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- 01 Oct 2008
- Research & Ideas
How Much Time Should CEOs Devote to Customers?
the current economic downturn, companies need marketing skills more than ever. But while every corporate mission statement pays lip service to respecting customer needs, actual customer expertise is typically a mile wide and an inch deep.... View Details
Keywords: by John Quelch
- 06 May 2014
- First Look
First Look: May 6
Publications August 2013 Cambridge University Press Democracy and Its Elected Enemies: American Political Capture and Economic Decline By: Rosefielde, Steven, and Daniel Quinn Mills Abstract—Democracy and Its Elected Enemies reveals... View Details
Keywords: Sean Silverthorne
- 21 Jun 2010
- Research & Ideas
Strategy and Execution for Emerging Markets
Emerging markets such as the BRIC countries—Brazil, Russia, India, and China—entice and intimidate. When managers are asked what is special about emerging markets, they typically point to rapid economic growth, potential competitors, and... View Details
Keywords: by Martha Lagace
- 19 Feb 2019
- First Look
New Research and Ideas, February 19, 2019
architecture. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55689 2019 Handbook of Behavioral Economics: Foundations and Applications 2 Behavioral Economics and Health-Care Markets By: Chandra, Amitabh, Benjamin Handel,... View Details
Keywords: Sean Silverthorne
- 20 Apr 2020
- Book
Why COVID-19 Raises the Stakes for Healthy Buildings
recently wrote a book about it: Healthy Buildings: How Indoor Spaces Drive Performance and Productivity, to be published April 21. Although facilities managers might think they’re saving a few dollars on electricity and air filters, “There's just no reason anymore to... View Details
- 13 Nov 2012
- First Look
First Look: November 13
unique worldwide plant-level dataset that reports detailed location, ownership, and operation information for plants in over 100 countries, we construct a spatially continuous index of agglomeration and investigate the patterns and determinants underlying the global... View Details
Keywords: Sean Silverthorne
- 26 Feb 2008
- First Look
First Look: February 26, 2008
Prevention-focused and older individuals—who engage in processing that shifts reference points to less extreme instances—show a decreased sensitivity to variance. We discuss the marketing implications of preferences for variance. Adding... View Details
Keywords: Martha Lagace
- 14 Jun 2011
- First Look
First Look: June 14
Publication:,em>Harvard Business Review 89, no. 6 (June 2011) Abstract The bottom of the economic pyramid is a risky place for business, but decent profits can be made there if companies link their financial success with their... View Details
Keywords: Sean Silverthorne
- 23 Mar 2010
- First Look
First Look: March 23
the optimal response to an ad-sponsored rival often entails business model reconfigurations. We also find that when there is an ad-sponsored entrant, the incumbent is more likely to prefer to compete through the subscription-based or the... View Details
Keywords: Martha Lagace
- 13 Oct 2015
- First Look
October 13, 2015
Soviet Union fought in the shadow of the capitalist-communist clash. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=49811 forthcoming Journal of Public Economics Does Front-Loading Taxation Increase Savings? Evidence... View Details
- 22 Aug 2012
- Research & Ideas
Advertising: It’s Not ‘Mad Men’ Anymore
money I spend on advertising is wasted; the trouble is I don't know which half.' " For the past several decades Silk has devoted himself to prying open the black box, understanding the economics underlying the work advertising agencies... View Details
- 12 Jan 2015
- Research & Ideas
Regulators Ease Up on Companies Generating Political Benefits
We all know how political influence works: company X donates money to politician Y, and then that pol leans on regulator Z to go easy on his new best friend. In economic parlance, that circle of back-scratching is known as... View Details
Keywords: by Michael Blanding
- 15 Dec 2008
- Research & Ideas
The Surprisingly Successful Marriages of Multinationals and Social Brands
Green and Black's, and Coca Cola purchasing a significant interest in HonestTea.) As the authors write, "Making a virtuous mouse and rich elephant merger work is a delicate, but potentially high-value undertaking in terms of generating both greater View Details
- 10 Jun 2002
- Research & Ideas
How to Look at Globalization Now
HBS professor Pankaj Ghemawat, a specialist in strategy and the dynamics of globalization, says that while market integration has made deep inroads in the last few decades, according to the evidence, it's still far short of what economic... View Details
Keywords: by Martha Lagace
- 19 Jun 2018
- First Look
New Research and Ideas, June 19, 2018
Summer 2018 RAND Journal of Economics Scale versus Scope in the Diffusion of New Technology: Evidence from the Farm Tractor By: Gross, Daniel P. Abstract—Although tractors are now used in nearly every agricultural field operation and in... View Details
Keywords: Dina Gerdeman
- 22 Apr 2008
- First Look
First Look: April 22, 2008
market looked behind "the thin film of gold." Our results point to a dichotomy: whereas country-risk premia fell after gold adoption in developed countries, there were no credibility gains in the volatile economic and political... View Details
Keywords: Martha Lagace
- 23 Sep 2008
- First Look
First Look: September 23, 2008
Media.) Download the paper: http://www.hbs.edu/research/pdf/09-039.pdf From Social Control to Financial Economics: The Linked Ecologies of Economics and Business in Twentieth Century America Authors:Marion Fourcade and Rakesh Khurana... View Details
Keywords: Martha Lagace
- 28 Sep 2010
- First Look
First Look: September 28, 2010
Verlag, 2010 Abstract From small start-ups to global corporations, family-owned businesses were the main pillar of West Germany's economic growth after World War II. They continue to shape the corporate landscape to this day. This book... View Details
Keywords: Sean Silverthorne
- 23 Feb 2016
- First Look
February 23, 2016
link: https://www.hbs.edu/faculty/Pages/item.aspx?num=50571 February 2016 Games and Economic Behavior Contract Design and Stability in Many-to-Many Matching By: Hatfield, John William, and Scott Duke Kominers Abstract— We develop a model... View Details
Keywords: Sean Silverthorne
- 21 Apr 2009
- First Look
First Look: April 21, 2009
institutional theory, and economic theory. Download the paper: http://www.hbs.edu/research/pdf/08-025.pdf Broadening Focus: Spillovers and the Benefits of Specialization in the Hospital Industry Authors:Jonathan R. Clark and Robert S.... View Details
Keywords: Martha Lagace