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Publications

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  • All HBS Web  (410)
    • News  (72)
    • Research  (311)
    • Events  (3)
    • Multimedia  (1)
  • Faculty Publications  (62)

Show Results For

  • All HBS Web  (410)
    • News  (72)
    • Research  (311)
    • Events  (3)
    • Multimedia  (1)
  • Faculty Publications  (62)
← Page 16 of 410 Results →
  • 26 Apr 2011
  • Op-Ed

HBS Faculty Comment on Environmental Issues for Earth Day

Earth Day focuses the world's attention on the both the dangers and opportunities facing the planet. But sustainability and the intersection between business and the environment are issues that need to be addressed all the time, as cities grow, resources diminish, and... View Details
Keywords: by Staff; Energy; Utilities
  • 21 May 2007
  • Research & Ideas

Fixing the Marketing-CEO Disconnect

is organizational behavior/leadership. Part of the problem is the current corporate climate, in which questions of governance and financial purity dominate CEOs' and boards' attention. Additionally, boards, and even CEOs, have been lulled... View Details
Keywords: by Sean Silverthorne
  • 26 Oct 2017
  • Research Event

In an Era of 'Fake News,' What is the Future of Advertising and Publishing?

are constructed. How is the notion of broadly guaranteed human rights impacted if we are increasingly divided into multiple publics? “Ads are not being sold. Audiences are being sold,” said panelist David Carroll, Director of the MFA View Details
Keywords: by Jen Deaderick; Media & Broadcasting; Journalism & News
  • 10 Sep 2013
  • First Look

First Look: September 10

studied the corporate headquarters (CHQ)-the multidivisional firm's central organizational unit. The purpose of this article is to review the diverse and fragmented literature on the CHQ and to identify the variables of interest, the View Details
Keywords: Sean Silverthorne
  • 23 Jun 2015
  • First Look

First Look: June 23, 2015

Harvard Business School Case 315-105 Tough Choices at the Gómez Lobster Cooperative This case is designed to be used with HBS Case, 315-074: "Industry Self-Regulation: Sustaining the Commons in the 21st Century." Purchase this... View Details
Keywords: Sean Silverthorne
  • 15 Sep 2003
  • Lessons from the Classroom

HBS Cases: Developing the Courage to Act

for developing cases.) The best cases describe real, not fictitious, organizations and real business issues. Within the business school, cases had become the dominant mode of instruction by the mid 1930s, and acceptance was equally swift... View Details
Keywords: by David A. Garvin
  • 28 Aug 2018
  • First Look

New Research and Ideas, August 28, 2018

different types of physicians. By understanding the dynamic effect of sales calls across heterogeneous physicians, we provide guidance on the design of optimal call patterns for route sales. The findings reveal that the long-term... View Details
Keywords: Dina Gerdeman
  • 19 Jan 2016
  • First Look

January 19, 2016

emphasize users over producers. Large parts of the knowledge economy now routinely rely on users, communities, and open innovation approaches to solve important technological and organizational problems. This view of innovation, pioneered by the economist Eric von... View Details
Keywords: Sean Silverthorne
  • 14 Feb 2012
  • First Look

First Look: February 14

gift giving passed "title" to the gift on to receivers-such that receivers were free to decide what to do with the gift; in contrast, receivers believed that givers retained some "say" in how their gifts were used. Finally, an intervention View Details
Keywords: Carmen Nobel
  • 02 Feb 2004
  • Research & Ideas

Where Does Apple Go From Here?

third strategy is very different from the second, which is to (concede) we lost the operating system war, and instead leverage our brand, our industrial design skills, and our application base. This strategy would suggest that Apple give... View Details
Keywords: by Sean Silverthorne
  • 27 Apr 2021
  • Research & Ideas

New Research: Surviving Bankruptcy, Useful Economics, and Retirement

Mercadal “We use a detailed dataset on electricity transactions to investigate the impact of market-based deregulation in the context of the United States electricity sector. We find that the increase in markups dominates despite modest... View Details
  • Web

DEC - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School

Library Visionary, Innovator, Educator A ccording to business journalist Udayan Gupta, "[ARD] was an attempt to design a tool that would finance business development, especially in the unchartered waters of high technology–without... View Details
  • 17 May 2004
  • Research & Ideas

Why We Don’t Study Corporate Responsibility

First, it may be more helpful to think about the purposes of the corporation, or at least to ask the question that way—in the plural—even if ultimately one purpose must be deemed preeminent. Second, corporations are instruments designed... View Details
Keywords: by Manda Salls
  • 09 Nov 2010
  • First Look

First Look: November 9, 2010

  PublicationsDid Increased Competition Affect Credit Ratings? Authors:Bo Becker and Todd Milbourn Publication:Journal of Financial Economics (forthcoming) Abstract The credit rating industry has historically been dominated by just two... View Details
Keywords: Sean Silverthorne
  • 24 Apr 2018
  • First Look

First Look at New Research and Ideas, April 24, 2018

https://www.hbs.edu/faculty/Pages/item.aspx?num=54407 forthcoming ACM SIGecom Exchanges Good Markets (Really Do) Make Good Neighbors By: Kominers, Scott Duke Abstract—This article gives a (very) brief exposition of what market design is,... View Details
Keywords: Sean Silverthorne
  • 19 Aug 2024
  • News

Quantum Leap

long-promised future a reality “This is is the first new kind of computer in 75 years,” says John Levy (MBA 1979), CEO of the quantum computing startup SEEQC. “And we’re building it on a chip!” Strolling through his company’s design and... View Details
  • 29 Oct 2000
  • Research & Ideas

Building a Powerful Prestige Brand

drew large crowds of shoppers who came to see the entrepreneur, have a makeover, and sample her products. She had learned early on that touching her customers was a very effective way of establishing a connection with them. Photograph courtesy of Estée Lauder... View Details
Keywords: by Nancy F. Koehn; Beauty & Cosmetics; Consumer Products; Retail
  • 18 Nov 2014
  • First Look

First Look: November 18

television advertising influences online shopping. We construct a massive dataset spanning $3.4 billion in spending by 20 brands, including measures of brands' website traffic and transactions as well as ad content measures for 1,224 commercials. We use a... View Details
Keywords: Sean Silverthorne
  • 01 Dec 2006
  • News

One-on-One with Jeff Hicks

35-year-old males is one based on a lot of accessories like tricked-out exhausts and spoilers, and it’s dominated by Japanese imports. We could lie about the GTI and try to make it live in that world, but instead we developed the “Un-Pimp... View Details
Keywords: Julia Hanna; Advertising, Public Relations, and Related Services; Professional Services
  • 01 Jun 2004
  • News

Books

dominance of corporate icons such as Heinz, Coca-Cola, General Motors, NCR, and Procter & Gamble. Chapters on the 20th century consider how mass production, mass media, and technology have influenced the way goods are marketed and sold.... View Details
Keywords: book review; faculty books; Publishing Industries (except Internet); Information
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