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  • All HBS Web  (2,095)
    • People  (15)
    • News  (737)
    • Research  (685)
    • Events  (5)
    • Multimedia  (105)
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← Page 16 of 2,095 Results →
  • December 2009
  • Article

How to Combat Online Ad Fraud

By: Benjamin Edelman
Online advertisers frequently fall victim to dishonest, tech-savvy publishers. Here's a sampling of common scams with some advice on how to outwit their perpetrators. View Details
Keywords: Misleading and Fraudulent Advertising; Online Advertising; Ethics; Marketing; Behavior
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Edelman, Benjamin. "How to Combat Online Ad Fraud." Harvard Business Review 87, no. 12 (December 2009): 24–25.

    Negotiation Insight Series by Professor Malhotra

    In 2020, I created a series of 40 short videos with free advice on negotiationView Details
    • 04 Dec 2012
    • First Look

    First Look: December 4

    examples of how each side can help the other overcome them, and develop more general advice on doing so most effectively. As a fuller illustration of a Level Two negotiator helping the other side with its formidable behind-the-table... View Details
    Keywords: Carmen Nobel
    • September 2010 (Revised December 2010)
    • Case

    Compass Maritime Services, LLC: Valuing Ships

    By: Benjamin C. Esty and Albert W. Sheen
    Tom Roberts, a founding partner of Compass Maritime Services, a New Jersey-based shipping research and consulting firm, has been asked by a new potential customer in May 2008 for advice on purchasing a capesize bulk carrier. After identifying a suitable ship with his... View Details
    Keywords: Decision Choices and Conditions; Judgments; Price; Management Analysis, Tools, and Techniques; Negotiation Offer; Mathematical Methods; Ship Transportation; Valuation; Consulting Industry; Shipping Industry
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    Esty, Benjamin C., and Albert W. Sheen. "Compass Maritime Services, LLC: Valuing Ships." Harvard Business School Case 211-014, September 2010. (Revised December 2010.)
    • 08 Nov 2021
    • Blog Post

    Building an Internship Program at Your Startup: An Interview with Facily’s Diego Dzodan (MBA 1999)

    In the summer of 2020, Eric Westphal (MBA 2021) was looking for an internship where he would have the opportunity to work closely with a startup founder. He considered Boston based startups originally and then broadened his scope to look at startups in Brazil where he... View Details
    Keywords: Entrepreneurship; Consumer Products / Retail
    • 2010
    • Book

    Mastering the VC Game: A Venture Capital Insider Reveals How to Get from Start-up to IPO on Your Terms

    By: Jeffrey J. Bussgang
    An essential, insider's guide to the secrets of the world of venture capital, written by one of the few people who have played on both sides of this high-stakes game. In it, you will find detailed insights, colorful stories, and practical advice gathered from... View Details
    Keywords: Business Startups; Venture Capital; Initial Public Offering; Personal Development and Career
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    Bussgang, Jeffrey J. Mastering the VC Game: A Venture Capital Insider Reveals How to Get from Start-up to IPO on Your Terms. Portfolio, 2010.
    • 15 Feb 2022
    • Blog Post

    Health Is Wealth | The Path To Creating A Venture

    Rachel Sanders (MBA 2017) started her professional career working in healthcare focused investment banking. After spending four years working at Raymond James focused on middle market transactions, M&A, and the intersection of technology and business, she had a... View Details
    Keywords: Entrepreneurship; Health Care
    • March 2001 (Revised March 2002)
    • Background Note

    Service Recovery

    Discusses the value of service recovery to service organizations working to enhance customer loyalty. Also provides practical advice to managers and examines strategies proven helpful to service organizations in their recovery objectives. View Details
    Keywords: Management Practices and Processes; Operations; Service Industry
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    Hallowell, Roger H. "Service Recovery." Harvard Business School Background Note 801-342, March 2001. (Revised March 2002.)
    • 29 Jan 2013
    • News

    Creating the Perfect Super Bowl Ad

    • September 1985 (Revised July 1986)
    • Background Note

    The Art of Action Planning

    Describes two different approaches to the process of action planning and implementation. Offers specific advice for action planning and for learning how to action plan. View Details
    Keywords: Planning
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    Isenberg, Daniel J. "The Art of Action Planning." Harvard Business School Background Note 486-029, September 1985. (Revised July 1986.)
    • 10 Jan 2018
    • News

    Harvard Business School Names 18 Venture Capitalists as 2018 Rock Venture Capital Partners

    • 10 Mar 2016
    • Video

    Legal Aspects of Starting a Social Enterprise

    • 18 May 2021
    • News

    Launching a Career in the COVID Economy? Here Are 5 Tips.

    • 11 Jan 2018
    • News

    How the AASU Conference Inspired Steven Rogers

    • 20 Oct 2008
    • Research & Ideas

    The Seven Things That Surprise New CEOs

    By significantly expanding our understanding of the dynamics of competition, Michael E. Porter's Harvard Business Review article "How Competitive Forces Shape Strategy" launched a business management revolution among academics and practitioners when it was... View Details
    Keywords: by Michael E. Porter, Jay W. Lorsch & Nitin Nohria
    • Video

    Naguib Sawiris

    Naguib Sawiris, Chairman of Orascom TMT Investments, shares advice for aspiring entrepreneurs in emerging markets, emphasizing the value of education, perseverance, and dedication to hard work particularly at the start of one’s career. View Details
    • 11 Nov 2002
    • Research & Ideas

    Women Entrepreneurs Usher in the Next Generation

    networks and mentors are essential for long-term success as a businesswoman; they are also unbeatable sources of advice at key moments, according to Swan. "It's very hard to find mentors," she said. "Everyone says, 'Go get... View Details
    Keywords: by Martha Lagace
    • 13 Oct 2003
    • Research & Ideas

    Negotiating Challenges for Women Leaders

    Women don't have a problem developing an effective leadership style. What they do struggle with more than men, however, is claiming the authority to lead, according to Hannah Riley Bowles and Kathleen L. McGinn. The gender gap in leadership is the focus of... View Details
    Keywords: by Martha Lagace
    • January–February 2022
    • Article

    Algorithm-Augmented Work and Domain Experience: The Countervailing Forces of Ability and Aversion

    By: Ryan Allen and Prithwiraj Choudhury
    How does a knowledge worker’s level of domain experience affect their algorithm-augmented work performance? We propose and test theoretical predictions that domain experience has countervailing effects on algorithm-augmented performance: on one hand, domain experience... View Details
    Keywords: Automation; Domain Experience; Algorithmic Aversion; Experts; Algorithms; Machine Learning; Future Of Work; Employees; Experience and Expertise; Decision Making; Performance
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    Allen, Ryan, and Prithwiraj Choudhury. "Algorithm-Augmented Work and Domain Experience: The Countervailing Forces of Ability and Aversion." Organization Science 33, no. 1 (January–February 2022): 149–169. ("Best PhD Student Paper" at SMS conference 2020.)
    • 2022
    • Chapter

    Coordinating Marketing and Sales in B2B Organizations

    By: Frank V. Cespedes
    This chapter focuses on the topic of coordinating marketing and sales in Business-to-Business (B2B) organizations. It provides an historical overview, indicating that this is not a new issue facing firms, that the business press has outlined a recurring set of... View Details
    Keywords: Marketing; Practice; Research; Sales
    Citation
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    Cespedes, Frank V. "Coordinating Marketing and Sales in B2B Organizations." In Handbook of Business-to-Business Marketing, edited by Gary L. Lilien and Rajdeep Grewal. Edward Elgar Publishing, 2012.
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