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      • Faculty Publications  (341)

      Corporate CultureRemove Corporate Culture →

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      • April 1998 (Revised May 2000)
      • Case

      Guidant Corporation: Shaping Culture Through Systems

      By: Robert L. Simons and Antonio Davila
      Guidant is a successful IPO start-up selling pacemakers and defibrillators. The case describes how managers install systems to balance innovation and control. Three parts of a shareholder value strategy are described. Controls include incentive systems, beliefs... View Details
      Keywords: Innovation Strategy; Corporate Strategy; Motivation and Incentives; Planning; Risk Management; Management Systems; Business Strategy; Value Creation; System; Service Industry; Financial Services Industry; Medical Devices and Supplies Industry
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      Simons, Robert L., and Antonio Davila. "Guidant Corporation: Shaping Culture Through Systems." Harvard Business School Case 198-076, April 1998. (Revised May 2000.)
      • January 1998 (Revised January 2001)
      • Case

      Sealed Air Corporation: Globalization and Corporate Culture (A)

      By: Lynn S. Paine and Karen Wruck
      Sealed Air Corp.'s CEO and COO are considering what approach they should take to building a seamless corporate culture worldwide. Anticipating continuing growth and expansion, especially outside the United States, they are concerned with preserving and promoting the... View Details
      Keywords: Organizational Culture; Business or Company Management; Growth and Development Strategy; Expansion; Cross-Cultural and Cross-Border Issues; Policy; Leadership; United States; Europe; Asia
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      Paine, Lynn S., and Karen Wruck. "Sealed Air Corporation: Globalization and Corporate Culture (A)." Harvard Business School Case 398-096, January 1998. (Revised January 2001.)
      • January 1998 (Revised April 1998)
      • Case

      Sealed Air Corporation: Globalization and Corporate Culture (B)

      By: Lynn S. Paine and Karen Wruck
      Sealed Air Corp.'s CEO and COO are considering what approach they should take to building a seamless corporate culture worldwide. Anticipating continuing growth and expansion, especially outside the United States, they are concerned with preserving and promoting the... View Details
      Keywords: Organizational Culture; Business or Company Management; Growth and Development Strategy; Expansion; Cross-Cultural and Cross-Border Issues; Policy; Leadership; United States; Europe; Asia
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      Paine, Lynn S., and Karen Wruck. "Sealed Air Corporation: Globalization and Corporate Culture (B)." Harvard Business School Case 398-097, January 1998. (Revised April 1998.)
      • January 1998 (Revised February 1998)
      • Case

      Sideco Americana S.A. (A)

      By: Lynn S. Paine and Harold F. Hogan Jr
      This case focuses on a decision the Sideco management team faces when customers of its newly acquired and privatized water and sewer company neglect to pay its bills. Describes the effort to transform an old-style Argentine construction and engineering company into a... View Details
      Keywords: Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Corporate Social Responsibility and Impact; Business and Government Relations; Transformation; Business or Company Management; Values and Beliefs; Argentina
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      Paine, Lynn S., and Harold F. Hogan Jr. "Sideco Americana S.A. (A)." Harvard Business School Case 398-081, January 1998. (Revised February 1998.)
      • February 1997
      • Supplement

      WPP--Integrating Icons (Video)

      By: Joseph L. Bower and Sonja Ellingson Hout
      Interviews with Martin Sorrell, Chairman of WPP Group plc, and also with the heads of several companies that are owned with WPP. Discusses corporate culture, strategies for the future, and how the various companies interact. View Details
      Keywords: Management Teams; Organizational Structure; Organizational Culture; Relationships; Communication; Strategy
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      Bower, Joseph L., and Sonja Ellingson Hout. "WPP--Integrating Icons (Video)." Harvard Business School Video Supplement 397-504, February 1997.
      • December 1996 (Revised June 1998)
      • Case

      Midnight Networks, Inc.

      By: H. Kent Bowen and Marilyn Matis
      Midnight Networks, Inc., is a small computer network validation company. This case describes how the five founders built their business from operations earnings and how they established "best practices" operational processes to run their firm successfully. Operational... View Details
      Keywords: Corporate Entrepreneurship; Business or Company Management; Operations; Organizational Culture; Applications and Software; Business Startups; Business Growth and Maturation; Information Technology Industry; Massachusetts
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      Bowen, H. Kent, and Marilyn Matis. "Midnight Networks, Inc." Harvard Business School Case 697-019, December 1996. (Revised June 1998.)
      • August 1996 (Revised October 1996)
      • Case

      Suzanne de Passe at Motown Productions (A1)

      By: Linda A. Hill and Jaan Elias
      Illustrates: 1) the impact of a manager's leadership style on corporate culture, direction, and performance; 2) the concept of fit between leadership style and the requirements of situations in which managers find themselves; and 3) the need for managers to adapt their... View Details
      Keywords: Management Style; Race; Organizational Culture; Success; Leadership Style; Gender; Management Teams; Change Management; Situation or Environment; Creativity; Relationships; Music Industry; Entertainment and Recreation Industry
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      Hill, Linda A., and Jaan Elias. "Suzanne de Passe at Motown Productions (A1)." Harvard Business School Case 497-015, August 1996. (Revised October 1996.)
      • June 1996
      • Background Note

      Summary of Corporate Culture and Performance

      By: Lynn S. Paine
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      Paine, Lynn S. "Summary of Corporate Culture and Performance." Harvard Business School Background Note 396-407, June 1996.
      • March 1996 (Revised April 1996)
      • Case

      Andy Chew at Siemens Nixdorf: Change from the Middle

      By: Rosabeth M. Kanter and John F. McGuire
      Andy Chew, a British manager reassigned to Germany by a large German computer company, is in the middle of carrying out a project as a designated "change agent" in a program to reshape the culture toward one that is more entrepreneurial for success as a nimble global... View Details
      Keywords: Change Management; Corporate Entrepreneurship; Organizational Culture; Information Technology; Technological Innovation; Business or Company Management; Projects; Computer Industry; Electronics Industry; Germany
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      Kanter, Rosabeth M., and John F. McGuire. "Andy Chew at Siemens Nixdorf: Change from the Middle." Harvard Business School Case 396-204, March 1996. (Revised April 1996.)
      • March 1996 (Revised February 1997)
      • Case

      Change Agent Program at Siemens Nixdorf, The

      By: Rosabeth M. Kanter, John F. McGuire and Afroze A Mohammed
      To change its culture, the German computer giant Siemens Nixdorf Information Systems launched a program to train 21 "change agents" who would lead entrepreneurial projects designed to get results and to serve as models of a new style. View Details
      Keywords: Change Management; Organizational Culture; Training; Leadership Development; Programs; Human Resources; Corporate Entrepreneurship; Business Model; Computer Industry; Germany
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      Kanter, Rosabeth M., John F. McGuire, and Afroze A Mohammed. "Change Agent Program at Siemens Nixdorf, The." Harvard Business School Case 396-203, March 1996. (Revised February 1997.)
      • April 1995 (Revised August 1995)
      • Case

      Empire Blue Cross and Blue Shield (A)

      By: Regina E. Herzlinger and Ramona Hilgenkamp
      Mounting financial losses and increasing public scrutiny present many challenges to the board of directors of a large nonprofit health insurer. This case series presents chronologically the increasing problems of the company. View Details
      Keywords: Governing and Advisory Boards; Corporate Governance; Financial Condition; Organizational Culture; Problems and Challenges; Nonprofit Organizations; Insurance Industry
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      Herzlinger, Regina E., and Ramona Hilgenkamp. "Empire Blue Cross and Blue Shield (A)." Harvard Business School Case 195-216, April 1995. (Revised August 1995.)
      • March 1995 (Revised February 1997)
      • Case

      Apple Computer (A)(Abridged): Corporate Strategy and Culture

      By: Michael Beer and Gregory C. Rogers
      Provides an overview of the company's history, industry, competitive position, strategy, and organization. Analyzes the culture and morale at Apple. Written at a time when the company faces a very compelling threat to their business, and when morale within the company... View Details
      Keywords: Organizational Design; Competitive Strategy; Corporate Strategy; Organizational Culture; Computer Industry
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      Beer, Michael, and Gregory C. Rogers. "Apple Computer (A)(Abridged): Corporate Strategy and Culture." Harvard Business School Case 495-044, March 1995. (Revised February 1997.)
      • March 1994 (Revised March 2000)
      • Case

      Cola Wars Continue: Coke vs. Pepsi in the 1990s

      By: David B. Yoffie and Sharon Foley
      The competition between Coke and Pepsi is a classic corporate battle that began in America at the turn of the century and has expanded into worldwide competitive warfare in the 1990s. This case examines the economics of the soft drink and bottling industries, and... View Details
      Keywords: Globalization; Organizational Culture; Competition; Competitive Strategy; Corporate Strategy; Food and Beverage Industry; North and Central America
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      Yoffie, David B., and Sharon Foley. "Cola Wars Continue: Coke vs. Pepsi in the 1990s." Harvard Business School Case 794-055, March 1994. (Revised March 2000.)
      • November 1993 (Revised September 2018)
      • Case

      Rudi Gassner and the Executive Committee of BMG International (A)

      By: Linda Hill and Katherine Seger Weber
      Explores the roles of CEO Rudi Gassner and the 9-person executive committee in leading BMG International. BMG International is the international music subsidiary of Bertlesmann, a German company that is the second-largest media conglomerate in the world. Describes a... View Details
      Keywords: Managerial Roles; Management Teams; Decision Making; Business Plan; Growth and Development Strategy; Global Strategy; Leadership Style; Organizational Culture; Business Subsidiaries; Business Conglomerates; Cost Management; Change Management; Music Industry; Media and Broadcasting Industry; Germany
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      Hill, Linda, and Katherine Seger Weber. "Rudi Gassner and the Executive Committee of BMG International (A)." Harvard Business School Case 494-055, November 1993. (Revised September 2018.)
      • October 1993 (Revised September 1996)
      • Case

      BANC ONE - 1993

      By: Hugo Uyterhoeven and Myra M. Hart
      From a small local bank, Banc One has grown to one of the largest and most profitable banks in the United States under the leadership of its CEO, John B. McCoy. It has an impressive track record of improving the performance of its acquisitions while retaining the... View Details
      Keywords: Leadership; Acquisition; Organizational Culture; Policy; Adaptation; Business Growth and Maturation; Strategy; Performance Improvement; Industry Structures; Banking Industry; United States
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      Uyterhoeven, Hugo, and Myra M. Hart. "BANC ONE - 1993." Harvard Business School Case 394-043, October 1993. (Revised September 1996.)
      • August 1993 (Revised April 1997)
      • Case

      Southwest Airlines: 1993 (A)

      By: James L. Heskett and Roger H. Hallowell
      Southwest Airlines, the only major U.S. airline to be profitable in 1992, makes a decision as to which of two new cities to open, or to add a new long-haul route. Provides windows into Southwest's strategy, operations, marketing, and culture. View Details
      Keywords: Decisions; Cost Management; Profit; Marketing; Service Operations; Organizational Culture; Corporate Strategy; Expansion; Air Transportation Industry; United States
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      Heskett, James L., and Roger H. Hallowell. "Southwest Airlines: 1993 (A)." Harvard Business School Case 694-023, August 1993. (Revised April 1997.)
      • July 1993 (Revised December 2003)
      • Case

      Sears Auto Centers (A)

      By: Lynn S. Paine and Michael Santoro
      The CEO of Sears must decide how to respond to allegations that the company's auto repair division has been misleading consumers and charging them for unnecessary repairs. View Details
      Keywords: Corporate Governance; Corporate Accountability; Ethics; Organizational Culture; Compensation and Benefits; Management Teams; Employees; Behavior; Motivation and Incentives; Performance Improvement; Auto Industry
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      Paine, Lynn S., and Michael Santoro. "Sears Auto Centers (A)." Harvard Business School Case 394-009, July 1993. (Revised December 2003.)
      • July 1993 (Revised September 1995)
      • Case

      Block 16: Conoco's "Green" Oil Strategy (A)

      By: Malcolm S. Salter and Susan E.A. Hall
      Conoco's attempted to win an oil development contract in Ecuador's tropical rain forest. The case discusses government perspectives, environmental perspectives, and indigenous people's perspectives. Allows role playing in a "negotiating forum" set up by Conoco to get... View Details
      Keywords: Governance; Contracts; Growth and Development Strategy; Negotiation; Practice; Business and Community Relations; Environmental Sustainability; Perspective; Culture; Corporate Strategy; Latin America
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      Salter, Malcolm S., and Susan E.A. Hall. Block 16: Conoco's "Green" Oil Strategy (A). Harvard Business School Case 394-001, July 1993. (Revised September 1995.)
      • July 1993
      • Case

      ABB Deutschland (Abridged)

      By: Christopher A. Bartlett
      Focuses in detail on implementing a corporate restructuring program in ABB's German subsidiary. Special attention is given to Germany's unique form of industrial governance. Two major problem areas--power plants and power transformers--are described in detail. ABB's... View Details
      Keywords: Restructuring; Energy Generation; Corporate Governance; Factories, Labs, and Plants; Salesforce Management; Policy; Organizational Culture; Energy Industry; Germany
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      Bartlett, Christopher A. "ABB Deutschland (Abridged)." Harvard Business School Case 394-019, July 1993.
      • Article

      Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis

      By: Rohit Deshpandé, J. U. Farley and F E Webster Jr
      Keywords: Organizational Culture; Business Ventures; Customers; Innovation and Invention; Japan
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      Deshpandé, Rohit, J. U. Farley, and F E Webster Jr. "Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis." Journal of Marketing 57, no. 1 (January 1993): 23–37.
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