Filter Results:
(438)
Show Results For
- All HBS Web
(770)
- People (4)
- News (179)
- Research (438)
- Events (6)
- Multimedia (5)
- Faculty Publications (275)
Show Results For
- All HBS Web
(770)
- People (4)
- News (179)
- Research (438)
- Events (6)
- Multimedia (5)
- Faculty Publications (275)
Sort by
- 26 Sep 2011
- HBS Case
HBS Cases: Lady Gaga
Industries, which focuses entirely on the media and entertainment sector, and which includes sessions on basketball star LeBron James, online video aggregator Hulu, the NFL, and the Metropolitan Opera, among other cases. The first part of... View Details
- 27 Sep 2021
- Research & Ideas
Managers, Your Employees Don’t Want to Be Facebook ‘Friends’
For the most part, social media is what you make it. You choose whom to keep tabs on, who can follow you back, what you “like,” and which snippets of your life you reveal. But what if those carefully curated depictions are suddenly on the... View Details
Keywords: by Rachel Kim Raczka
- 06 Aug 2019
- Cold Call Podcast
Super Bowl Ads Sell Products, but Do They Sell Brands?
these entirely digital consumers that are out there, like my sons who have no use for anything larger than a cell phone in front of them. Kenny: Why don't we dive into the Super Bowl, itself? There are some great statistics in the case... View Details
- 02 May 2017
- First Look
First Look at New Research: May 2, 2017
showing a passenger being dragged from a plane. Of all the U.S. air carriers, United should have known the power of social media and public outrage. It had learned years earlier in a prominent case about how fast viral content spreads and... View Details
Keywords: Carmen Nobel
- 12 Aug 2020
- Research & Ideas
Why Investors Often Lose When They Sue Their Financial Adviser
School Working Knowledge. HBS Digital Media Producer Amelia Kunhardt produced the video interview. [Image: kuri2000 ] Related Reading The Startling Percentage of Financial Advisors with Misconduct Records A... View Details
- 04 Jun 2001
- What Do You Think?
What’s the Future of the Subscription Model?
market" radio broadcasts over the Internet. In fact, some have raised the question about whether, having enjoyed free digitized media and communications services, we have spoiled the revenue models for... View Details
Keywords: by James Heskett
- 04 Mar 2019
- What Do You Think?
What’s the Antidote to Surveillance Capitalism?
actions. Some of the media (Facebook, Apple, Amazon, Netflix, and Google) they employ, however, represent a threat of monopoly that should be addressed by the very governments that, ironically, could turn big data against us. So say... View Details
- January 2015 (Revised May 2018)
- Case
$19B 4 txt app WhatsApp...omg!
By: David Collis, Ashley Hartman and Aakash Mehta
In February 2014, Facebook announced the acquisition of WhatsApp for $19 billion. WhatsApp, founded in 2009, was a relatively young company that employed only 50 people and earned merely $10 million in revenue in 2013. It was one of many mobile messaging services that... View Details
Keywords: WhatsApp; Facebook; Mobile Messaging; Social Network; Acquisitions; Value Added; Strategy Alignment; Monetization; Social Platforms; Technology; Strategy; Corporate Strategy; Acquisition; Communication Technology; Social and Collaborative Networks; Value Creation; Social Media; Applications and Software; Digital Platforms; Communications Industry; Information Technology Industry
Collis, David, Ashley Hartman, and Aakash Mehta. "$19B 4 txt app WhatsApp...omg!" Harvard Business School Case 715-441, January 2015. (Revised May 2018.)
- March 2023 (Revised May 2025)
- Case
On
By: Ramon Casadesus-Masanell, Karolin Frankenberger and Sascha Mader
Founded in 2010, in just one decade, the Swiss company On had established itself as a main player in global sports footwear and apparel. Based on an unconventional strategy which one of the founders labeled as “obsessively distinct,” On grew its sales with a compound... View Details
Keywords: Brands and Branding; Business Growth and Maturation; Business Model; Business Startups; Business Strategy; Competitive Advantage; Competitive Strategy; Corporate Strategy; Customer Focus and Relationships; Customer Satisfaction; Digital Marketing; Disruptive Innovation; Distribution Channels; Entrepreneurship; Environmental Sustainability; Global Strategy; Initial Public Offering; Innovation and Invention; Innovation Strategy; Market Entry and Exit; Marketing Strategy; Product Design; Product Development; Product Marketing; Social Media; Strategy; Supply Chain Management; Technological Innovation; Apparel and Accessories Industry; Consumer Products Industry; Manufacturing Industry; Retail Industry; Sports Industry; Europe; Switzerland; Germany; United States
- 20 Nov 2019
- Research & Ideas
It's No Joke: AI Beats Humans at Making You Laugh
dislikes. It’s hard for computers to compete with that." Where did that computer recommendation come from? Besides, product recommendations that seem to pop up out of nowhere in a social media feed or email may come across as confusing... View Details
Keywords: by Dina Gerdeman
- 05 Sep 2018
- Research & Ideas
The Hidden Benefit of Giving Back to Open Source Software
their direct control, and that is something that few managers fully realize at this point,” says Nagle. “Many are starting to realize it, but I think it’ll be one of the bigger shifts that traditional management goes through as the View Details
- 29 Jan 2021
- Op-Ed
How Influencers, Celebrities, and FOMO Can Win Over Vaccine Skeptics
example, key government officials can serve as mega-influencers by promoting their willingness to be immunized through traditional and digital media. Throughout the history of vaccines efforts, presidents, prime ministers, and leading... View Details
- 12 May 2020
- Research & Ideas
It’s Time To Relaunch Your Remote Team
time for team members to reevaluate how to conduct themselves and interact amid the changing circumstances. Topics for discussion should include how often team members should connect virtually during the week, and with what digital tools.... View Details
Keywords: by Tsedal Neeley
- 30 Mar 2018
- What Do You Think?
What Should Mark Zuckerberg Do?
billion in seven trading days. One business columnist had proposed the creation of a federal Digital Protection Agency, whose job would be to “clean up toxic data spills, educate the public, and calibrate and levy fines.” Social View Details
- 22 May 2017
- Lessons from the Classroom
A Luxury Industry Veteran Teaches the Importance of Aesthetics to Budding Business Leaders
former MTV VJ) Sian-Pierre Regis, founder of the online publication Swagger and a frequent pop culture contributor to CNN Headline News and Men’s Journal; Michelle Goldman, a partner at the venture capital firm Ignition Partners, who sits on the board of several View Details
- 18 Oct 2017
- Research & Ideas
How Economic Clusters Drive Globalization
(Photo source: iStock) Economic cluster theory has been used to describe the growth of many industries, including the automotive business around Detroit, high tech in Silicon Valley, and digital media in... View Details
- 19 Sep 2016
- Research & Ideas
Why Isn't Business Research More Relevant to Business Practitioners?
considered to be especially important. “I have had papers rejected because they are ‘of interest to a specialized audience and not to a general audience,’” says Shane Greenstein, the MBA Class of 1957 Professor of Business Administration and co-chair of the HBS View Details
- 26 Oct 2017
- Research Event
In an Era of 'Fake News,' What is the Future of Advertising and Publishing?
A year ago, discussions of the business of digital media may have focused on the plateauing ebook market or the diminishing pay for content providers. But after the 2016 presidential election, in which... View Details
- 21 Mar 2016
- Lessons from the Classroom
When Your Classmate is an NBA Superstar (or Fashion Model, or Movie Actress)
It’s one thing to look at the entertainment business from an executive’s point of view. It’s quite another to see it through the eyes of a professional basketball player, supermodel, or actress. That mix of perspectives is exactly what has folks in the View Details
- March 2016
- Supplement
Advertising Experiments at RestaurantGrades
By: Weijia Dai, Hyunjin Kim and Michael Luca
This exercise provides students with a data set consisting of results from a hypothetical experiment, and asks students to make recommendations based on the data. Through this process, the exercise teaches students to analyze, design, and interpret experiments. The... View Details