms. When products... View Details
Keywords: Dina Gerdeman
  • August 1, 2015
  • Article

New Product Development Flexibility in a Competitive Environment

By: Janne Kettunen, Yael Grushka-Cockayne, Zeger Degraeve and Bert De Reyck
Managerial flexibility can have a significant impact on the value of new product development projects. We investigate how the market environment in which a firm operates influences the value and use of development flexibility. We characterize the market environment... View Details
Keywords: Product Development; Projects; Management Style; Situation or Environment; Innovation and Invention; Competition
Related
  • 24 Jul 2015
  • News

Nike Korea has New CEO

Keywords: Apparel Manufacturing; Manufacturing
  • Program

Audit Committees in a New Era of Governance

Audit firm partners, investor relations professionals, legal advisors, and nonprofit board members Attendance by two or more representatives of your audit committee or organization will foster teamwork and enhance the program's impact.... View Details
  • 14 Feb 2017
  • First Look

First Look at New Research: February 14

Psychological Science Psychologically Informed Implementations of Sugary Drink Portion Limits By: John, Leslie, Grant Donnelly, and Christina Roberto Abstract—In 2012, the New York City Board of Health prohibited restaurants from selling... View Details
Keywords: Sean Silverthorne
  • December 2022
  • Article

Shaping Nascent Industries: Innovation Strategy and Regulatory Uncertainty in Personal Genomics

By: Cheng Gao and Rory McDonald
In nascent industries—whose new technologies are often poorly understood by regulators—contending with regulatory uncertainty can be crucial to organizational survival and growth. Prior research on nonmarket strategy has largely focused on established firms in mature... View Details
Keywords: Technological Change; Innovation; Qualitative Methods; New Categories; Entrepreneurship; Technological Innovation; Governing Rules, Regulations, and Reforms; Risk and Uncertainty; Strategy
Related
  • 07 Feb 2017
  • First Look

First Look at New Research: February 7

from the Census Bureau's Longitudinal Business Database, we analyze the locations of new establishments of biopharmaceutical firms in the U.S. in 1993–2005. We consider all activities in the value chain and... View Details
Keywords: Sean Silverthorne
  • 01 Mar 2004
  • News

The New Global Business Manager

senior executives to coordinate their activities. These categories still hold true over ten years later, says Bartlett, but other things have changed. Baker Library’s Cynthia Churchwell interviewed Bartlett on his current thinking. An excerpt follows. What View Details
Keywords: Management
  • 13 Nov 2018
  • First Look

New Research and Ideas, November 13, 2018

of Corporate Compliance Programs: Establishing a Model for Prosecutors, Courts, and Firms By: Soltes, Eugene F. Abstract—When prosecutors, courts, and regulators make charging and sentencing decisions, they must evaluate whether View Details
Keywords: Dina Gerdeman
  • 31 Jul 2018
  • First Look

New Research and Ideas, July 31, 2018

literature on co-located clusters and clusters' linkages, we focus on the impact of lead firms’ strategies on the competitiveness of a pair of “twin” clusters located in Northeast Italy. Our findings suggest that production remains “sticky” when leading View Details
Keywords: Dina Gerdeman
  • 06 Dec 2012
  • News

New Thinking on Healthcare Reform

Tim Brown, president and CEO of the design firm IDEO. Christensen then drew a parallel between the evolution of the computer industry and what is slowly taking place in healthcare. Initially, people had to take their problems to the sites... View Details
Keywords: Ambulatory Health Care Services; Health, Social Assistance
  • October 2004 (Revised November 2004)
  • Case

Mavens & Moguls: Creating a New Business Model

By: Myra M. Hart, Victoria Winston and Kristin Lieb
Mavens & Moguls is a "virtual" marketing-consulting firm of approximately 40 professionals. Examines the processes by which its founder, Paige Arnof-Fenn, learns the business, builds a power network of industry experts and potential customers, and uses this expertise... View Details
Keywords: Internet and the Web; Values and Beliefs; Work-Life Balance; Organizational Structure; Organizational Culture; Operations; Networks; Business Model; Growth Management; Business Growth and Maturation; Entrepreneurship; Growth and Development Strategy; Consulting Industry
Related
  • 26 Mar 2019
  • First Look

New Research and Ideas, March 26, 2019

appeared to be growing, the new Super 8 reflected the culture and identity of a firm originally rooted in film and consumer products. Sentiment aside, Clarke needed to decide if the View Details
Keywords: Dina Gerdeman
  • 24 Jan 2017
  • First Look

First Look at New Research: January 24, 2017

earnings patterns. Firms with historically larger earnings in one quarter of the year (“positive seasonality quarters”) have higher returns when those earnings are usually announced. Analysts have more positive forecast errors in positive... View Details
Keywords: Sean Silverthorne
  • Web

Judging | New Venture Competition

capital firms in the US. Also included are some of the most successful Harvard Business School (HBS) entrepreneurs from top companies. Criteria Judging criteria is focused on Customer Value Proposition which includes size of market,... View Details
  • Web

In the News - Creating Emerging Markets

In the News 18 Feb 2023 New Books Network Geoffrey Jones, "Deeply Responsible Business A Global History of Values-Driven Leadership" (Harvard University Press, 2023) In this episode of View Details
  • 12 Feb 2019
  • First Look

New Research and Ideas, February 12, 2019

Moritz, Joachim Henkel, and Ariel Dora Stern Abstract— This study sheds new light on first- and early-mover advantages. Research on this classic topic often assumes that each firm participates in the... View Details
Keywords: Dina Gerdeman
  • 2025
  • Working Paper

Balancing Engagement and Polarization: Multi-Objective Alignment of News Content Using LLMs

By: Mengjie Cheng, Elie Ofek and Hema Yoganarasimhan
We study how media firms can use LLMs to generate news content that aligns with multiple objectives—making content more engaging while maintaining a preferred level of polarization/slant consistent with the firm’s editorial policy. Using news articles from The New York... View Details
Keywords: Large Language Models; Content Creation; Media; Polarization; Generative Ai; Direct Preference Optimization; AI and Machine Learning; News; Perspective; Digital Marketing; Policy; Media and Broadcasting Industry
Related
  • 19 Mar 2019
  • First Look

New Research and Ideas, March 19, 2019

low percentage of income contributed) and rewarded the poor (for their high percentage of income contributed). In Experiment 4, participants provided with public education contributions for five New York school districts levied additional... View Details
Keywords: Dina Gerdeman