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Show Results For
- All HBS Web
(446)
- News (105)
- Research (263)
- Events (1)
- Multimedia (1)
- Faculty Publications (92)
- 08 Jul 2008
- First Look
First Look: July 8, 2008
Long Tail: Why the Future of Business Is Selling Less of More, Chris Anderson, editor of Wired magazine, argues that the sudden availability of niche offerings more closely tailored to their tastes will lure consumers away from homogenized hits. The "tail" of... View Details
Keywords: Martha Lagace
- 01 Sep 2018
- News
An SUV Built for African Roads—by African Workers
(MBA 2007). Mobius’s founder, British entrepreneur Joel Jackson, moved to rural Kenya to work in a micro-forestry enterprise in 2009. During his field visits, he encountered the problem of expensive secondhand vehicles, many of them... View Details
Keywords: Amy Yee
- 19 Jul 2004
- Research & Ideas
Why Innovations Sit on the Shelf
about what they've learned, and what changes they're planning. This collective, public conversation was critical when sales managers at Mattel Canada were trying to initiate a different kind of innovation: introducing a new View Details
- 01 Jan 2007
- News
Donna L. Dubinsky, MBA 1981
Embroidery. There she experienced all aspects of a small business, from sales to quality control to delivering merchandise. "Every businessperson should have sales experience," she says. "That's where the... View Details
- 12 Jun 2019
- Research & Ideas
Investors Have More Than Money to Offer Entrepreneurs
financial management advice. But startups often run into issues outside those categories, everything from what to ask potential hires in a job interview to analyzing sales funnels. Experienced investors have likely run into those issues... View Details
Keywords: by Julia Austin
- 16 Apr 2001
- Research & Ideas
Making the Most of Government Upheaval
workforce from 50,000 to 5,500 employees and the sale of all of its non-oil-related assets. By the end of this eighteen-month phase, two-thirds of the company was sold. In Stage II, YPF took advantage of expansion opportunities by... View Details
Keywords: by Nancy O. Perry
- 01 Sep 2015
- News
Case Study: Golden Ticket
(iStock) The startup shorthand for the year-old G8 Rocket (pronounced “gate rocket”) is SAP meets Square—an enterprise platform designed for local vendors. In G8 Rocket’s case, those vendors are typically high-school athletic departments,... View Details
- 01 Jan 2003
- News
Greylock
retired U.S. Army brigadier general) Georges F. Doriot, who had founded American Research & Development Corp. (AR&D) in 1946, the first public venture capital firm in the United States. As the American economy began to soar after World War II, Doriot saw the need for... View Details
- 06 Dec 2016
- First Look
December 6, 2016
sales industry was created using this idea as a cornerstone of its business strategy. In this paper we identify and investigate a new reason why frequent assortment rotations can be valuable to a retailer, particularly for products where... View Details
Keywords: Sean Silverthorne
- 17 May 2018
- News
Creating Opportunity for Indian Entrepreneurs
hospitals. It seems inevitable Bhargava would start an enterprise aimed at creating social change, having come from a family with a rich history of public service. His father founded the Commerce College in their home state of Rajasthan;... View Details
Keywords: Jennifer Myers
- 01 Jul 2008
- First Look
First Look: July 1, 2008
full advantage of its growing product portfolio. Students debate the merits of going after new customers by building an enterprise sales force or mining the existing customer base with an inside View Details
Keywords: Martha Lagace
- 01 Sep 2004
- News
Promise & Perils
Long remembers eating lots of pumpkin — the only food readily available. The early engines of growth were holdovers from the Maoist era: township and village enterprises (TVEs) rooted in China’s vast rural regions, and state-owned View Details
- 05 Mar 2013
- First Look
First Look: March 5
Paper: http://www.people.hbs.edu/shanson/Issuer_Quality_2013_RFS_Final.pdf The Cost of High-Powered Incentives: Employee Gaming in Enterprise Software Sales Authors:Larkin, Ian Publication:Journal of Labor... View Details
Keywords: Sean Silverthorne
- 18 Sep 2018
- First Look
New Research and Ideas, September 18, 2018
may respond to this additional uncertainty by purchasing more products, thereby generating additional sales for the retailer. We refer to this phenomenon as the value of concealment (VoC). We develop a model of consumer choice that is... View Details
Keywords: Dina Gerdeman
- 01 Mar 2016
- News
Case Study: Paper Chase
operates four sales kiosks in the Boston area, with mobile retail teams that visit local fairs and markets. The kiosks offer a valuable in-person experience with a high conversion rate for the $8–$13 cards. The split between in-person and... View Details
- 29 Mar 2010
- Research & Ideas
Ruthlessly Realistic: How CEOs Must Overcome Denial
of him and his company. But eventually, when sales of his breakthrough, no-frills Model T began to flag because car buyers became interested in style, not just functionality, Ford refused to face facts. He denied that the world had moved... View Details
- 26 May 2003
- Research & Ideas
What Your Competition is Telling You
competitors can help grow the market for your products and services, thereby boosting your sales at a time when, with the U.S. slowdown entering its third year, new revenue is exceedingly hard to find. Moreover, the presence of a... View Details
Keywords: by David Stauffer
- 09 Feb 2016
- First Look
February 9, 2016
Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=50453 November 2, 2015 Harvard Business Review The Best Ways to Hire Salespeople By: Cespedes, Frank V., and Daniel Weinfurter Abstract—Companies typically spend more on hiring in View Details
Keywords: Sean Silverthorne
- 06 Jan 2003
- What Do You Think?
China: The Next Big Market Opportunity or the Next Big Bubble?
Original Article It was recently announced in somewhat wondrous tones that new car sales in China this past year exceeded one million. Reports in BusinessWeek and Forbes trumpet the growth of China and the size and promise of Chinese... View Details
Keywords: by James Heskett
- 10 Apr 2006
- Research & Ideas
Lessons from the Browser Wars
simplified access to the online world, transforming the Internet from a communications vehicle for academics into a mass consumer phenomenon. At the same time, the growing usefulness of the Internet drove sales of personal computers off... View Details