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  • All HBS Web  (904)
    • People  (6)
    • News  (258)
    • Research  (399)
    • Multimedia  (3)
  • Faculty Publications  (83)

Show Results For

  • All HBS Web  (904)
    • People  (6)
    • News  (258)
    • Research  (399)
    • Multimedia  (3)
  • Faculty Publications  (83)
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  • 19 Apr 2011
  • First Look

First Look: April 19

Facebook John Deighton and Leora KornfeldHarvard Business School Case 511-110 In late 2008, executives at Coca-Cola had to decide what to do with a fan-created page on Facebook that had amassed over one million followers in three months.... View Details
Keywords: Sean Silverthorne
  • 24 Mar 2015
  • First Look

First Look: March 24

Google's prominent placement of its Flight Search service increased the clicks on paid advertising listings by more than half while decreasing the clicks on organic search listings by about the same quantity. This effect appears to result from View Details
Keywords: Sean Silverthorne
  • 01 Oct 2008
  • Research & Ideas

How Much Time Should CEOs Devote to Customers?

versus the inside. Marketing expertise depends on customer insights. These insights cannot be gleaned from looking at market research data on a computer screen. Just like politics, all marketing is retail. The customer votes every day at the supermarket ballot box. To... View Details
Keywords: by John Quelch
  • 25 Apr 2017
  • First Look

First Look at New Research, April 25

responded to changes in OTA and streaming options. We find little evidence of households weighing relative content offerings/quality when choosing their means of video provision during the timespan of our data. This last finding has important ramifications for... View Details
Keywords: Sean Silverthorne
  • 27 May 2020
  • Research & Ideas

What South Korea Teaches the World About Fighting COVID

future interactions of both the infected person and his or her past connections. In addition, because a majority of COVID-19 cases are with no symptoms, they go undetected. Proactive testing can identify the silent spreaders of the... View Details
Keywords: by Doug J. Chung; Health
  • 30 Aug 2004
  • Research & Ideas

Mapping Your Board’s Effectiveness

it so often does today. What's more, company executives should make fewer, shorter, and more targeted presentations to board members and spend more time engaging them in interactive discussions. For the... View Details
Keywords: by Robert S. Kaplan
  • 07 Feb 2017
  • First Look

First Look at New Research: February 7

higher subsequent patenting at the individual level. I also find mobility immediately prior to meetings at which R&D funds are most likely to be disbursed to be related to higher subsequent patenting. This study sheds new light on how intra-firm mobility and... View Details
Keywords: Sean Silverthorne
  • 15 Nov 2011
  • First Look

First Look: November 15

where a firm monetizes its product through sponsors rather than setting prices to its customer base. We analyze strategic interactions between an innovative entrant and an incumbent where the incumbent may imitate the entrant's business... View Details
Keywords: Sean Silverthorne
  • 27 Sep 2011
  • First Look

First Look: September 27

for new products, services, and entire businesses. It may look like innovators are born, not made. But according to Jeffrey Dyer, Hal Gregersen, and Clay Christensen anyone can become more innovative. How? Master the discovery skills that distinguish innovative... View Details
Keywords: Sean Silverthorne
  • 23 Jul 2012
  • Research & Ideas

Book Excerpt: ‘Talk, Inc.’

especially those that incorporate emerging forms of social media, support that shift. Equally important, though, is the emergence of cultural norms that favor dialogue over monologue. The benefits that accrue from conversational View Details
Keywords: Re: Boris Groysberg
  • 03 Oct 2012
  • What Do You Think?

Can We Bring Back the “Industrial Commons” for Manufacturing?

are many of the same industries in which constant interaction between R&D and manufacturing are most important, industries where the outsourcing of manufacturing to another country can not only prove to be destructive to the... View Details
Keywords: by James Heskett; Manufacturing
  • 11 Mar 2008
  • First Look

First Look: March 11, 2008

implementation of an innovative, but ultimately unsuccessful strategy. Quarterly strategic reviews, based in part on the firm's balanced scorecard, led executives at Store24 to identify problems with, and eventually abandon, this strategy... View Details
Keywords: Martha Lagace
  • 07 Feb 2012
  • First Look

First Look: February 7

company can justify the expense of assembling records. The Internet has transformed how economists interact with these datasets by lowering the cost of storing, updating, distributing, finding, and retrieving this information. Second,... View Details
Keywords: Sean Silverthorne
  • 18 Dec 2012
  • First Look

First Look: December 18

CEO, rising leader of a firm in transition, and manager of massive complexity-thanks to our incredibly networked and increasingly unpredictable world of business. What if you were in his shoes? If you're a top executive today, you... View Details
Keywords: Carmen Nobel
  • 16 May 2005
  • Research & Ideas

Confronting the Reality of Web Services

terms. The technical problem is that any two applications are virtually guaranteed to contain dissimilar data and execute dissimilar business processes. One might store dates as DD/MM/YYYY and put the date first in the purchase orders it... View Details
Keywords: by Sara Grant
  • 30 May 2000
  • Research & Ideas

Market Makers Bid for Success

horizontally. We also decided that while there are lots of companies with expertise in different verticals, our basic concept of using auctions to help buyers and sellers was exactly right and our pricing was right. While our executional... View Details
Keywords: by Staff; Web Services; Technology
  • 20 Aug 2007
  • Research & Ideas

HBS Cases: Using Investor Relations Proactively

implementations." In this e-mail interview Miller discusses lessons learned with colleagues Vincent Dessain (HBS MBA '87) and Daniela Beyersdorfer of the Paris-based HBS Europe Research Center. Dessain, executive director of the... View Details
Keywords: by Martha Lagace; Energy; Utilities
  • 17 Mar 2009
  • First Look

First Look: March 17, 2009

quickly and release new operating systems several times per year. Students are faced with the analysis of competitive interaction between the Windows and Linux business models and value loops and are asked to reason whether a clear winner... View Details
Keywords: Martha Lagace
  • 17 Oct 2006
  • First Look

First Look: October 17, 2006

across their internal corporate departments lead their facilities to prioritize different institutional pressures and thus adopt different management practices. Specifically, we argue that external constituents who interact with... View Details
Keywords: Sean Silverthorne
  • 21 Apr 2009
  • First Look

First Look: April 21, 2009

Entrepreneurship Journal (forthcoming) Abstract This study traces the origins of innovative strategies by examining the attributes of 'innovative entrepreneurs.' In an inductive grounded theory study of innovative entrepreneurs, we develop a theory that innovative... View Details
Keywords: Martha Lagace
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