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  • March 2024
  • Teaching Note

Teaching Note: Transforming a Region: Gothenburg's path from Shipyards to E-Mobility

By: Christian H.M. Ketels and Orjan Solvell
This TN provides guidance on how to leverage the case on Gothenburg's economic evolution and the role of the regional economic development agency in this process. Gothenburg is an old industrial city that has been hit by a number of deep shocks in its history. Its core... View Details
Keywords: Regional Policy; Regional Growth; Cluster; Economic Development; Transition; Economy; Auto Industry; Green Technology Industry; Sweden
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Ketels, Christian H.M., and Orjan Solvell. "Teaching Note: Transforming a Region: Gothenburg's Path from Shipyards to E-mobility." Harvard Business School Teaching Note 724-423, March 2024.
  • May 2020
  • Article

Sales Leadership During and After the Crisis

By: Frank V. Cespedes
Because customer acquisition and retention are the lifeblood of a for-profit enterprise, sales activities establish foundational conditions for a business. In turn, sales managers’ responsibilities in a crisis extend beyond keeping the lights on. Their leadership makes... View Details
Keywords: Sales; Leadership; Health Pandemics; Crisis Management
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Cespedes, Frank V. "Sales Leadership During and After the Crisis." Top Sales Magazine (May 2020), 28–29.
  • August 2017
  • Case

'Not so fast...' Litigation Strategy in EMC Corporation v. Donatelli (A)

By: Lena G. Goldberg and Danielle V. Holland
The sudden departure to Hewlett-Packard of a top-level EMC Corporation executive who had full knowledge of EMC’s operations, business plans, and key personnel ignited a bi-coastal battle between two fierce rivals that was played out in courts competing for jurisdiction... View Details
Keywords: Non-competition Agreements; Key Employee Agreements; Litigation Strategy; Law; Preliminary Injunctions; Jurisdictional Disputes; Conflict Of Laws; Lawsuits and Litigation; Strategy; Contracts
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Goldberg, Lena G., and Danielle V. Holland. "'Not so fast...' Litigation Strategy in EMC Corporation v. Donatelli (A)." Harvard Business School Case 318-026, August 2017.
  • Article

The Value of Trading Relations in Turbulent Times

By: Marco Di Maggio, Amir Kermani and Zhaogang Song
This paper investigates how dealers’ trading relations shape their trading behavior in the corporate bond market. Dealers charge lower spreads to dealers with whom they have the strongest ties and more so during periods of market turmoil. Systemically important dealers... View Details
Keywords: OTC Markets; Network; Corporate Bonds; Crisis; Intermediation Chains; Leaning Against The Wind; Networks; Bonds; Behavior; Financial Crisis
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Di Maggio, Marco, Amir Kermani, and Zhaogang Song. "The Value of Trading Relations in Turbulent Times." Journal of Financial Economics 124, no. 2 (May 2017): 266–284.
  • February 2000 (Revised May 2001)
  • Case

BET.com

By: Thomas R. Eisenmann and Pauline M Fischer
Black Entertainment Television, a leading cable programmer, is launching BET.com, an Internet portal targeted toward African-Americans. This case examines the challenges facing BET management as it defines its service offerings and target customer segments in a... View Details
Keywords: Product Positioning; Ethnicity; Internet and the Web; Age; Race; Decision Choices and Conditions; Business Startups; Entertainment and Recreation Industry; United States
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Eisenmann, Thomas R., and Pauline M Fischer. "BET.com." Harvard Business School Case 800-283, February 2000. (Revised May 2001.)
  • June 2025
  • Supplement

Transforming a Titan (B)

By: George Serafeim and Lena Duchene
After a global search the board appoints Marcel Cobuz—ex-LafargeHolcim executive with deep innovation experience—as TITAN’s first non-family CEO. Cobuz co-creates a four-pillar roadmap: sharpen the core cement portfolio, accelerate low-carbon products and aggregates,... View Details
Keywords: AI; Artificial Intelligence; CEO Succession; CEO Role; Family Business
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Serafeim, George, and Lena Duchene. "Transforming a Titan (B)." Harvard Business School Supplement 125-122, June 2025.
  • 2014
  • Book

Accelerate: Building Strategic Agility for a Faster-Moving World

By: John P. Kotter
Based on the award-winning article in Harvard Business Review, from global leadership expert John Kotter. It's a familiar scene in organizations today: a new competitive threat or a big opportunity emerges. You quickly create a strategic initiative in response and... View Details
Keywords: Competitive Strategy; Organizational Structure
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Kotter, John P. Accelerate: Building Strategic Agility for a Faster-Moving World. Harvard Business Review Press, 2014.
  • September 2012
  • Supplement

Industrial Metrology: Getting In-Line? (B)

By: Willy Shih
Rainer Ohnheiser, the President of Carl Zeiss's Business Group Industrial Metrology (IMT), was focused on the threat that in-line metrology posed to Carl Zeiss IMT's core business. Historically, coordinate measurement machines (CMMs) that employed tactile measurement... View Details
Keywords: Performance Trajectories; Emerging Technologies; Manufacturing Tools; Carl Zeiss; Go-to-market Strategy; Disruptive Innovation; Technological Innovation; Production; Performance Improvement; Measurement and Metrics; Manufacturing Industry; Germany
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Shih, Willy. "Industrial Metrology: Getting In-Line? (B)." Harvard Business School Supplement 613-041, September 2012.
  • March 2002 (Revised August 2002)
  • Case

Microsoft.NET

By: Alan D. MacCormack and Kerry Herman
Set in the summer of 2000, following the unveiling of Microsoft's .NET initiative to the public. Three of the key figures in .NET's development are considering the next steps they would have to take to keep the initiative moving forward. Specifically, the challenges... View Details
Keywords: Applications and Software; Growth and Development Strategy; Change Management; Talent and Talent Management; Policy; Business Model; Computer Industry; Web Services Industry
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MacCormack, Alan D., and Kerry Herman. "Microsoft.NET." Harvard Business School Case 602-086, March 2002. (Revised August 2002.)
  • Research Summary

Relationship Marketing Practice

Susan M. Fournier is involved with several projects that seek to inform the practice of relationship marketing. The first, recognizing that relationships are reciprocal, dyadic phenomena, explores consumer's views of relationship marketing activities. A critical... View Details

  • 2018
  • Other Teaching and Training Material

Financial Accounting Reading: Liabilities

By: Suraj Srinivasan
Core Curriculum Readings in Financial Accounting cover the fundamental concepts in financial accounting. Many readings include videos and Interactive Illustrations to help students master complex concepts.
This is a standalone reading designed to enhance... View Details
Keywords: Financial Accounting; Liabilities; Financial Statements
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Srinivasan, Suraj. "Financial Accounting Reading: Liabilities." Core Curriculum Readings Series. Boston: Harvard Business Publishing 5079, 2018.
  • February 2008 (Revised February 2008)
  • Case

Yale School of Management

By: Srikant M. Datar, David A. Garvin and James Weber
In the fall of 2006, the Yale School of Management launched a new core curriculum in its MBA program. The new curriculum eliminated traditional discipline-based courses such as finance and marketing and replaced them with courses that sought to integrate teaching and... View Details
Keywords: Transformation; Business Education; Curriculum and Courses; Learning; Teaching; Integration
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Datar, Srikant M., David A. Garvin, and James Weber. "Yale School of Management." Harvard Business School Case 308-011, February 2008. (Revised February 2008.)
  • September 2003 (Revised June 2005)
  • Case

Learning from LeapFrog: Creating Educational and Business Value

By: Lynda M. Applegate, Christopher Dede and Susan Saltrick
Explores the success factors leading to one's company's rise to the number three ranking in the aggressively competitive toy industry. LeapFrog has made the strategic decision to exploit its educational model in two industry sectors: consumer toys and educational... View Details
Keywords: Transformation; Decisions; Education; Entrepreneurship; Innovation and Invention; Growth Management; Media; Business and Stakeholder Relations; Research; Value Creation
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Applegate, Lynda M., Christopher Dede, and Susan Saltrick. "Learning from LeapFrog: Creating Educational and Business Value." Harvard Business School Case 804-062, September 2003. (Revised June 2005.)
  • January 2023
  • Case

Year Up: Measuring and Scaling Impact

By: Natalia Rigol, Benjamin N. Roth, Brian Trelstad and Sarah Mehta
Year Up, a non-profit that provides training and practical work experience to low-income young people, has for years prioritized impact measurement. By 2022, it had built a robust body of evidence demonstrating that its program yields higher earnings for participants.... View Details
Keywords: Demographics; Education; Jobs and Positions; Measurement and Metrics; Performance; Research; Social Enterprise; Growth Management; Education Industry; United States; Massachusetts; Boston
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Rigol, Natalia, Benjamin N. Roth, Brian Trelstad, and Sarah Mehta. "Year Up: Measuring and Scaling Impact." Harvard Business School Case 823-004, January 2023.
  • March 2022
  • Module Note

Navigating Nascent Industries and Product Categories

By: Rory McDonald
This Note introduces a module of cases used at Harvard Business School to teach fundamental concepts about navigating nascent industries and product categories. It elaborates a set of ‘innovation tensions’ that managers must address in these domains. In connecting the... View Details
Keywords: Nascent Industries; Product; Innovation and Management; Strategy
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McDonald, Rory. "Navigating Nascent Industries and Product Categories." Harvard Business School Module Note 622-097, March 2022.
  • November 2021 (Revised January 2022)
  • Case

KFA, Inc.: Building the Future

By: Lynda M. Applegate and Elizabeth M. Adams
In 2021, Greg Bush, Jr., owner, president, and CEO of KFA, Inc. is working with his leadership team to plan for the future. KFA provides consulting services on software and project management needs for infrastructure projects. Bush and his team have just debuted a new... View Details
Keywords: Small Business; Communication Technology; Developing Countries and Economies; Growth and Development Strategy; Infrastructure; Consulting Industry; Information Technology Industry; Chicago; United States
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Applegate, Lynda M., and Elizabeth M. Adams. "KFA, Inc.: Building the Future." Harvard Business School Case 822-046, November 2021. (Revised January 2022.)
  • December 2014 (Revised January 2015)
  • Supplement

Vehbi Koç and the Making of Turkey's Largest Business Group (B)

By: Asli M. Colpan and Geoffrey Jones
The case builds on the earlier (A) case, which described the origins of the Turkish business group established by Vehbi Koç before 1988. This case takes the story forward to 2012 as the Koç group was led by Vehbi's son Rahmi followed by his grandson Mustafa. It... View Details
Keywords: Business Groups; Turkey; Entrepreneurship; Management; Manufacturing Industry; Transportation Industry; Auto Industry; Central Asia; Middle East
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Colpan, Asli M., and Geoffrey Jones. "Vehbi Koç and the Making of Turkey's Largest Business Group (B)." Harvard Business School Supplement 815-078, December 2014. (Revised January 2015.)
  • June 2011 (Revised March 2013)
  • Case

Wal-Mart Update, 2011

By: David B. Yoffie and Renee Kim
In 2011, Wal-Mart was the world's largest company with $420 billion in sales and operations in 14 countries. Yet it found itself searching for the right growth strategy moving forward. U.S. same-store sales had declined for eight consecutive quarters and Wal-Mart was... View Details
Keywords: Corporate Strategy; Business Growth and Maturation; Growth and Development Strategy; Competitive Strategy; Global Range; Business Strategy; Retail Industry
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Yoffie, David B., and Renee Kim. "Wal-Mart Update, 2011." Harvard Business School Case 711-546, June 2011. (Revised March 2013.)
  • October 2004 (Revised April 2005)
  • Case

Lexar Media: The Digital Photography Company?

Examines growth options for a start-up that has parlayed its core technology in flash memory controllers into a rapidly growing position in the emerging digital photography industry. The new CEO must decide whether LexarMedia should maintain its identity as a digital... View Details
Keywords: Technology; Mission and Purpose; Organizational Change and Adaptation; Growth Management; Market Entry and Exit; Business Startups; Business Strategy; Technology Industry
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Tripsas, Mary, and Emily Thomson. "Lexar Media: The Digital Photography Company?" Harvard Business School Case 805-062, October 2004. (Revised April 2005.)
  • 2008
  • Simulation

Strategic Innovation Simulation: Back Bay Battery

By: Willy C. Shih and Clayton Christensen
This online simulation allows students to play the role of a business unit manager at Back Bay Battery Company who faces the dilemma of balancing a portfolio of investment strategies across products in the rechargeable battery space. Players have to manage R&D... View Details
Keywords: Competitive Strategy; Disruptive Innovation; Growth and Development Strategy; Innovation and Management; Investment; Product Development; Research and Development; Battery Industry
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Shih, Willy C., and Clayton Christensen. "Strategic Innovation Simulation: Back Bay Battery." Simulation and Teaching Note. Watertown, MA: Harvard Business School Publishing, 2008. Electronic. (2656-HTM-ENG.)
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