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      Corporate InnovationRemove Corporate Innovation →

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      • February 2009 (Revised May 2010)
      • Case

      Orange: Read&Go

      By: Thomas R. Eisenmann, Toby E. Stuart, Bhaskar Chakravorti, Vincent Marie Dessain, Simon Harrow and Elena Corsi
      In late 2008, Orange (aka France Telecom) must decide if launching Read&Go, an electronic newsstand built around an e-paper reader, would be successful. The case describes (1) Orange's strategy; (2) the company's new product development process; (3) e-paper technology,... View Details
      Keywords: Business Model; Corporate Entrepreneurship; Technological Innovation; Demand and Consumers; Product Development; Partners and Partnerships; Competition; Publishing Industry; France
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      Eisenmann, Thomas R., Toby E. Stuart, Bhaskar Chakravorti, Vincent Marie Dessain, Simon Harrow, and Elena Corsi. "Orange: Read&Go." Harvard Business School Case 809-122, February 2009. (Revised May 2010.)
      • February 2009 (Revised April 2011)
      • Supplement

      Mistry Architects (C)

      By: Amy C. Edmondson, Robert G. Eccles and Mona Sinha
      This case is a follow-up to "Mistry Architects: Innovating for Sustainability (A)" (Case 609-044) and (B) (Case 609-064). In Case (A) Sharukh and Renu Mistry founded and run an architectural firm dedicated to being both client-oriented and environmentally responsible.... View Details
      Keywords: Decision Choices and Conditions; Growth and Development Strategy; Management Succession; Corporate Social Responsibility and Impact; Business and Community Relations; Nonprofit Organizations; Environmental Sustainability
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      Edmondson, Amy C., Robert G. Eccles, and Mona Sinha. "Mistry Architects (C)." Harvard Business School Supplement 609-086, February 2009. (Revised April 2011.)
      • January 2009 (Revised February 2009)
      • Case

      Pitney Bowes: Employer Health Strategy

      By: Michael E. Porter and Jennifer F Baron
      Pitney Bowes, a Fortune 500 mail and document management firm, offered its first health plans in the years following World War II. Over the ensuing decades, Pitney Bowes adapted its approach to employee health amid rising health care costs, shifting employer attitudes... View Details
      Keywords: Cost; Insurance; Policy; Health Care and Treatment; Compensation and Benefits; Employees; Corporate Strategy
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      Porter, Michael E., and Jennifer F Baron. "Pitney Bowes: Employer Health Strategy." Harvard Business School Case 709-458, January 2009. (Revised February 2009.)
      • January 2009 (Revised June 2024)
      • Case

      Design Thinking and Innovation at Apple

      By: Stefan Thomke and Barbara Feinberg
      Describes Apple's approach to innovation, management, and design thinking. For several years, Apple has been ranked as the most innovative company in the world, but how it has achieved such success remains mysterious because of the company's obsession with secrecy.... View Details
      Keywords: Design; Corporate Entrepreneurship; Innovation and Management; Product Design; Product Development; Research and Development; Creativity; Technology Industry
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      Thomke, Stefan, and Barbara Feinberg. "Design Thinking and Innovation at Apple." Harvard Business School Case 609-066, January 2009. (Revised June 2024.)
      • January 2009
      • Article

      Spatial Diversity in Invention: Evidence from the Early R&D Labs

      By: Tom Nicholas
      This article uses historical data on inventor and firm R&D lab locations to examine the technological and geographic structure of corporate knowledge capital accumulation during a formative period in the organization of US innovation. Despite the localization of... View Details
      Keywords: Factories, Labs, and Plants; Geographic Location; Innovation and Invention; Patents; Knowledge Acquisition; Research and Development; United States
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      Nicholas, Tom. "Spatial Diversity in Invention: Evidence from the Early R&D Labs." Journal of Economic Geography 9, no. 1 (January 2009).
      • 2008
      • Book

      On Competition

      By: M. E. Porter
      Competition is one of society's most powerful forces for making things better in many fields of human endeavor. The study of competition and the creation of value, in their full richness, have preoccupied me for several decades. Competition is pervasive, whether it... View Details
      Keywords: Leadership; Practice; Competitive Strategy; Theory; Value Creation
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      Porter, M. E. On Competition. Updated and Expanded Ed. Boston: Harvard Business School Publishing, 2008.
      • September 2008
      • Article

      Does Innovation Cause Stock Market Runups? Evidence from the Great Crash

      By: Tom Nicholas
      This article examines the stock market's changing valuation of corporate patentable assets between 1910 and 1939. It shows that the value of knowledge capital increased significantly during the 1920s compared to the 1910s as investors responded to the quality of... View Details
      Keywords: History; Technological Innovation; Patents; Stocks; Valuation; Financial Crisis; Financial Services Industry; United States
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      Nicholas, Tom. "Does Innovation Cause Stock Market Runups? Evidence from the Great Crash." American Economic Review 98, no. 4 (September 2008): 1370–1396.
      • Article

      MIT Roundtable on Corporate Risk Management

      By: Robert C. Merton

      Against the backdrop of financial crisis, a distinguished group of academics and practitioners discusses the contribution of financial management and innovation to corporate growth and value, along with the pitfalls and unintended consequences of such innovation.... View Details

      Keywords: Financial Crisis; Market Participation; Finance; Innovation and Invention; Growth and Development Strategy; Value; Distribution; Capital Structure; Risk Management; Business Ventures; Business Model; Strategy
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      Merton, Robert C. "MIT Roundtable on Corporate Risk Management." Journal of Applied Corporate Finance 20, no. 4 (Fall 2008): 20–38.
      • September 2008
      • Case

      Pfizer Inc: Building an Innovation Center

      By: Stefan H. Thomke and Ashok Nimgade
      The case describes Pfizer's efforts to build and run an innovation center in Cambridge, Massachusetts. As the center goes through different periods of leadership and strategic models, its relationship with the corporation and other research sites is explored. The case... View Details
      Keywords: Innovation and Management; Innovation Strategy; Leadership; Organizational Culture; Research and Development; Pharmaceutical Industry; Cambridge
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      Thomke, Stefan H., and Ashok Nimgade. "Pfizer Inc: Building an Innovation Center." Harvard Business School Case 609-037, September 2008.
      • August 2008
      • Case

      Du Pont: The Birth of the Modern Multidivisional Corporation

      By: Richard S. Tedlow and David Ruben
      Du Pont's realization in 1921 that its "U-form" corporate structure was ill-suited to its new diversification strategy led to a pioneering new kind of organization—the "M" or multidivisional form—that has been called the most important innovation of capitalism in the... View Details
      Keywords: Change Management; Innovation and Invention; Growth and Development Strategy; Organizational Change and Adaptation; Organizational Structure; Alignment; Corporate Strategy
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      Tedlow, Richard S., and David Ruben. "Du Pont: The Birth of the Modern Multidivisional Corporation." Harvard Business School Case 809-012, August 2008.
      • Article

      The Causes and Consequences of Industry Self-Policing

      By: Jodi L. Short and Michael W. Toffel
      Innovative regulatory programs are encouraging firms to police their own regulatory compliance and voluntarily disclose, or "confess," the violations they find. Despite the "win-win" rhetoric surrounding these government voluntary programs, it is not clear why... View Details
      Keywords: Corporate Disclosure; Governance Compliance; Law Enforcement; Policy; United States
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      Short, Jodi L., and Michael W. Toffel. "The Causes and Consequences of Industry Self-Policing." Yale Economic Review 4, no. 2 (Summer 2008).
      • March 2008 (Revised October 2009)
      • Case

      IBM in the 21st Century: The Coming of the Globally Integrated Enterprise

      By: Rosabeth M. Kanter
      Members of IBM's fifth Integration and Values Team (IVT5) were close to finishing their deliberations. Convened by Sam Palmisano, Chairman and CEO, and sponsored by Jon Iwata, Senior VP of Corporate Communications and Marketing, and John E. Kelly III, Senior VP and... View Details
      Keywords: Global Strategy; Multinational Firms and Management; Innovation and Management; Leadership Development; Management Teams; Organizational Culture; Integration
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      Kanter, Rosabeth M. "IBM in the 21st Century: The Coming of the Globally Integrated Enterprise." Harvard Business School Case 308-105, March 2008. (Revised October 2009.)
      • March 2008 (Revised December 2011)
      • Case

      IBM Values and Corporate Citizenship

      By: Rosabeth M. Kanter
      IBM's transformation into a globally integrated enterprise (GIE) began with a conviction about what should never change. Since its founding in 1911, the company operated under a set of principles articulated by founder Thomas Watson and became known for a strong... View Details
      Keywords: Values and Beliefs; Globalized Firms and Management; Technological Innovation; Leading Change; Corporate Social Responsibility and Impact; Organizational Change and Adaptation; Organizational Culture; Integration
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      Kanter, Rosabeth M. "IBM Values and Corporate Citizenship." Harvard Business School Case 308-106, March 2008. (Revised December 2011.)
      • March 2008 (Revised April 2008)
      • Case

      Corning: 156 Years of Innovation

      By: H. Kent Bowen and Courtney Purrington
      The executive team at Corning has committed to double the rate of new business creation per decade, while at the same time growing the company's current businesses, including glass substrates for LCD displays. Their strategy, built on more than 150 years of successful... View Details
      Keywords: Innovation Leadership; Resource Allocation; Product Development; Research and Development; Science-Based Business; Industrial Products Industry
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      Bowen, H. Kent, and Courtney Purrington. "Corning: 156 Years of Innovation." Harvard Business School Case 608-108, March 2008. (Revised April 2008.)
      • March 2008
      • Case

      Novartis AG: Science-Based Business

      By: H. Kent Bowen and Courtney Purrington
      Novartis is a science-based drug company, which has important implications for its business strategy. It is one of the largest pharmaceutical companies in the world with over $38B in sales in 2007. Pharmaceuticals account for slightly over $24B of that total. In 2007,... View Details
      Keywords: Innovation and Invention; Resource Allocation; Product Development; Partners and Partnerships; Research and Development; Science-Based Business; Pharmaceutical Industry
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      Bowen, H. Kent, and Courtney Purrington. "Novartis AG: Science-Based Business." Harvard Business School Case 608-136, March 2008.
      • March 2008
      • Article

      When Growth Stalls

      By: Matthew S. Olson, Derek C. M. van Bever and Seth Verry
      This article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. An abrupt and lasting drop in revenue growth is a crisis that can strike even the... View Details
      Keywords: Growth Strategy; Revenues; Crisis Management; Revenue; Growth and Development Strategy
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      Olson, Matthew S., Derek C. M. van Bever, and Seth Verry. "When Growth Stalls." Harvard Business Review 86, no. 3 (March 2008): 50–61.
      • January 2008
      • Article

      Where Will We Find Tomorrow's Leaders?

      By: Linda A. Hill
      Unless we challenge long-held assumptions about how business leaders are supposed to act and where they're supposed to come from, many people who could become effective global leaders will remain invisible, warns Harvard Business School professor Hill. Instead of... View Details
      Keywords: Talent and Talent Management; Globalization; Innovation Leadership; Leadership Development; Leadership Style; Situation or Environment; Personal Characteristics
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      Hill, Linda A. "Where Will We Find Tomorrow's Leaders?" Special Issue on HBS Centennial. Harvard Business Review 86, no. 1 (January 2008): 123–129. (Interview.)
      • December 2007 (Revised July 2011)
      • Case

      Leadership in Energy: Jim Rogers at Cinergy

      By: Boris Groysberg, Nitin Nohria, Colleen Kaftan and Geoff Eckman Marietta
      Jim Rogers, CEO of the energy company Cinergy, has led the company from the brink of bankruptcy to one of the premier energy companies through selecting a focused strategy, aligning the organization to support it, and mobilizing all the employees to implementation. The... View Details
      Keywords: Communication Strategy; Leading Change; Organizational Culture; Organizational Structure; Alignment; Corporate Strategy; Energy Industry
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      Groysberg, Boris, Nitin Nohria, Colleen Kaftan, and Geoff Eckman Marietta. "Leadership in Energy: Jim Rogers at Cinergy." Harvard Business School Case 408-097, December 2007. (Revised July 2011.)
      • November 2007 (Revised May 2008)
      • Case

      Creativity under the Gun at Litmus Corporation

      By: Teresa M. Amabile and Yana Litovsky
      Teaches students to diagnose the circumstances under which time pressure can facilitate or hinder creativity. A team's creative "genius", Miles Grady, who previously conceptualized a revolutionary material for an important new product, must now significantly change... View Details
      Keywords: Situation or Environment; Creativity; Innovation and Management; Problems and Challenges
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      Amabile, Teresa M., and Yana Litovsky. "Creativity under the Gun at Litmus Corporation." Harvard Business School Case 808-075, November 2007. (Revised May 2008.)
      • November 2007
      • Article

      Innovation and Incentives: Evidence from Corporate R&D

      By: Josh Lerner and Julie Wulf
      Beginning in the late 1980s, American corporations began increasingly linking the compensation of central research personnel to the economic objectives of the corporation. This paper examines the impact of the shifting compensation of the heads of corporate research... View Details
      Keywords: Innovation and Invention; Motivation and Incentives; Goals and Objectives; Research and Development; Patents; Employee Stock Ownership Plan
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      Lerner, Josh, and Julie Wulf. "Innovation and Incentives: Evidence from Corporate R&D." Review of Economics and Statistics 89, no. 4 (November 2007): 634–644.
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